About this Senior Manager, Web3 Growth (Ecosystem) role at OKX
OKX · Onsite · Hong Kong, Hong Kong SAR
Who We Are
At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom.
OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves.
Across our multiple offices globally, we are united by our core principles: We Before Me, Do the Right Thing, and Get Things Done. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er.
OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more.
About the Team
You will join OKX Web3 team, driving user growth and ecosystem expansion, including public chain ecosystem, AI, and more — spanning user operations, industry narrative building, and ecosystem partnership development.
你将加入OKX Web3增长团队，负责推动OKX Web3 的用户增长与生态拓展 (包括Wallet、公链生态、AI等），覆盖用户运营、行业叙事传播与生态合作伙伴拓展。
What You'll Do
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Define and execute a holistic growth strategy for OKX Web3 ecosystem, covering user growth, retention, and engagement.
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Lead user operations, applying internet growth methodologies (user segmentation, lifecycle management, campaign operations, channel distribution, etc.) to drive user scale and activity.
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Identify emerging Web3 narratives and industry trends with speed and precision, crafting content strategies and go-to-market plays to capture user mindshare.
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Drive ToB ecosystem partnerships — lead commercial negotiations with projects, protocols, and communities to establish deep collaborations.
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Plan and execute global online and offline events and campaigns to drive brand awareness and user scale globally.
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Collaborate closely with Product, Engineering, Marketing, and other internal teams to drive cross-functional initiatives.
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制定并执行OKX Web3的整体增长策略，覆盖用户增长、留存与活跃度提升。
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负责用户运营，运用互联网增长方法论（用户分层、生命周期管理、活动运营、渠道投放等）驱动用户规模与活跃度。
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敏锐捕捉Web3行业热点叙事与趋势，快速制定内容策略与传播打法，抢占用户心智。
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主导ToB生态合作，与项目方、协议方、社区等生态伙伴进行商务谈判，推动深度合作落地。
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策划与执行全球线上线下活动及Campaign，驱动品牌影响力与全球用户规模。
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与产品、技术、市场等团队紧密协作，推动跨团队项目落地。
Who You Are
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3+ years of operations or growth experience in Crypto/Web3.
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A blend of internet-style user operations capability and Web3 industry knowledge — equally comfortable with data-driven retention tactics and on-chain narrative plays.
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A deep understanding of the industry ecosystem — knows what infra providers, VCs, DApps, and exchanges are doing, and what users are actively engaged in.
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Strong ToB negotiation skills — able to independently drive partnership discussions with ecosystem projects and protocols.
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A self-starter with bold ideas and strong execution — able to initiate and drive innovative plays in a fast-moving market.
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Fluent in English (listening, speaking, and reading) with the ability to communicate effectively in international teams and communities.
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Results-driven with a strong ownership mentality; able to independently drive complex projects end-to-end.
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3年以上Crypto/Web3行业运营或增长经验。
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兼具互联网用户运营能力与Web3行业认知——既能做精细化运营，也能玩转链上叙事。
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深度了解行业生态，清楚infra、VC、DApp、交易所等各角色的动态，知道用户在玩什么。
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具备ToB商务谈判能力，能独立与生态项目方、协议方推进合作。
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有想法，敢想敢做，能在快速变化的市场中主动发起并推动创新打法。
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英语听说读流利，能在国际化团队和社区中高效沟通。
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结果导向，Owner心态，能独立推动复杂项目全流程。
Perks & Benefits
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Competitive total compensation package
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L&D programs and Education subsidy for employees' growth and development
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Various team building programs and company events
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Wellness and meal allowances
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Comprehensive healthcare schemes for employees and dependants
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More that we love to tell you along the process!
Disclaimer: Please note that Hong Kong is a group-level service hub, and OKX does not carry on a business of operating a virtual asset trading platform in Hong Kong.
Notice:
All official OKX vacancies are published on this website. While roles may appear on selected third-party platforms from time to time, information on other sites may be inaccurate or outdated. If in doubt, please apply directly through our official careers website.
Information collected and processed as part of the recruitment process of any job application you choose to submit is subject to OKX's Candidate Privacy Notice.
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