About Us

Dyson is a global technology enterprise. We solve the problems others choose to ignore, with surprising new inventions that defy convention and simply work better. We’re growing fast and our ambition is huge – more categories, more locations and more people.

About the Role

At Dyson, we take a problem solving approach to everything we do. Our Retail Sales Assistants are enthusiastic brand ambassadors, providing the ultimate owner experience explaining our technology, support queries, answering technical questions about machines and cross-selling Dyson products and services to existing owners. Our Retail Assistants are Dyson advocates who know our technology inside out and are excited by it. They are the face of Dyson, connecting our world leading and pioneering technology with shoppers and owners.

Main responsibilities include but not limited to:-

• Proactively engage store visitors with hands-on product demonstrations tailored to their needs across all Dyson categories (Floor Care, Environmental Control, Personal Care, and Professional)

• Take ownership of customer issues by performing hands-on technical diagnostics and troubleshooting to achieve first-touch resolution

• Take personal responsibility for advising customers of promotions and new technology by cross-selling Dyson products and services

• Advise customers of repair options and pricing

• Maintain accurate records of all customer account details and interactions using store databases, CRM, and Mypos systems

• Process shipping labels and dispatch customer machines using courier services

• Process payments via cash, credit card, or cheque and complete end-of-day balances

• Respond to email requests for information from managers and internal stakeholders

• Complete office administrative duties, including filing invoices, embossing, and gift wrapping

• Maintain a high standard of visual merchandising, ensuring correct pricing, executing point-of-sale material, and reporting display or fixture maintenance needs

• Monitor stock levels to ensure all Dyson products are out on display, fully operational, and available

• Assist with general store operations, including the cleaning and tidying of communal areas

• Take personal responsibility for achieving individual and store KPIs, including sales volume, conversion rates, premium mix, customer service, and overall store profitability

• Utilise the "How to Sell" framework (Engage, Explore, Explain, Execute) alongside ongoing coaching from the Store Manager to deliver high-quality customer interactions

Previous skills & experience:-

• Customer service and/or sales experience

• Experience within a premium retail environment is advantageous

• An understanding of retail principles such as visual merchandising and sales targets

At Dyson, our people are at the heart of everything we do. We value you bringing yourself to work and we want to deliver an employee experience that matches the quality we give to our customers.

We have a vibrant and diverse culture that is geared towards recognition and realising ambition.

Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.