About Adrian Magnus | Part of Carazo Enterprise SL

Some products are made. Ours are crafted. Adrian Magnus creates aged premium and ultra-premium cigars from the finest tobacco of the Dominican Republic, Nicaragua and Ecuador, some aged for up to 15 years.

We are part of Carazo Enterprise SL, a premium cigar distributor founded in 2012. Today, more than 40 professionals bring 30+ of the world's finest handcrafted cigar brands to enthusiasts across Europe, the US and Latin America, from our hubs in Madrid, Marbella, Gran Canaria, Panama and Costa Rica.

What drives us is simple: quality without compromise, respect for tradition, and customers who come back because they trust us.

Position summary

We're looking for a sales leader who loves the numbers as much as the people behind them.

As our B2C Sales Supervisor, you will lead our B2C sales team in Panama and turn a good team into a great one. You'll own the results: coaching agents on live calls, sharpening scripts and offers, tracking every KPI, and making sure every customer gets a premium experience worthy of the brand.

Your mission: grow sales, lift agent performance, and build a team that wins month after month. You'll have real ownership, direct access to leadership, and the chance to shape how a premium brand sells.

The role

You lead our outbound B2C sales team and own its results. This is a hands-on role: you coach on live calls, run the numbers daily and keep the team selling.

Responsibilities

• Lead, coach and motivate a team of 10+ outbound sales agents to hit monthly revenue and conversion targets.
• Run daily huddles, one-to-ones and live call coaching.
• Build and improve sales scripts, objection handling and upsell / cross-sell offers.
• Set and track KPIs: dials, contact rate, conversion rate, average order value, revenue per agent, repeat orders.
• Run QA: call reviews, scorecards and feedback, with clear follow-up actions.
• Manage the pipeline, lead lists, call sequences, workflows and dashboards in HubSpot.
• Find and fix conversion drop-offs; test new scripts, offers and call timing.
• Drive repeat business through structured follow-ups with existing customers.
• Ensure every sale follows our rules: adult (21+) customers only, no health claims, no over-promising.
• Report weekly results and actions to management.
• Take part in hiring, onboarding and performance management of agents.

Requirements

1. Minimum 5 years of experience as a B2C Sales Supervisor or Call Center Sales Manager.

2. Proven experience managing teams of at least 10 sales agents.

3. Advanced HubSpot CRM knowledge — absolutely mandatory. This is one of our most critical selection criteria.

4. Practical experience selling physical products through outbound call centers, particularly US-based products. We are NOT looking for candidates whose experience is limited to services or inbound customer support.

5. Extensive experience in outbound cold calling, sales scripts, performance tracking, KPI management, QA, and conversion optimization.

6. English C1 or higher — mandatory.

7. Strong hands-on leadership skills and a proven record of improving sales results.

Benefits

• Base salary: $3,500-$4,000/month
• Performance bonuses and commissions
• Total potential compensation: up to $7,000/month