About this Manager, Franchise Operations (Performance & Analytics) role at fairlife
fairlife, LLC is a Chicago-based nutrition company that creates great-tasting, nutrition-rich and dairy products to nourish consumers.
With over $3B in annual retail sales, fairlife’s portfolio of delicious, lactose-free, real dairy products includes: fairlife® ultra-filtered milk; Core Power® High Protein Shakes, a sports nutrition drink to support post-workout recovery; fairlife® nutrition plan™, a nutrition shake to support the journey to better health.
A wholly owned subsidiary of The Coca-Cola company, fairlife, LLC has been recognized by both Fast Company and Nielsen for its industry leading innovation.
To learn more about fairlife and its complete line of products, please visit fairlife.com.
job purpose:
The Manager, Sales Strategy and Operations, is responsible for leading business performance management routines, and key programs/initiatives centered around the execution of the full fairlife portfolio across all routes to market for the Franchise Org within Fairlife. This role provides the Franchise Operations Organization with a seamless process that facilitates customer alignment and bottler execution with the company’s strategic priorities, marketplace initiatives, AMPS guidance (Assortment/ Merchandising/ Pricing/ Shelving), and growth objectives. This role is the analytical backbone for the Franchise Operations team. It ensures each bottler has streamlined insights, performance visibility, and localized growth strategies needed to win in their unique markets and achieve our aligned growth plan. The role blends data fluency, commercial acumen, and relationship management to support bottler performance and unlock growth and to supplement the deep dives each franchise team is currently leading to identify gaps within their markets. Finally, this individual will aid the Franchise Operations Organization in the development of collaborative and strategic business planning for our top bottlers.
responsibilities:
- Leads and maintains the suite of data resources and reporting tools for access and distribution to the franchise operations team.
- Support key bottler and system meetings, including Monthly / Quarterly Business Reviews, Joint Business Planning sessions, Top to Tops and other strategic meetings by providing analytical and operational support
- Lead bottler performance management and reporting routines: Own the end-to-end cadence for Bottler Business Review RE/PlanCheck facilitating internal communication of bottler plan status with internal stakeholders and identify performance gaps and quantify the impact of under‑ or over‑performance across bottlers to leverage in MBR meetings
- Provide analytics content for Bottler MBRs, T2Ts and JBPs delivering clear, actionable visibility into bottler performance, execution against AMPS priorities, and identification of key risks and opportunities.
- Serve as the primary analytics partner for the franchise team, translating data into actionable insight, leveraging dashboards and reporting provided by the commercial function to create deep dive standardized reporting tools that allow bottlers to benchmark themselves against system averages and peer groups.
- Translate complex syndicated and internal data (Nielsen, Numerator, Power BI, etc.) into actionable insights for each franchise team, developing standardized reporting tools and benchmarking frameworks that enable bottlers to assess performance against system averages and peer groups.
- Synthesize enterprise strategies, local market dynamics, customer activity, and unconstrained demand signals into tailored, bottler-ready recommendations that drive volume, distribution, and execution improvements.
- Drive cross-functional alignment and data integrity: Partner closely with Retail Sales, Master Data, Commercial, Supply Chain, and RGM teams to ensure data accuracy, demand visibility, and coordinated decision-making across the system.
- Enable strategic planning and execution routines: support franchise VP in annual business planning, trimester planning, and ongoing performance readouts, ensuring alignment of priorities and consistent communication of execution expectations across franchise leadership and bottler partners.
- Build and maintain bottler‑level scorecards that track performance against volume, revenue, distribution, and execution KPIs.
- Work with customer lead to get updated breakdown of customer activity by banner to inform bottler teams about planned in market activity and volume implications by bottler territory
- Translate enterprise‑level strategies from commercial organization into bottler‑ready actions to drive performance in the market
- Leads Trimester Planning calls for the Franchise Operations Organization facilitating the cascade of brand execution priorities to bottlers, and bottler priorities to internal stakeholders
- Lead general Franchise Operations Organization holistic processes and routines
skills/qualifications required:
- Minimum of 5 years CPG sales, analytics or commercial experience required, with a focus on food or beverage products preferred
- DSD beverage and/or dairy experience preferred
- Ability to leverage data and insights to tell a compelling story and drive business plan/achieve objectives
- Strong business acumen ability with general management and fiscal responsibility mindset
- Proactive attitude with entrepreneurial skill set; thrives in a multi-faceted environment
- Demonstrated ability to deliver creative solutions that meet business objectives in response to market challenges
- Effective communication, interpersonal, and organizational skills
- Ability to handle ambiguity and work in a fast-paced, constantly changing environment
how fairlife nourishes you:
At fairlife, we believe in better — and that includes how we support our people. We offer a comprehensive suite of benefits and wellbeing resources designed to support you physically, emotionally, socially, and financially, both in and out of work.
- Comprehensive medical, dental, and vision coverage, effective day one!
- Supplemental health plans (hospital indemnity, accident, and critical illness insurance)
- Paid Time Off to recharge and support work-life balance
- Paid parental leave & adoption assistance (up to $10,000)
- Parental support & family care benefits, including childcare resources and lactation support
- 401(k) to support retirement planning with up to 9% in employer match
- Wellness reimbursement (up to $500 for qualified wellbeing expenses)
- Employee Assistance Program (EAP) for emotional wellbeing and work-life support
- Company-paid life insurance and short-term disability
- Employer HSA funding (for HDHP participants)
- Tuition reimbursement (up to $10,000) and student loan repayment ($200/month)
- Learning & development programs to unlock your full potential
- Rewards & recognition, matching gifts, free product, and Business Resource Groups
fairlife’s nour!sh program is designed to meet you where you are — supporting your individual wellbeing journey while enabling you to do your best work every day.
position location: Chicago, IL
reports to: Vice President, Head of Retail Sales
travel requirements: 40%
exempt/nonexempt: exempt
*Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.
fairlife, LLC is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. All qualified applicants and employees will be given equal opportunity. Selection decisions are based on job-related factors.
In addition to its nondiscrimination commitment, the Company will also provide reasonable accommodation of qualified individuals with known disabilities unless doing so would impose an undue hardship on the Company. If you have a disability and would like to request accommodation in order to apply for a position with us, please email careers@fairlife.com.
For Recruitment Agencies
At fairlife, we manage the majority of our hiring internally through our dedicated Talent Acquisition team, which is actively engaged in direct candidate sourcing. Most of our roles are filled through applications submitted via our careers site or through direct outreach by our team.
As our recruitment is primarily handled in-house, we work only occasionally with external agencies, and only those on our existing, pre-approved vendor list. At this time, we are not reviewing or expanding that list.
Unsolicited resumes or submissions from external agencies not authorized by our Talent Acquisition team will be considered direct candidate applications. As such, fairlife will not assume responsibility for any placement fees associated with these submissions.