About this VP of Business Development role at Tradeify
Role Overview
We are seeking a visionary, high-velocity VP of Business Development to architect and execute our global growth strategy. This is not a traditional business development role; it is a high-impact, strategic position designed for a future Chief Revenue Officer (CRO).
In this role, you will own the revenue-generation engine across three critical pillars: scaling a world-class affiliate ecosystem, forging high-value strategic partnerships, and leading our playbook for international country expansion. You will directly impact the company’s top and bottom lines, working closely with executive leadership to transition our market footprint from regional success to global dominance.
Key Responsibilities
1. Strategic Partnerships & Alliances
Identify, negotiate, and close complex, high-impact commercial partnerships with enterprise players, ecosystems, and platforms to unlock new revenue streams.
Build a repeatable partnership framework and lifecycle management process to ensure long-term, mutually beneficial relationship health and maximum monetization.
Collaborate with Product and Engineering teams to integrate partner technologies that enhance our core value proposition.
2. Affiliate Program Excellence
Design and scale a high-performing global affiliate and referral network, optimizing commission structures, tracking, and attribution models.
Recruit top-tier global affiliates, networks, and media publishers to drive sustainable, low-CAC user acquisition.
Leverage data analytics to continuously optimize affiliate performance, fraud prevention, and ROI.
3. Global Country Expansion
Own the international expansion playbook, conducting rigorous market analysis, regulatory assessments, and localized competitive mapping.
Establish localized strategic relationships to fast-track market penetration and brand credibility.
4. Revenue Leadership & CRO Trajectory
Align BD activities directly with enterprise revenue goals, taking ownership of P&L targets for partnerships and new markets.
Build, mentor, and scale a world-class, data-driven Business Development and Partnership team.
Implement rigorous sales ops, CRM hygiene, and forecasting models to provide predictable pipeline visibility to the executive board.
Who You Are & What You Bring
Experience: 8–12+ years of progressive experience in Business Development, Partnerships, or Sales Leadership, preferably within a fast-growing B2B/B2C SaaS, Fintech, or Marketplace environment.
Expansion Track Record: Proven experience successfully launching products or services into new international markets, navigating localized nuances.
Affiliate Mastery: Deep understanding of affiliate marketing platforms, performance marketing dynamics, and managing multi-million dollar affiliate networks.
The "CRO Mindset": You don't just look at "deals signed"—you look at revenue realized. You are highly analytical, metrics-driven, and possess strong financial acumen (P&L management, LTV/CAC ratios, cohort analysis).
Dealmaking Polish: Exceptional negotiation skills with a track record of closing 7-figure, complex enterprise deals.
Leadership: Experience hiring, managing, and inspiring distributed, international teams.
Why This Role is Unique (The CRO Path)
This position is explicitly structured for a leader aiming for the C-suite. As you successfully demonstrate the ability to tie partnerships, affiliates, and expansion into a cohesive, high-growth revenue engine, you will be given direct visibility and mentorship to transition into the Chief Revenue Officer (CRO) role, taking over holistic ownership of Sales, Marketing, and Customer Success.