Principal Accountabilities:
Under close supervision:* Assist more senior Brand Managers in the development and execution of marketing plans * Provide comprehensive analysis of market trends, analysis of consumer habits, competitor pricing impact, sales techniques, advertising performance, etc.
 

Knowledge & Skill Requirements:
* Bachelor’s degree in Marketing or related field *Equivalent years of experience in a substantially similar industry may be considered in lieu of a degree to be determined by the nature of the specific job and the hiring manager’s criteria* One year of related experience preferred* Strong written and oral communication skills* Proficient PC skills
 

Knowledge & Application:
* Good knowledge of single specialist area achieved through prior study or previous experience* Applies knowledge of the principles and practices in a recognized professional field requiring extensive academic preparation* Applies knowledge of standardized rules, procedures, and operations within own area* Determines a course of action based on guidelines
 

Problem Solving:
* Encounters fairly similar problems which require some fact finding, clarification, and basic analysis* Most solutions will be found within normal operating processes and policies* Selects the best solution based on a set of defined procedures or precedence* Occasionally, requires basic problem solving techniques to define problems and use previous experience to identify
 

Interaction:
* Exchanges standard/basic technical or nontechnical information with colleagues and immediate superiors and/or customers* May be a required to interpret or clarify technical information to aid understanding* Audience is generally knowledgeable about the subject matter* Conveys straightforward information to non-divergent audiences
 

Impact:
* Impact is limited to short-term team performance* Supports the achievement of goals through own personal effort* Responsible for planning own work, assessing own progress, and adjusting efforts to meet goals
 

Accountability:
* Accountable for meeting own targets which impact the immediate work area* Accountable for meeting own targets which are often considered financially immeasurable* Work is reviewed periodically* Is aware of wider profitability issues