About this Social Media Manager + Content Creator role at Photobooth Supply Co
Photobooth Supply Co. (PBSCO) is the leading provider of photo booth hardware and software for entrepreneurs, photographers, DJs, and event operators. We're a scrappy, fast-moving team that creates content people actually watch.
We're not looking for someone to schedule posts. We're looking for someone who thinks like an educator, measures like a marketer, and genuinely cares about the photo booth operator community. Our strategy is simple: create content so useful that existing operators save it, share it, and send it to each other — because when prospects see that, they see exactly what they're buying into. At a $3,000+ price point, the community is the pitch.
What success looks like in this role:
- Saves and shares per post (our primary signal that content is genuinely useful)
- DM trigger volume by keyword via ManyChat automation
- Follower growth rate and explore/search reach
- Consistency and quality of the content calendar — nothing falls through the cracks
- Monthly pipeline influenced by Instagram, tracked via UTMs & link-in-bio clicks
This is a majority remote position, but technically it is hybrid. You must be based in Southern California, as occasional in-person availability is required for shoots and events.
What You'll Do
Video Capture + Editing
- Capture and edit short-form and long-form video content optimized for virality and platform performance
- Cut and export Reels, TikToks, and YouTube Shorts fast — while sounds are still relevant
- Edit podcast and interview clips with tight pacing and strong hooks
- Add captions, transitions, sound design, and graphics as needed
- Maintain a consistent visual style aligned with our brand
Social Media Management
- Plan, schedule, and publish content across Instagram, TikTok, YouTube, Facebook, LinkedIn, Pinterest, and Threads
- Monitor comments, engage with our audience, and manage ManyChat comment triggers
- Repost, reshare, and amplify operator-generated content and community spotlights
- Track saves, shares, DM trigger volume, reach, and pipeline influence via UTMs — and use that data to make better content decisions
Content Strategy & Creation
- Build educational carousels tailored to booth operators — pricing strategy, client handling, event prep, business growth
- Produce trending sound roundups in a "here's a sound + here's how booth owners use it" format — shareable, timely, discoverable
- Coordinate operator spotlights (Millionaires Club, Six Figure Club) on a consistent publishing schedule
- Ensure every product post teaches something — frame features as solutions, never lead with the sell
- Ideate content angles that drive saves and shares as the primary quality signal
On-Camera & Production
- Be comfortable and confident on camera — you will need to appear in content
- Film content independently or collaborate with our team on shoots
- Be available for occasional in-person shoots in Southern California
Requirements
- At least 2 years in a paid social media management role
- Strong writing skills; you can communicate clearly, conversationally, and with personality
- Proven video editing skills with a portfolio that demonstrates your ability to edit for engagement and virality — please include a link or attachment with your application
- Proficiency in CapCut, Adobe Premiere Pro, or a comparable editing tool
- Fast enough production process to turn around Reels while a sound is still trending
- Plugged into trending audio in real time — you know what's about to pop before it peaks
- Hands-on experience managing social media accounts with a track record of driving real engagement, not just impressions
- Comfortable working within a comment automation strategy (ManyChat or similar)
- Ability and confidence to be on camera
- Self-directed and organized — you can own a content calendar without being micromanaged
- Based in Southern California and available for occasional in-person shoots (within a ~50 mile radius of 91745)
- Comfortability using AI when appropriate to help streamline, systemize, and increase efficiency
Benefits
🏥 Gold Standard Health Benefits
👴 401K
📚 Education Stipend
💻 Remote Work
🏝️ Annual Retreat
✈️ Generous PTO and Holiday Schedule
💼 Quarterly Financial Meetings
📊 Open Book Management
💪 Intimate Team
🧑💻 Work from Home Stipend
