Jobs › Companies › American Electric Power › User Experience Designer

About this User Experience Designer role at American Electric Power

American Electric Power · Onsite · Gahanna, OH

Job Posting End Date

10-23-2026

Please note the job posting will close on the day before the posting end date.

Job Summary

As a User Experience Designer, you will join the User Experience team within AEP’s Customer Technology organization to research, explore, and prototype digital experiences that help customers and employees accomplish their goals more easily and effectively. The role emphasizes user research, discovery, experience planning, user flows and experience concepts, prototyping, and usability testing, using human-centered design to move from understanding a problem to exploring and validating potential solutions.

Working with business and Technology partners, the UX Designer helps translate user needs and research insights into intuitive, accessible, and scalable experiences, including AI-enabled experiences that support customer and employee transformation. Under limited guidance, the UX Designer performs intermediate UX research and design activities while continuing to develop skills and contribute to increasingly complex initiatives.

Job Description

What you’ll do:

 

Essential Job Functions & Tasks



UX Research, Discovery and Strategy

  • Plan and conduct user research, including interviews, usability studies, card sorting, tree testing, collaborative workshops, discovery activities, and other qualitative and quantitative methods, with guidance as needed.
  • Analyze and synthesize research into actionable insights and create UX artifacts such as personas, journey maps, experience maps, test plans, moderator guides, and other research deliverables.
  • Participate in and help facilitate discovery, ideation, and co-creation activities with customers, employees, business partners, subject matter experts, and multidisciplinary teams.
  • Communicate research insights to help teams make informed product, service, and experience decisions.
  • Contribute to experience visions and strategies that connect user needs with business objectives and technology capabilities.
  • Explore how emerging technologies, including AI, can improve customer and employee experiences and address meaningful user needs.
  • Represent user needs and perspectives in product and technology discussions to help teams remain focused on the experience and problem being solved.

Experience Design and Prototyping

  • Translate research insights and user needs into user flows, information architecture, experience concepts, wireframes, and interactive prototypes.
  • Design intuitive and accessible experiences that consider user needs, business objectives, technical considerations, and established design standards.
  • Create and iterate concepts and prototypes based on research, usability testing, user feedback, and input from the project team.
  • Apply information architecture, usability, experience design, and accessibility principles when developing user flows, concepts, and prototypes.
  • Use established design systems, reusable components, and experience patterns when developing and testing concepts.
  • Contribute to the design, prototyping, and testing of conversational, personalized, assisted, and other AI-enabled experiences.
  • Collaborate with business and Technology partners throughout the experience lifecycle, communicating design rationale and incorporating feedback into design decisions.

Tools and Practices

  • Use UX design, research, collaboration, prototyping, and testing tools such as Figma, Sketch, Claude Code / Design, Miro, UserTesting, Optimal Workshop, or similar tools.
  • Apply human-centered design, UX research, information architecture, usability, accessibility, and experience design methods based on the needs of the initiative.
  • Contribute ideas for improving UX processes, methods, tools, and practices.
  • Build knowledge of emerging technologies and experience trends, including how AI is changing customer expectations, employee workflows, and digital interactions.
  • Continue developing skills in UX research, experience planning, prototyping, facilitation, and emerging UX practices.


Qualifications


Required Experience

  • Experience applying human-centered design principles to digital products, services, or experiences.
  • Experience conducting user research and usability testing and translating findings into design recommendations.
  • Experience creating UX deliverables such as user flows, information architecture, wireframes, experience concepts, prototypes, or journey maps.
  • Working knowledge of information architecture, experience design, accessibility, usability, and UX research methods.
  • Experience using UX research, design, prototyping, collaboration, or testing tools.
  • Strong communication and collaboration skills and the ability to perform intermediate UX assignments with limited guidance.

Preferred Experience

  • Experience or exposure to service design, experience strategy, journey mapping, or design thinking.
  • Experience researching and designing customer- or employee-facing digital experiences.
  • Experience or interest in researching, designing, prototyping, or testing AI-enabled digital experiences.

Preferred Education

  • Bachelor’s degree in User Experience Design, Human-Computer Interaction, Human Factors, Psychology, Cognitive Science, Anthropology, Information Science, Design, Design Research, Computer Science, or a related field, or an equivalent combination of education, training, and relevant experience.


What We're Looking For:

 

Education requirements are listed below:

  • Bachelor's degree in computer science, information systems, business or related field of study; Or associate's degree in computer science or related field of study with 2 years of relevant work experience; Or High school diploma/GED with 4 years of relevant work experience.

Work Experience requirement listed below:

  • In addition to any experience required above, 2 years of relevant work experience is required.


What You'll Get:

  • Base salary
  • Annual bonus
  • Long-term incentive
  • 401(k) match
  • AEP Pension
  • Comprehensive benefits package designed to support and enhance the overall well-being of employees.

 

At AEP, we’re more than just an energy company — we’re a team of dedicated professionals committed to delivering safe, reliable, and innovative energy solutions. Guided by our mission to put the customer first, we strive to exceed expectations by listening, responding, and continuously improving the way we serve our communities. If you're passionate about making a meaningful impact and being part of a forward-thinking organization, this is the company for you!

Compensation Data

Compensation Grade:

SP20-006

Compensation Range:

$74,551.00 - $93,188.50

The Physical Demand Level for this job is: S – Sedentary Work: Exerting up to 10 pounds of force occasionally (Occasionally: activity or condition exists up to 1/3 of the time) and/or a negligible amount of force frequently. (Frequently: activity or condition exists from 1/3 to 2/3 of the time) to lift, carry, push, pull or otherwise move objects, including the human body. Sedentary work involves sitting most of the time but may involve walking or standing for brief periods of time. Jobs are sedentary if walking and standing are required only occasionally, and all other sedentary criteria are met.  

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It is hereby reaffirmed that it is the policy of American Electric Power (AEP) to provide Equal Employment Opportunity in all respects of the employer-employee relationship including recruiting, hiring, upgrading and promotion, conditions and privileges of employment, company sponsored training programs, educational assistance, social and recreational programs, compensation, benefits, transfers, discipline, layoffs and termination of employment to all employees and applicants without discrimination because of race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, veteran or military status, disability, genetic information, or any other basis prohibited by applicable law. When required by law, we might record certain information or applicants for employment may be invited to voluntarily disclose protected characteristics.
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How this UX Designer salary compares

This role pays $83,870/yr — below the typical range for UX Designer roles.

$92,784 median $166,125 $237,500

Typical range $127,427–$204,970/yr, from 730 comparable UX Designer listings on JobsRadar (pay annualized to USD). See UX Designer salary insights →

About American Electric Power

At American Electric Power, we provide more than electricity to our millions of customers - we energize possibilities. We're redefining the future of energy by reducing our carbon footprint, empowering the communities we serve and building an engaged, talented workforce. All while delivering the reliable service our customers expect.

See all jobs at American Electric Power →

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