Mission

Are you a data-driven leader with a passion for uncovering the stories hidden within numbers? Do you have a curious mind and the ability to inspire that same curiosity in others? We are looking for a Chapter Lead Data Analysis  to lead a team of talented Data Analysts.

In this role, you combine strong data analysis expertise with people leadership. You will help analysts deliver actionable insights, reliable dashboards, experimentation support and performance analyses that improve customer acquisition, onboarding, engagement and business performance.

You will act as a people manager, coach and capability builder for the Data Analysts in your chapter, while staying close to business priorities and ensuring that analysis is clear, trusted, responsibly used and connected to concrete decisions.

About the team

You will be leading the Data Analysts supporting Acquisition, Development & Engagement and Martech in Growth: a team of passionate and energetic professionals who believe in collaboration and continuous improvement. Our team culture is built on respect, curiosity, and a drive for excellence. We thrive on change and are constantly seeking new and better ways to leverage data to create impact. You will foster a supportive environment where analysts can grow their skills, share knowledge, and contribute to the tribe's success.

Your day to day

As a Chapter Lead Data Analysis I in an Agile Way of Working, you will devote about 40% of your time to lead the Data Analysts in your chapter and help them contribute to Growth priorities. You will also be an active member of the Servicing Squad in the Growth tribe for the rest of 60% of your time.

People leadership and chapter development

• Lead, coach and develop Data Analysts allocated to Acquisition, Development & Engagement and Martech, supporting both individual growth and team performance.
• Set clear expectations, provide regular feedback and create development plans aligned with role seniority, business needs and the Data Analysts chapter direction.
• Support performance management through continuous conversations, fair evaluation input and practical guidance on how impact is demonstrated.

Analytical delivery and business impact

• Guide analysts in gathering, preparing and analyzing large datasets to deliver robust insights for Growth strategies across acquisition, onboarding, engagement, digital channels and customer journeys.
• Drive high standards for deep-dive analyses, root-cause analysis, segmentation, campaign analysis, product evaluations and funnel performance analysis
• Help the chapter translate data into recommendations that improve customer understanding, campaign effectiveness, digital journey performance and business decision-making.
• Ensure customer analyses and selection of target groups in the context of direct marketing activities and business recommendations for campaigns owned by the Servicing squad
• Performance & KPIs: You will be expected to drive tangible improvements in our campaigns’ analytics:
  • All campaigns will have performance evaluation updated daily through standardizing and reusing analytical scripts.
  • Increase performance transparency for Growth initiatives that contributes to the creation of continuous customer development programs

Stakeholder leadership and collaboration

• Act as a key partner for Growth stakeholders, Product Owners, Customer Journey Experts, campaign teams and analytics peers.
• Create alignment on definitions, data structures, measurement logic and analytical objectives across squads and business domains.
• Communicate complex analytical topics in a concise, business-friendly way, supporting decisions with clear assumptions, limitations and recommended actions.

What you bring to the team

Data analysis and business expertise

• Strong experience in data analysis, business intelligence, analytics or a related data-heavy role, preferably in retail banking, digital, customer analytics or marketing performance.
• Solid understanding of business analysis techniques: data exploration, KPI design, segmentation, funnel analysis, campaign analysis, dashboarding and insight generation.
• Proven experience in working with data analysis tools (SAS analytical package, Python, SQL) and BI tools (e.g. Cognos, SAS, Qlikview);
• Ability to structure complex information and turn it into clear, actionable insights for business stakeholders.
• Understanding of customer lifecycle, acquisition, onboarding, engagement, digital performance, marketing or product performance topics is a strong plus.

Leadership competencies

• People leadership: ability to coach, develop and motivate analysts with different levels of seniority and experience.
• Communication: ability to explain complex data topics clearly, tailor messages to the audience and create space for constructive debate.
• Problem analysis and solving: ability to identify root causes, connect business and data perspectives and guide teams toward practical solutions.
• Customer and stakeholder focus: ability to understand stakeholder needs, challenge when needed and keep analytical work connected to customer and business value.

Critical Capabilities:

• Problem Solving & Analytical Thinking: The ability to break down complex problems, identify patterns, and find practical, effective solutions
• Customer Focus: A strong drive to put our customers' needs at the center of all decisions and actions
• Drive for Excellence: A commitment to consistently delivering high-quality outcomes and achieving ambitious goals
• Growth Mindset: A proactive attitude towards seeking opportunities for improvement and creating value beyond what is asked
• AI Literacy: Good understanding of how to responsibly use digital tools and AI to improve efficiency and decision-making.

Mindset and behaviors

• You are curious, pragmatic and comfortable working with ambiguity.
• You care about both people growth and business impact.
• You challenge assumptions respectfully and encourage others to speak up.
• You value high standards, clear documentation and responsible use of data.

What we offer

• Impactful work in a fun and collaborative environment
• Open-concept offices designed for both team work and relaxation
• Corporate events and social gatherings
• Hybrid way of working with flexible working schedule and short week options
• Monthly budget on Benefit platform
• Extra annual leave days depending on the total length of working experience
• Growth opportunities through upskilling/ reskilling programs and a variety of learning and development platforms: ING Learning Centre, Udemy, Bookster, as well as through trainings and certifications
• Possibility to access Internal roles, International Short-Term Assignments or Long-Term Assignments
• Context to make an impact through Sustainability and Corporate Social Responsibility projects.

Job Application Safety Reminder

We’re seeing an increase in fraudulent job offers. To protect yourself, please:

• Apply only via official ING platforms. ING uses Workday as its recruitment system.
• Verify the sender’s email — it should only come from @ing.com or @myworkday.com.
• Know that ING will never request payments or banking details during the recruitment process.

How to Apply
Click “Apply” on our careers site and submit your application through Workday. We’re excited to meet you!

Discover ING Bank Romania

ING believes in a world where everyone has the right to grow and progress in their own way. We express this in our global tagline, “do your thing”. Perhaps more than in any other large company, we extend our belief in the power of autonomy to our own people. But there’s a catch. In return for great freedom, we expect people to do great things for our customers, our stakeholders, and ING at large.

To work here is to be surrounded by people who are energetic, ambitious, friendly and respectful: talented specialists who take the responsibility and autonomy to make great things happen. We stay curious, thrive on change, and seek new and better ways to make it happen. Active in Romania for more than 30 years, ING Bank pioneered and challenged the local banking industry. Technology and innovation are at the core of what we do, making our products relevant for our customers’ lives and businesses.

ING Bank Romania is the only bank with an organic growth within the top 10 local banks by assets, without acquisitions of client portfolios or other banks. ING Bank Romania is an universal bank with more than 2 million customers from three business segments: individuals (retail), SME and Mid-Corporate companies and Wholesale Banking.

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