About this Video Production Specialist role at International Business University
About IBU
International Business University (IBU) stands as Ontario’s first independent not-for-profit university. Having received Ministerial consent for full accreditation in 2020 and DLI approval in 2023, IBU is Ontario’s only not-for-profit independent University. Our foundation draws inspiration from the world’s most esteemed independent universities, creating a ‘next generation’ model characterized by innovation, agility, and responsiveness. IBU is focused on being a truly student-centric, industry-aligned university, executing the best practices of today to build the future talent relevance of tomorrow. IBU is committed to curricula and learning experiences that seamlessly blend rigorous academic preparation with practical skill development, reflecting emerging technologies, evolving societal needs, and the future demands of the global workforce.
Job Title: Video Production Specialist
Term: Full-time, Permanent (40 hours/week)
Department: Marketing
Reports to: Chief Marketing Officer
Location: Toronto, ON
Expected Salary Range: $50,000 - $80,000 annually
Position Overview
The Video Production Specialist will be a key creative contributor to the marketing initiatives of International Business University (IBU) and Vega Academic Services Inc. Reporting to the Chief Marketing Officer, this role is responsible for producing high-quality video content from concept to completion. This includes capturing footage, editing, enhancing visuals, and optimizing videos for various platforms—all while ensuring consistency with the university’s brand and messaging. The ideal candidate will work closely with the marketing team and content creators to craft compelling, story-driven video content that resonates with prospective students, current learners, faculty, and broader audiences.
Key Responsible Areas
- Plan, shoot, and edit professional video content for marketing, social media, events, internal communications, and educational purposes.
- Manage end-to-end video production, including storyboarding, scripting, filming, lighting, audio, and editing.
- Edit and enhance footage with color correction, sound design, motion graphics, animations, and visual effects.
- Create short-form content optimized for YouTube, Instagram, LinkedIn, TikTok, and other platforms.
- Collaborate with marketing, design, and content teams on creative concepts and visual storytelling.
- Ensure videos are optimized for different platforms while maintaining brand consistency and production quality.
- Organize and maintain video assets and archives.
- Stay current with video production trends, technologies, and editing techniques.
- Provide occasional support for live streaming and real-time editing.
- Assist with photography, graphic design, and other related duties as needed.
Essential Qualifications
- Bachelor’s degree or diploma in Film Production, Media Studies, Digital Marketing, or a related field.
- 5+ years of professional videography and video editing experience, preferably in marketing or education.
- Proficiency with DSLR/mirrorless cameras, lighting, audio equipment, and field production.
- Strong understanding of visual composition, lighting, framing, and storytelling.
- Advanced proficiency in Adobe Premiere Pro and After Effects; experience with Final Cut Pro, DaVinci Resolve, or similar tools is an asset.
- Experience with color grading, sound design, motion graphics, and visual effects.
- Strong understanding of social media video formats and platform optimization.
- Creative, detail-oriented, and highly organized, with the ability to manage multiple projects and meet deadlines.
- Experience with live streaming, VR/AR, or 360-degree video is an asset.
- Photography and basic graphic design skills are considered assets.
- Portfolio showcasing videography and video editing work is required.
Note: To formally express your interest in this opportunity, please submit your resume and a brief cover letter. In your cover letter, please highlight your qualifications for the role and share what inspires you about the prospect of contributing to a rapidly scaling, purpose-driven organization. This posting is for a current, existing vacancy at our organization, and the posting remains open until the position is filled. The position is subject to budgetary approval. Any questions may be sent to [email protected]. We look forward to reviewing your application. See our website www.ibu.ca for further information about this new and exciting opportunity.
To support the overall well-being and success of our employees, IBU provides a comprehensive total rewards package which includes, based on role eligibility:
- 100% employer paid extended Health & Dental benefits
- 24/7 access to Employee & Family Assistance Program and Virtual Healthcare
- Life, AD&D, and Long-Term Disability Insurance
- Competitive paid time off, starting at 3 weeks
- Tuition Benefit Program
- Access to preferred corporate membership rates with GoodLife Fitness
- Engaging employee appreciation and community-building events throughout the year
This position is based in a hybrid work arrangement, with employees working on-site four (4) days per week and the option to work remotely one (1) day per week, based on business needs. Employees will be required to come on-site as needed and are expected to reside in Ontario and within a reasonable commuting distance of the office/campus.
All applications submitted are reviewed in detail by our HR team. In certain aspects of the hiring process, artificial intelligence (AI) tools may be used, specifically for screening and assessments. These tools support our team and are used to help bring relevant criteria to the foreground and do not replace human judgment. We are committed to using AI responsibly, fairly, and in compliance with applicable employment and anti-discrimination laws. We regularly review these tools to help prevent bias or discrimination.
IBU values and embraces Diversity, Equality, Inclusion, and Accessibility as fundamental to our mission to educate students for career success in the business world today. Our desire is to ensure that our institution is a welcoming, inclusive, respectful, and safe environment for everyone. We are dedicated to fostering diversity and inclusivity within our community and are an equal-opportunity employer. We invite and encourage applications from all qualified individuals who would contribute to the further diversification of our Institution, including equity-deserving groups that are traditionally underrepresented in employment (Indigenous peoples, racialized persons, women, persons with disabilities, and 2SLGBTQQIPA+ persons). If you require an accommodation during the recruitment process, please contact [email protected].
