PR Specialist (6months Contract) bei ALO · Seoul, Seoul, South Korea

Über diese PR Specialist (6months Contract) Stelle bei ALO

ALO · Vor Ort · Seoul, Seoul, South Korea

WHY JOIN ALO?

Mindful movement. It’s at the core of why we do what we do at ALO—it’s our calling. Because mindful movement in the studio leads to better living. It changes who yogis are off the mat, making their lives and their communities better. That’s the real meaning of studio-to-street: taking the consciousness from practice on the mat and putting it into practice in life.

Overview

The PR Specialist supports the execution of the overall PR initiatives in close partnership with the with the PR & Marketing Sr. Manager. This role plays a critical part in executing brand initiatives on the ground, maintaining strong day-to-day communication with media and partners, and ensuring all PR operations run smoothly and efficiently. This position is 6 months contract.

Core Responsibilities

PR &Media Support

Manage PR sample logistics, including sample orders, tracking, allocations, and timely delivery to media, influencers, and partners.
Maintain and update PR sample inventory
Support press release distribution, media follow-ups, and coverage tracking.
Monitor and compile monthly report (incl. media coverage, influencer postings, etc.)
Maintain and update media and influencer contact lists and databases.
Coordinate asset requests and delivery (images, credits, product information, brand materials) for media and partners.
Track competitor media coverage and industry trends

Influencer & Community Gifting Support

Coordinate influencer gifting and seeding, including product consolidation, packaging, shipping, and delivery tracking.
Support talent dressing logistics (incl. product pulls and inventory coordination).
Maintain influencer and seeding trackers and ensure timely communication with partners.

Events & Activation Support

Support execution of brand activities incl. pop-ups, retail activations, and community events.
Assist with guest list management, invitations, RSVP tracking, and on-site event support.
Coordinate event assets, product deliveries, and branding materials.
Support on-site event operations, including media and influencer check-in, product setup, and event logistics.
Assist with post-event recap

Qualifications

Experience or internship experience in PR, communications, marketing, events, or related fields
Strong organizational and project coordination skills with high attention to detail.
Ability to manage multiple tasks and deadlines in a fast-paced environment.
Proficiency in Microsoft Office (Excel, PowerPoint) and familiarity with media monitoring and reporting tools.
Strong understanding of Korean media, influencer, and cultural landscape is a plus.
Interest in fashion, wellness, and lifestyle brands.
Team player with a proactive attitude and willingness to support across multiple functions
Strong cross-functional collaborator with experience operating independently, demonstrating agility, accountability, and partnership.
Passion for ALO’s brand values and lifestyle; personal connection to wellness, yoga, or mindfulness is a meaningful plus
English communication skills is a plus.

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Über ALO

Mindful movement. It’s at the core of why we do what we do at ALO —it’s our calling. Because mindful movement in the studio leads to better living. It changes who yogis are off the mat, making their lives and their communities better. That’s the real meaning of studio-to-street: taking the consciousness from practice on the mat and putting it into practice in life.

We are so inspired by the people we surround ourselves with and we aspire to have the same be true for them. That’s why we work to make the ALO culture authentic to a yoga lifestyle —Our office is located in the heart of Beverly Hills in close proximity to shops and restaurants. Our building was designed by world-renown architect I.M. Pei — there’s plenty of natural light, open space with a co-working vibe, an in-building gym, calming yoga and meditation studio and an indoor tree spanning 3 floors.