Jobs Companies Rakuten UX Designer (Rakuten Mobile business) - UX Strategy Section, Brand Marketing Strategy Department, Marketing Division

About this UX Designer (Rakuten Mobile business) - UX Strategy Section, Brand Marketing Strategy Department, Marketing Division role at Rakuten

Rakuten · Onsite · Tokyo, Japan

Job Description:

Department Overview 
Rakuten Group's Marketing Division is the backbone of a vast ecosystem spanning over 70 diverse services. Among these, Rakuten Mobile stands as Rakuten Group's highest-priority business, driving innovation in the telecommunications industry and continuously growing as a service deeply embedded in the lives of over 100 million Rakuten members. 

The team this position belongs to oversees Rakuten Mobile's overall business strategy and marketing, powerfully driving service growth and expansion of the customer base. We are not merely a telecommunications provider - we design each customer's mobile experience and aim to become 'life infrastructure' that delivers both inspiration and convenience. 

Position Details 
As a UX Specialist at Rakuten Mobile, you will lead UX improvements across all Rakuten Mobile services and drive product growth. Leveraging both quantitative analysis using Rakuten Group's vast data assets and qualitative insights from user interviews, you will lead UX strategy development and execution to directly contribute to business success. 

This is a highly rewarding position where you can fully apply your expertise and passion as a UX specialist in Rakuten's highest-priority mobile business. 

You will lead a wide range of work directly tied to product growth, from UX strategy planning to execution across all Rakuten Mobile services. 

UX Strategy & Execution: 
- Define and drive the UX strategy and roadmap across all Rakuten Mobile services (Web/App, in-store experience). 
- Deeply understand user needs, behaviors, and pain points through quantitative and qualitative data analysis, and extract actionable insights. 
- Develop UX improvement proposals and define requirements based on extracted insights. 

Data Analysis & Product Growth: 
- Collaborate with the data analytics team to conduct in-depth analysis and extract insights. 
- Set KPIs, manage progress, measure post-release impact, and propose continuous improvements. 
- Conduct competitive analysis, monitor market trends, and research technology developments for potential application to services.  

UX Design & Direction: 
- Organize UI requirements, design information architecture, create wireframes, and develop prototypes for websites and apps. 
- Collaborate with and direct the UI design team.  

Project Management: 
- Lead cross-functional collaboration, issue clarification, and consensus building to drive assigned projects to success. 
- Work closely with development teams and business stakeholders to lead product improvement projects from a UX perspective. 

Mandatory Qualifications: 
- 5+ years of hands-on experience in UX design or product design 
- Experience in user research and insight extraction using quantitative and qualitative data 
- Practical experience with wireframing, prototyping, and information architecture 
- Experience participating in product development processes in collaboration with engineering and business teams 
- Experience with data-driven decision making (KPI management, impact measurement, etc.) 
- Business-level Japanese communication skills 

Desired Qualifications: 
- Experience in UX/product design within the telecommunications industry or mobile services 
- Experience collaborating with data analytics teams (SQL, BI tools, etc.) 
- Experience directing external vendors or design partners 
- Project management experience (leading cross-functional teams) 
- Business-level English communication skills 

Additional information on English Qualification 
Must have a TOEIC score of 600 or equivalent proficiency in English

#UXDesign #ProductDesign #RakutenMobile #Mobile #UXResearch #DataAnalysis #Marketing

[ id: cmorec bmd ]
#marketingdiv #UX

Languages:

English (Overall - 2 - Intermediate), Japanese (Overall - 4 - Fluent)
Ready to apply to Rakuten?
Apply to Rakuten

About Rakuten

In Japanese, Rakuten stands for ‘optimism.’ It means we believe in the future. It’s an understanding that, with the right mind-set, we can make the future better by what we do today. So we challenge ourselves to evolve, innovate and experiment, to create a better, brighter future for everyone. Today, our 70+ businesses span e-commerce, digital content, communications and fintech, bringing the joy of discovery to almost 1.3 billion members across the world. If you have any trouble logging in, please contact us here Rakuten Group, Inc.: [email protected] *Please read the Application Requirements(EN) / 募集要項(JP) before applying. Our Diversity & Inclusion Policy and Applica

See all jobs at Rakuten →

Similar jobs

Bjak
Product Designer (UX), HCI
Bjak
⚡ Apply early Tokyo, Japan · location restricted
● New 👁 Seen ✓ Applied 2d ago
Bjak
Product Designer (UI/UX)
Bjak
⚡ Apply early Tokyo, Japan Hybrid
● New 👁 Seen ✓ Applied 2w ago
Mercari, inc.
Senior Product Designer - Mercari / Crossborder
Mercari, inc.
⚡ Apply early Minato City, Tokyo, Japan Onsite
● New 👁 Seen ✓ Applied 3w ago
Ahrefs
Product Designer - Letaido
Ahrefs
⚡ Apply early Cambridge, Massachusetts, Unit... Onsite
● New 👁 Seen ✓ Applied 4w ago
Mercari, inc.
Class of 2028, 28卒対象 / UI/UX Designer(Internship)- Mercari Group
Mercari, inc.
⚡ Apply early Minato City, Tokyo, Japan Onsite
● New 👁 Seen ✓ Applied 4w ago
RA
Chief UX Designer - Customer Strategy Department, Platform Strategy Supervisory Department (PFSD)
Rakuten
⚡ Apply early Tokyo, Japan Onsite
● New 👁 Seen ✓ Applied 1mo ago
RA
UX Designer, Customer Strategy Department - Platform Strategy Supervisory Department (PFSD)
Rakuten
⚡ Apply early Tokyo, Japan Onsite
● New 👁 Seen ✓ Applied 1mo ago
Scopely
UX Designer - New Geolocation-Based Mobile Game
Scopely
⚡ Apply early JP - Tokyo, Japan Onsite
● New 👁 Seen ✓ Applied 1mo ago
Scopely
Senior UX Designer - Monster Hunter Now
Scopely
⚡ Apply early JP - Tokyo, Japan Onsite
● New 👁 Seen ✓ Applied 1mo ago

Sign up for suggestions tailored to the jobs you open and the searches you save.

More jobs at Rakuten

See all jobs at Rakuten →

Apply now
🤖

Whoa — hold up

JobsRadar was built for real people having a rough time in their job search — not for automated requests. You're clicking way too fast and you're now temporarily blocked.

Come back later. If you're genuinely job hunting, we've got your back — just act like a human.

Catch your next role the second it’s posted.

Create a free account and we’ll watch the boards for you — the instant a job matches your search, it lands in your inbox or Telegram. No digging, no refreshing.

Create free account

Free forever · takes 30 seconds · already have one?

Get an edge on your job hunt.

Join our Telegram channel for the stuff that helps you land the role — salary benchmarks, the weekly market pulse, and new-feature drops. No spam, just signal.

Join the channel — it's free