About the role

We’re looking for a detail-driven Freelance Content Manager to oversee content planning, creation, and publishing across a major aviation client’s digital ecosystem for a 2 - 3 months project. This role sits at the heart of our delivery team, ensuring all platform and mobile app content is accurate, timely, and aligned with brand, regulatory, and UX standards. This is an embedded role and requires working from the client’s office on a daily basis, close to King Khalid International Airport.

Responsibilities

 • Manage end-to-end content authoring for web and mobile app experiences, including page creation, updates, and structured content entry.
• Translate briefs, product updates, and marketing requirements into clear, user-focused content.
• Work closely with UX, design, product, and development teams to maintain consistent messaging and smooth content deployment.
• Ensure all content meets aviation-specific compliance, safety, and regulatory standards.
• Maintain content calendars, version control, and documentation to support scalable workflows.
• Apply content best practices: accessibility, SEO fundamentals, readability, and localization readiness.
• Perform quality assurance on content prior to release, ensuring accuracy and functionality across devices.
• Monitor performance insights to support iterative improvements.

About you

The Essentialsçs

 • 3+ years in content management or digital content operations, ideally in a regulated industry.
• Hands-on experience with enterprise CMS platforms and app content publishing tools.
• Strong writing and editing skills with the ability to adapt tone for different customer journeys.
• Familiarity with UX writing principles and mobile-first content standards.
• High attention to detail, strong organizational skills, and comfort managing multiple parallel workflows.
• Experience collaborating with cross-functional teams in fast-paced environments.
• Bonus: aviation industry background or experience working with global travel brands.

• Set MARCOM strategy and priorities aligned with business and marketing goals.
• Own brand narrative and messaging, ensuring consistency across audiences, channels, and markets.
• Provide brand leadership and governance to protect and evolve brand identity and standards.
• Lead integrated communications for key initiatives, including major campaigns, launches, partnerships, and events.
• Oversee content and communications planning (editorial direction and key assets) to support awareness and demand.
• Direct event communications and experiences, from positioning and promotion to on-site messaging and post-event follow-up.
• Supporting corporate communications, including announcements and issues readiness.
• Manage cross-functional alignment and stakeholder communications for go-to-market efforts.
• Use performance insights to refine messaging, improve effectiveness, and inform future plans.
• Manage external agencies/vendors and budgets; ensure quality, consistency, and timely delivery.

• 7+ years of experience in marketing communications, brand communications, integrated marketing.
• Proven ability to lead high-impact, cross-channel communications (including campaigns and events).
• Strong strategic storytelling and messaging skills with excellent writing/editing judgment.
• Experience partnering with senior leaders and influencing across functions.
• Strong planning and execution discipline; comfortable managing agencies/vendors and budgets.

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

About Mindshare: A Leading WPP Media Brand

Mindshare delivers Good Growth for its clients. As “Growth Architects," we drive growth that benefits all stakeholders — better for people, planet, and business — by using media with intention. This approach creates more meaningful connections with consumers, increases consumer trust in the brand, and delivers better outcomes for all stakeholders.

Role Summary and Impact

The Media Manager is responsible for planning, executing, and optimizing media campaigns across various channels to increase brand awareness, engagement, and conversions. This role involves servicing clients or key stakeholders, partnering with internal teams to align media plans with overall marketing strategies, driving performance through data-driven insights, and managing relationships with media vendors.

•  Develop and implement comprehensive media strategies across various channels (digital, social, OOH, TV, etc.).  
•  Plan, execute, and optimize media campaigns in line with strategies and campaign objectives.
•  Allocate and manage media budgets to maximize return on investment (ROI) while staying within the marketing budget.  
• Track, analyze, and interpret complex performance data to generate actionable insights and provide data-driven recommendations for continuous optimization and improved ROI.
• Manage and foster strong relationships with clients, providing regular updates, strategic recommendations, and managing expectations effectively to ensure alignment with business objectives.
• Maintain effective relationships with media vendors to ensure optimal campaign execution and value.

Skills and Experience

• 3-4 years of experience in developing and executing comprehensive media plans across all paid media channels, covering strategic conception, channel selection, execution, optimization, and post-campaign analysis.
• Strong analytical skills with the ability to interpret campaign performance data, identify trends, and translate insights into strategic media recommendations.

• Proven client management experience, handling key stakeholders, presenting, and managing expectations  
•  Strong communication skills  
•  Strong knowledge of media planning and buying across different platforms. 

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

o    Be Extraordinary by Leading Collectively to Inspire transformational Creativity.

o    Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.

o    Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.   

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. 

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

While we appreciate all applications received, only those candidates selected for an interview will be contacted. 

More about the role:

We are seeking an experienced and exceptionally organised Project Manager to join our communications team on a full-time secondment at a key client’s office. The ideal candidate will be a proactive communicator with a strong background in project coordination and ability to manage multiple workstreams in a dynamic corporate environment. This role requires close collaboration with both the client’s internal teams and our agency to ensure seamless delivery of high-quality communication programmes.

What you'll do:

• Act as the day-to-day liaison between the client and the agency, ensuring effective communication and smooth workflow.
• Coordinate and manage multiple projects, timelines and deliverables across internal and external stakeholders.
• Track, monitor and report on project progress, ensuring deadlines and quality standards are consistently met.
• Support the development and implementation of communication plans, press materials and advice notes.
• Assist in the design of strategies and campaigns, including by conducting research and analysis to guide decision-making.
• Prepare and maintain project trackers, action logs and post-campaign reports.
• Manage approval processes and documentation with accuracy and efficiency.
• Maintain brand consistency and uphold client confidentiality at all times.

Experience that contributes to success:

• A Bachelor’s degree in Public Relations, Communications, Journalism, Marketing or a related discipline.
• A minimum of five years’ experience in public relations, communications or corporate affairs, ideally within an agency or in-house communications function.
• Demonstrated project management experience, with a recognised qualification considered an advantage.
• Proven ability to multi-task, prioritise under pressure and deliver to a consistently high standard.
• Strong writing, editing and presentation skills.
• Excellent interpersonal, organisational and coordination abilities.
• Proficiency in Microsoft Office and familiarity with project management tools (e.g. Asana, Monday.com, Trello).
• Bilingual fluency in Arabic and English (written and spoken) is highly desirable

#LI-CY1 

More about the role:

Are you passionate about joining one of the leading global communications agencies in the region? Working on the biggest global destination projects across sport, entertainment, culture and more? Want to be part of a team leveraging data, AI, and innovative technology to solve complex challenges for leading brands? Burson's Data & Intelligence unit is a dynamic team at the forefront of the communications industry, offering unparalleled opportunities to drive impact and shape the future of PR.

We're a team of data scientists, engineers, analysts, and strategists who use advanced AI-driven solutions across sector account teams

• Anticipate & Manage Risk & Reputation: Predict potential crises, identify disinformation campaigns, and proactively manage brand reputation in an ever-evolving digital landscape.
• Create Personalised Content at Scale: Develop data-driven content strategies that resonate with specific audiences and drive engagement.
• Support on Account Management asks – be able to communicate with clients.
• Navigate Sector-Specific Challenges: Provide deep insights and tailored solutions for clients across diverse industries.
• Measure Performance & Demonstrate Value: Go beyond vanity metrics to demonstrate the real-world impact of PR campaigns and provide actionable insights for continuous improvement.

What you'll do:

• Lead and oversee the entire data lifecycle, from strategic collection and robust cleaning to complex organization of diverse data sources, including advanced media monitoring platforms, social listening tools, survey data, market research, and internal databases, ensuring they are primed for insightful analysis.
• Direct and execute comprehensive research initiatives on industry trends, competitive landscapes, audience segmentation, and emerging technologies within sport, entertainment, and gaming to inform overarching PR strategies with deep intelligence.
• Develop and present high-level, compelling reports and strategic presentations that clearly articulate research findings, data analysis, and their strategic implications to senior clients and internal stakeholders, ensuring understanding and buy-in.
• Architect and implement sophisticated measurement frameworks and KPIs to assess the effectiveness and ROI of integrated PR campaigns, focusing on extracting meaningful performance insights.
• Oversee and interpret comprehensive campaign performance data, identifying key drivers of success and areas for strategic improvement and innovation.
• Formulate and champion data-backed strategic recommendations, often to C-suite level clients, designed to enhance campaign effectiveness, expand reach, and drive business outcomes across target audiences.
• Mentor and develop junior data analysts, fostering a culture of continuous learning and data-driven excellence within the team.

Experience that contributes to success:

• Deep expertise and strategic understanding of the media landscape and its profound influence on culture, society, and consumer behaviour, with a keen interest in how PR campaigns shape public perception and drive brand engagement through insightful analysis.
• Advanced degree (Master’s preferred) or extensive equivalent experience (6+ years) in Data Analytics, Business Intelligence, Statistics, Marketing Science, or a related quantitative field.
• Proven expertise in data visualization tools (e.g., Tableau, Power BI, Looker Studio) and a superior ability to craft compelling data stories for executive audiences.
• Extensive experience leading the use of advanced traditional and social media monitoring and listening platforms (e.g., Meltwater, Cision, Signal AI, Brandwatch, Sprinklr, to gather strategic intelligence.
• A track record of staying abreast of emerging data analysis techniques and advanced analytical tools that drive actionable insights, and leading their adoption within an organization.
• Exceptional strategic analytical, critical thinking, and complex problem-solving skills, with a laser focus on delivering actionable insights and strategic recommendations.
• Highly detail-oriented with an unwavering commitment to data integrity, accuracy, and strategic relevance.
• Deep expertise in leveraging data for strategic decision-making, performance measurement, and demonstrating quantifiable ROI through insightful analysis

#LI-RE1