About this PR & Communications Associate - Contractor role at Coinmarketcap
Core Tasks
1. Media Relations & Pitching
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Pitch CMC products, articles, research and thought leadership to journalists
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Secure CMC quotes/commentary in news pieces, especially around market, macro and crypto trends
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Position CMC data as a go-to source for reporters (price action, market caps, trend data)
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Track macro/market news daily to spot reactive ("newsjacking") opportunities
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Build and maintain media lists and a contacts database/CRM
2. Events & Speaking
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Identify and pitch CMC spokespeople for speaker slots at conferences and side events
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Track relevant event calendars and submission deadlines
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Support logistics and briefing for confirmed speaking engagements
3. Podcasts, TV & Online Presence
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Pitch CMC for podcast appearances, TV interviews and online features
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Target tier-1 (Bloomberg, CNBC), crypto-native (CoinDesk, Decrypt) and independent shows
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Build relationships with bookers/producers
4. Other tasks
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Press releases & announcements — drafting/editing releases, managing distribution, embargoes, and the press inbox/inbound inquiries
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Data storytelling — turning CMC's proprietary data into pitchable stories, reports and data points (a big differentiator for a data company)
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Coverage tracking & reporting — monitoring mentions, building clip reports, share-of-voice, and basic KPI reporting
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Spokesperson support — prepping talking points, briefing docs, Q&A prep
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Awards & rankings — identifying and submitting nominations
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Cross-team coordination — working with marketing, social, research and product; amplifying earned media on social
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Crisis/reactive comms support — assisting senior staff on sensitive/breaking issues
Requirements
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~1–2 years in PR, comms, journalism or media (agency or in-house)
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Strong written English; able to draft pitches and releases quickly
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Genuine interest in crypto/Web3, fintech and markets
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Comfortable tracking news and working at the pace of a 24/7 market
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Organized, proactive, able to juggle multiple pitches/deadlines
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Nice-to-have: existing media/podcast contacts, additional languages, data literacy
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Remote working