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The opportunity

We are seeking a motivated and enthusiastic Product Marketing Engineer to join our team. In this role, you’ll oversee the related factory quotations and be responsible for multi-factory bid coordination with the right competitive pricing, costing and all the related operational factors.  You will be at an operational level, it covers the whole sales funnel from a supply side standpoint, from bid and proposal/tendering stage to price setting with the objective of speeding up the decision-making process and price decisions. This role is also instrumental for cross-factory bid and/or cross-hub tenders. The Product Marketing Team Specialist is reporting to product marketing manager of the factory.

How you’ll make an impact            

• Develop and execute comprehensive go-to-market strategies for new and existing products, including product positioning, messaging, and competitive analysis.

• Conduct in-depth market research to identify customer needs, market trends, and the competitive landscape, translating insights into actionable product and marketing recommendations.

• Create compelling technical marketing content, including datasheets, white papers, presentations, application notes, and website content.

• Collaborate closely with product management, engineering, sales, and corporate marketing teams to ensure product readiness and effective market communication.

• Provide technical sales support and training to sales teams and partners, enabling them to effectively communicate product value propositions.

• Represent Hitachi at industry events, conferences, and customer engagements, demonstrating product capabilities and gathering customer and market feedback.

• Monitor and analyze product performance in the market, identifying opportunities for improvement and optimizing marketing initiatives.

• Contribute to product roadmap development and strategic planning by leveraging market intelligence, customer insights, and industry trends.

• You will be responsible for ensuring compliance with applicable external and internal regulations, procedures, and guidelines.

• Living Hitachi Energy’s core values safety and integrity, which means taking responsibility for your own actions while caring for your colleagues and the business.

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Your background

• Bachelor’s degree in electrical engineering, Power Engineering, Machine Engineering, or a related field.

• Minimum 3 years of experience in product marketing, technical marketing, or product management within a technology-focused industry.

• Proven experience developing and executing successful product launch strategies.

• Excellent written and verbal communication skills, with the ability to create clear, concise, and compelling technical and marketing materials.

• Experience utilizing market analysis tools and methodologies to support business and product decisions.

• Willingness and ability to travel domestically and internationally as required.

• Proficiency in French is considered an asset.

• Knowledge of transformers and related power industry technologies is considered an asset.

Accessibility and reasonable accommodation

Qualified individuals with a disability may request a reasonable accommodation if you are unable or limited in your ability to use or access the Hitachi Energy career site as a result of your disability. You may request reasonable accommodations by completing a general inquiry form on our website. Please include your contact information and specific details about your required accommodation to support you during the job application process.

This is solely for job seekers with disabilities requiring accessibility assistance or an accommodation in the job application process. Messages left for other purposes will not receive a response.

Use of Al and automated tools in recruitment

As part of our recruitment process, Hitachi Energy uses digital and automated tools, including Al-supported solutions, to assist with activities such as application screening, job matching, and interview scheduling. These tools are designed to support our recruiters and do not replace human decision-making. Candidate data is processed in accordance with applicable data protection and employment laws as well as Hitachi's Global Data Privacy Notice.

Background Screening and Security Checks

As part of the hiring process, Hitachi Energy conducts pre-employment background checks that may include verification of employment history, education, criminal records, and other relevant information, in accordance with applicable laws.

For certain roles—particularly those involving access to sensitive information, financial responsibilities, client data, regulated environments, or security-sensitive functions—additional or more comprehensive background or security screenings may be required. These may include, but are not limited to, enhanced criminal history checks, credit history reviews (where legally permissible), sanctions screening, or other due diligence measures aligned with the responsibilities of the position.

The scope and depth of any background or security review will be determined based on the nature of the role and business necessity, and will always be conducted in compliance with applicable federal, state, and local laws. Candidates will be notified and, where required, asked to provide consent prior to the initiation of any such checks.