We are Covestro. We are curious. We are courageous. We are colorful. We refine chemical material solutions with game-changing products. Let us empower you to push boundaries. Join us and our 18.000 colleagues now and together we will make the world a brighter place.

Main Tasks

• Define and drive the technical architecture, platform roadmap, and delivery governance for the Customer Interaction Platform (WeChat, WeCom, Social CRM backend) across APAC, ensuring scalable, integrated solutions aligned with Covestro's global digital strategy.
• Own the technical product strategy, feature design, budget planning, and implementation timeline for the WeChat and WeCom ecosystems, continuously improving the digitalization ratio through performance-driven enhancements and iterative delivery.
• Oversee the technical operation, integration, and continuous improvement of the Social CRM backend platform to ensure data integrity, system reliability, and seamless connectivity across customer-facing channels in APAC.
• Lead the Agentic Coding Local Factory virtual team as functional lead, setting technical direction, enabling AI-assisted coding capability, and driving delivery of agentic use cases across the APAC region, with the role expected to evolve as the organisation's agentification progresses.
• Coordinate with global CIM platform teams (Sales & Marketing, Pricing, Customer Experience) on project portfolio prioritisation, budgeting, and operational excellence, ensuring global initiatives are effectively adapted and executed in the APAC context.
• Engage and align regional stakeholders across marketing, sales, communications, Business Entities, and Corporate functions, as well as the global digital and marcom channel team, to ensure cohesive CIM platform strategy and execution.
• Monitor CIM platform KPIs — including digitalization ratio, user engagement, feature adoption, and project delivery metrics — and translate insights into actionable improvement initiatives across APAC.
• Manage relationships with external technology suppliers and engage customers to validate platform delivery quality, gather market feedback, and ensure digital initiatives meet APAC-specific needs.

QUALIFICATIONS

Essential:

Minimum 7–10 years of experience in digital platform management, technical product ownership, or technology leadership with demonstrated APAC market exposure.

Proven technical expertise in customer interaction platforms with hands-on experience in WeChat, WeCom, and Social CRM backend platforms.

Strong track record of leading cross-functional, multi-stakeholder digital initiatives from design through delivery.

Experience leading or coordinating virtual/distributed teams in a global organisation.

Solid understanding of agentic AI and AI-assisted development tools, or demonstrated ability to rapidly build this capability.

Excellent analytical skills with ability to translate platform KPIs into strategic decisions.

Outstanding communication and influencing skills in a multicultural, matrixed environment; proficiency in English and Mandarin Chinese.

Preferred:

Knowledge of B2B marketing strategies, customer experience principles, and CRM architecture.

Familiarity with the chemical industry or related B2B sectors.

Experience with agile delivery methodologies and platform portfolio management.

YOUR APPLICATION
Are you as curious, courageous and colorful as we are? If so, we can offer you an exciting career opportunity. We look forward to receiving your application including a cover letter, resume/CV, and relevant certificates. Become part of our Team - apply now!

Covestro is well aware of the importance of personal information to you. Covestro promises to strictly abide by the basic principles of information security and privacy protection as well as requirements of relevant laws and
regulations and take appropriate security protection measures to ensure that your personal information is safe and controllable.

The resume you submit and the personal information you provide voluntarily will only be used for the recruitment service of Covestro. If we use your information beyond the above purposes, we will seek your consent in advance.

The Covestro position you are applying for may use AI tools for preliminary screening of your submitted resume. We commit that this screening process is free from any bias or discrimination, ensuring fair and just treatment for every applicant. If you accept this approach, please continue with the application process. If you have any objections to the screening results, please send an email to CNTA@covestro.com.

Your data may be kept in a secure environment within or outside the territory of P.R. China. If the personal information is necessary to be transferred outside the territory of P.R. China, we will ensure that it is transferred in accordance with the laws and regulations. Generally, we only store your personal information for the time period that is necessary to fulfill the purpose of collection and processing, unless otherwise provided by laws, regulations or administrative orders. We will implement a variety of measures to ensure a reasonable level of information security. Unfortunately, if a personal information security incident occurs, we will activate contingency plans to prevent the security incident from spreading.

We impose strict restrictions on sharing information with any third party in accordance with laws and regulations. Unless otherwise provided by laws and regulations, the information we collect will not be provided to or shared with any third party that is unrelated to our recruitment services.

Contact Us

www.covestro.com

Covestro welcomes applications from all individuals, regardless of racial or ethnic origin, skin color, nationality, religion, philosophy, gender, age, physical characteristics, marital status, disability, appearance, sexual orientation and sexual identity. We are committed to treating all applicants fairly and avoiding discrimination.