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About this Modern Retail Specialist role at Philips

Philips · Hybrid · Bangalore

Job Title

Modern Retail Specialist

Job Description

Job title:
Modern Retail Specialist

Your role:

  • Manage all regional Trade marketing activations and brand visibility in Modern & Traditional trade for Philips PH business.
  • Responsible for sell-out for ISP and NON-ISP outlets of the region.
  • Closely work with local sales team to realize sales targets at key customers and provides input for local strategies.
  • Managing, training and developing ISP’s and merchandiser to perform to its best potential
  • Responsible for input delivery by an ISP and Merchandiser.
  • Ensuring ranging , listing and assortment as per the segmentation of outlet while close working with KAM.
  • Driving best in class marketing activity regionally`
  • Plan and implement regional & trade actions & promotions in order to optimize stock levels in the chain, stimulate sales-out and loyalty of distribution channel
    Monitors and impact of new activities through sales metrics and also reviews and implements strategies for improving activation efficiency and productivity.
  • Ensures execution as per planned timeline, budgets and brand integrity.
  • Optimizes shelve (portfolio, promotions, etc) Prescence and visibility and improves customer experience at purchase point to drive brand preference, increase conversions and basket size
  • Manage, train, motivate and retain marketing executives, promoters & merchandisers. Drive retail training, POS and concept selling
  • Be actively and consistently present in field on regular basis to implement and monitor trade marketing initiatives.
    Traveling expected within defined geographies.


You're the right fit if:


  • Sell out manager  /sell  activation experience from FMCG  / FMCD industry of 4-5 years.
  • A good understanding of marketing & sales function of reputed brands will be ideal.
  • Have leadership ability to handle and manage a team and getting best out of them
  • Good at planning, strong execution skills/experience, good at data analysis and reporting, strong communication skills, attention to detail, high commitment levels.
  • Extensive travel, almost 80% of working days.

    How we work together
    We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week.
    Onsite roles require full-time presence in the company’s facilities.
    Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations.

    About Philips
    We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
    • Learn more about our business.
    • Discover our rich and exciting history.
    • Learn more about our purpose.
    If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our culture of impact with care here.
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About Philips

At Philips, we believe that every human matters. As a global health-tech leader, we focus on improving people’s health and wellbeing through meaningful innovation. The people who work here share our passion and are motivated to bring this purpose to life. For more than 130 years, we have been creating technologies and innovations that improve people's lives and support healthcare practitioners. Headquartered in the Netherlands and operating in more than 100 countries globally, we focus our advanced technology and deep clinical and consumer insights on Precision Diagnosis, Image Guided Therapy, Enterprise Informatics, Monitoring/ Connected Care, Sleep & Respiratory Care and Personal Health. T

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