What you'll be doing

At Future, we connect hundreds of millions of people monthly with content they love. Our Commercial Product team is responsible for building solutions that maximise value for our advertising clients while preserving user experience.

As our Senior Product Manager reporting to the Product Director, you will drive the development and evolution of this commercial offering and lead on the global vision and roadmap for Optic, our pioneering Generative Engine Optimisation (GEO) product. This is a high-visibility, high-energy role where you will champion next-gen LLM capabilities, collaborating with engineers, data scientists, and global sales leaders to scale this vital, fast-growing revenue line.

Visionary Strategy & Execution

• Define, align, and champion the global strategic roadmap for our flagship GEO product, Optic.
• Evaluate and prioritise the most impactful features, balancing competing ideas while building fast loops to test, iterate, and scale.
• Build strong investment cases for major product initiatives, moving rapidly from concept to high-impact execution.
• Partner with data and GTM teams to track, analyse, and celebrate the commercial performance and value realisation of each product launch.

Dynamic Leadership & Collaboration

• Work closely with audience, data, UX, and engineering colleagues to drive value from Optic at pace.
• Act as the strategic anchor for internal stakeholders globally, inspiring platform adoption, gathering feedback, and iterating for maximum impact.
• Partner closely with Go-To-Market (GTM) teams to successfully embed new capabilities and propositions across the global business.
• Translate AI and GEO business requirements into clear, actionable delivery items for engineering teams.

Experience that will put you ahead of the curve

• Experience working as a Product Manager
• Experience building a front-end user-facing platform
• A solid grasp of SEO dynamics and a keen interest in the evolving world of GEO, AI, and LLMs.
• A natural ability to champion multiple high-stakes workstreams without losing momentum or focus.
• Proven success in translating a broad digital strategy into a concrete, high-performing product roadmap.
• Exceptional storytelling skills, with the ability to distill complex technical concepts into compelling narratives that align stakeholders at all levels.
• A passion for metrics and data-led decisions, using data to validate ideas, spark innovation, and prove bottom-line value.

What's in it for you

The expected range for this role is £60,000- £65,000

This is a hybrid role and can be performed working two days per week from either our Bath or London Paddington office.

… Plus more great perks, which include;

• Uncapped leave, because we trust you to manage your workload and time
• When we hit our targets, enjoy a share of our profits with a bonus
• Refer a friend and get rewarded when they join Future
• Well-being support with access to our Colleague Assistant Programmes
• Opportunity to purchase shares in Future, with our Share Incentive Plan

Internal job family level Commercial 5

Who are we…

We're Future, the global leader in specialist media. With over 3,000 employees working across 200+ media brands, Future is a prime destination for passionate people worldwide looking to consume trusted, expert content that educates and inspires action - both online and off - through our specialist websites, magazines, events, newsletters, podcasts and social spaces.

We've got ambitious plans that further build on our growth momentum and unlock new opportunities – and we're looking for driven people who want to be a part of it!

Our Future, Our Responsibility - Inclusion and Diversity at Future

We embrace and celebrate diversity, making it part of who we are.

Different perspectives spark ideas, fuel creativity, and push us to innovate. That's why we're building a workplace where everyone feels valued, respected, and empowered to thrive.

When it comes to hiring, we keep it fair and inclusive, welcoming talent from every walk of life. It's not just about what you bring to the table — it's about making sure the table has room for everyone.

Because a diverse team isn't just good for business. It's the Future.

Find out more about Our Future, Our Responsibility on our website.

Please let us know if you need any reasonable adjustments made so we can give you the best experience!

#LI-Hybrid