Job Summary

We are now looking for a talented and experienced Direct-to-Consumer (DTC) Marketing Specialist to join the UK Marketing team. Working closely with the DTC Marketing Manager, this role will be instrumental in the executing our direct-to-consumer marketing initiatives in the UK, to drive market growth by increasing brand awareness amongst the diabetes community, increasing new customer starts and curating the nurture journey that is designed to support our customers already using Omnipod to minimise attrition.

This is an exciting opportunity for someone who thrives in a fast-paced, highly collaborative, and purpose-driven environment. Due to the nature of Omnipod being a medical device, we put a high importance on compliance to follow MedTech rules, so if you are detail-oriented, creative, and passionate about creating memorable and impactful experiences—we’d love to hear from you.

Key Responsibilities
•    Working closely under the guidance of the Marketing Manager to ensure we are fully and successfully executing the consumer campaigns outlined in the annual marketing plan. 
•    Champion the UK consumer initiatives, focused around the key marketing channels of digital, social media, VOD, events, PR, advocacy groups and community.
•    Localise Global and International baselines to ensure assets meet the needs of the UK market.
•    Ensure all consumer materials are approved through the Veeva approval system before use in market.
•    Work with the Events Manager to ensure all consumer events are executed effectively, co-ordinating the delivery of marketing materials and attendance from the broader sales team. 
•    Ensuring contracts and POs are completed in a timely manner ahead of activity. 
•    Collaborate cross-functionally with other teams to ensure the needs of the consumer initiatives are delivered, including; international marketing, sales, clinical, market access and leadership teams. 
•    Reporting - Monitor customer sentiment and brand impact (NPS), reporting on budgets and KPIs, ensuring transparency and cost-effectiveness.  Standardise reporting on competitor consumer activity.
•    Ensure compliance with regulatory requirements when engaging with Podders and other external partners.

Required Qualifications & Experience
•    Bachelor’s degree in marketing, Business, or a related field.
•    Demonstrated experience managing international, multi-stakeholder events—preferably in a healthcare, pharmaceutical, or medical device setting.
•    Proven ability to manage multiple, complex projects simultaneously.
•    Strong presentation, communication, and public speaking skills.
•    Ability to work independently and manage multiple stakeholders with confidence.
 

Preferred Skills & Attributes
•    Background in medical device or pharmaceutical industries, with knowledge of relevant compliance frameworks.
•    Experience with digital, email marketing and CRM preferred.  
•    Experience working with business systems; Wrike, Veeva Vault and/or Salesforce would be an asset.
•    Strong sense of ownership, attention to detail, and problem-solving mindset.
•    Comfortable working in a matrixed, fast-paced, and highly collaborative environment.
•    Passion for customer experience, team culture, and innovation.

Travel
•    The role requires attendance at conferences, consumer events and to join in business meetings.
•    Travel is estimated at up to 20% but will flex depending on business needs.

Additional Information
•    This position is a hybrid role, based out of our UK office, in Hammersmith 
 

Why Join Insulet?
Insulet is more than just a medical device company—we’re a community of innovators, problem solvers, and passionate individuals who care deeply about people with diabetes. We believe in empowerment over restriction, and that’s reflected in both our product and our culture.
You’ll be joining a company that is scaling rapidly across international markets, with big ambitions and a strong commitment to inclusion, sustainability, and making a meaningful difference. If you’re excited by the idea of creating memorable events that inspire, connect, and drive impact—this role is for you.

Insulet Corporation (NASDAQ: PODD), headquartered in Massachusetts, is an innovative medical device company dedicated to simplifying life for people with diabetes and other conditions through its Omnipod product platform. The Omnipod Insulin Management System provides a unique alternative to traditional insulin delivery methods. With its simple, wearable design, the tubeless disposable Pod provides up to three days of non-stop insulin delivery, without the need to see or handle a needle. Insulet’s flagship innovation, the Omnipod 5 Automated Insulin Delivery System, integrates with a continuous glucose monitor to manage blood sugar with no multiple daily injections, zero fingersticks, and can be controlled by a compatible personal smartphone in the U.S. or by the Omnipod 5 Controller. Insulet also leverages the unique design of its Pod by tailoring its Omnipod technology platform for the delivery of non-insulin subcutaneous drugs across other therapeutic areas. For more information, please visit insulet.com and omnipod.com.

We are looking for highly motivated, performance-driven individuals to be a part of our expanding team. We do this by hiring amazing people guided by shared values who exceed customer expectations. Our continued success depends on it!

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