About this Social Editor role at SharkNinja
About Us
SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.
AI at SharkNinja
At SharkNinja, we’re building an AI-native culture. We’re not waiting for the future; we’re creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what’s possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn’t been invented yet, you’ll fit right in.
About Us
SharkNinja is a global product design and technology company with a diversified portfolio of 5-star rated lifestyle solutions across Home, Kitchen, and Beauty. Powered by our trusted Shark and Ninja brands, we're known for turning breakthrough innovation into products people love — and talk about. Supporting the brand teams headquartered in Needham, Massachusetts, with 3,600+ associates globally, the Social Content Studio team operates out of Irvine, CA.
As our brands scale, social is where growth is created — not just communicated. We're building a social creative engine that blends cultural relevance with performance rigor, and we're looking for editors who know how to make work that converts and connects.
Why This Role Matters
Social at SharkNinja isn't about polishing ads — it's about turning ideas into high-performing creative that earns attention across the funnel.
The Social Content Studio Editor is a hands-on maker responsible for transforming raw footage, creator content, and product assets into thumb-stopping, performance-driven social video. This role sits at the intersection of creative and conversion, delivering paid and organic social content across Shark Beauty, Shark Home, and Ninja.
You'll move fast, test often, and ship constantly — while maintaining a high creative bar and bringing a clear point of view to every edit.
What You'll Do
Create Performance-Driven Social Video
• Rapidly edit and optimize short-form video for paid social across Meta, TikTok, YouTube Shorts, and emerging placements
• Transform raw product footage, influencer/UGC, and internal content into high-converting assets aligned to full-funnel KPIs (awareness → consideration → conversion)
• Design creative with performance in mind — strong hooks, clear product moments, and compelling CTAs
Edit, Iterate, Scale
• Produce multiple creative variations for A/B testing and optimization
• Repurpose influencer and internal content into fresh, native-feeling paid assets
• Collaborate with Social Content Studio Producers on creative direction and deliver final assets across their productions
• Own ongoing content delivery across assigned programs, identifying creative gaps and recommending solutions
Stay Ahead of the Platform
• Monitor platform trends, editing styles, and emerging formats across TikTok, Instagram Reels, and YouTube Shorts — and proactively bring relevant opportunities to the creative team
• Identify what's working in-feed and where SharkNinja's content can raise the bar
• Contribute a clear creative point of view on formats, pacing, and hooks — not just execute what's handed down
What Success Looks Like
• Paid social creative that consistently improves performance across the funnel
• Organic content that feels native, relevant, and engaging in-feed
• Fast, reliable execution without sacrificing creative quality
• Strong partnership with performance and brand teams built on trust and results
Who You Are
• 2–4 years of hands-on experience creating and editing short-form social video
• Deeply fluent in TikTok, Instagram Reels, and YouTube Shorts — as a maker, not just a viewer
• A fast editor with strong instincts for hooks, pacing, and storytelling under 60 seconds
• Comfortable working in a performance environment while still thinking creatively
• Able to incorporate feedback quickly and thoughtfully — and contribute a clear creative point of view on edits and formats
• Curious, proactive, and energized by experimentation
Qualifications
• Proficiency in CapCut, TikTok in-app tools, and Adobe Creative Suite (Premiere Pro; After Effects a plus)
• Strong visual taste and attention to detail
• Ability to manage multiple projects in a fast-paced environment
• Graphic design skills are a plus
Why Join SharkNinja?
• Work inside a global, social-first creative engine
• Create paid and organic social that actually shapes brand perception
• Collaborate with creators, strategists, and performance teams at scale
• Help define what great social content looks like for SharkNinja
One Line That Captures It At SharkNinja, social creative isn't about ads — it's how ideas perform, scale, and sell on social.
Salary and Other Compensation: The annual salary range for this position is displayed below. Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate.
The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, flexible spending accounts, health savings accounts (HSA) with company contribution, 401(k) retirement plan with matching, employee stock purchase program, life insurance, AD&D, short-term disability insurance, long-term disability insurance, generous paid time off, company holidays, parental leave, identity theft protection, pet insurance, pre-paid legal insurance, back-up child and eldercare days, product discounts, referral bonus program, and more.
Our Culture
At SharkNinja, we don’t just raise the bar—we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.
What We Offer
We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company—you’re part of an outrageously extraordinary community. Together, we won’t just launch products—we’ll disrupt entire markets.
At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.
Learn more about us:
Life At SharkNinja
Outrageously Extraordinary
SharkNinja Candidate Privacy Notice
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For candidates based in all regions, please refer to this Candidate Privacy Notice.
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We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at accommodations@sharkninja.com
