The PRN Assistant Tour Manager serves as an on-call, travel-based support role for the Kawasaki RIDGE National Touring Program. This position provides supplemental staffing coverage during high-volume events, assists with activation execution, and supports operational continuity when core touring staff are unavailable.
This role focuses on consumer engagement, CRM lead capture, product education, and operational support within the RIDGE touring footprint. The PRN Assistant Tour Manager must be able to integrate quickly into active touring operations while maintaining brand standards, professionalism, and performance expectations.
This is a flexible, deployment-based role requiring availability for scheduled coverage, surge staffing needs, and short-notice assignments throughout the touring season.
Essential Job Functions
Activation Execution Support
Assist with load-in, setup, daily activation, strike, and load-out of the RIDGE touring platform. Support display readiness, signage placement, and footprint organization.
Consumer Engagement & Product Education
Deliver high-quality, educational, and conversion-focused product walk-throughs aligned with RIDGE positioning and program objectives.
CRM Lead Capture
Execute accurate and complete CRM data collection in accordance with established qualification standards. Ensure lead data integrity and completeness.
Event Throughput Support
Assist with managing consumer flow, engagement queues, and demonstration coordination during peak traffic periods.
Brand Presentation & Professional Standards
Maintain cleanliness, visual standards, and professional conduct within the activation footprint at all times.
Asset & Equipment Handling
Assist with maintaining activation assets, including display components, technology devices, accessories, and consumer engagement materials.
Stakeholder Interaction
Represent the program professionally in interactions with consumers, dealers, venue staff, and client representatives.
Flexible Travel & Scheduling
Maintain availability for travel assignments, including weekends, evenings, and multi-day event coverage as needed.
Job Qualifications
Experiential Event Experience
1–3 years of experience supporting experiential marketing programs, live events, trade shows, motorsports activations, fairs, festivals, or similar public-facing environments preferred.
Consumer Engagement Experience
Demonstrated ability to engage diverse audiences in high-traffic environments confidently.
Lead Generation Exposure
Experience supporting KPI-driven programs or capturing consumer data preferred.
Event Operations Familiarity
Experience assisting with event setup, breakdown, and live activation logistics.
Technology Proficiency
Comfortable using tablets, CRM platforms, and data capture tools.
Travel Flexibility
Ability and willingness to travel on an as-needed basis, including short-notice and peak event assignments.
Physical Requirements
Ability to lift and move equipment up to 50–75 lbs., work outdoors in variable weather conditions, and remain on feet for extended periods during event operations.
Operational Readiness
Ability to quickly integrate into active touring operations and execute responsibilities with minimal ramp-up time.
Consumer-Focused Mindset
Strong interpersonal skills with the ability to deliver engaging, educational, and conversion-oriented consumer interactions.
Professional Communication
Clear and professional verbal communication skills in public-facing environments.
Adaptability & Flexibility
Comfortable operating in dynamic live event environments with evolving schedules and variable conditions.
Attention to Detail
Ability to ensure accurate lead capture, proper equipment handling, and consistent brand presentation.
Team-Oriented Collaboration
Ability to work effectively within a touring team structure while maintaining individual accountability.
Energy & Endurance
Ability to sustain professionalism, enthusiasm, and focus during long event days.
Brand Stewardship
Commitment to maintaining professional appearance, conduct, and alignment with Kawasaki brand standards.
About Feld Entertainment
Feld Entertainment®, family owned and operated, is the worldwide leader in producing and presenting live touring family entertainment experiences that bring people together and uplift the human spirit. Properties include Ringling Bros. and Barnum & Bailey®, Monster Jam®, Disney On Ice, Monster Energy AMA Supercross, and the SuperMotocross World Championship. Across the brand portfolio, Feld Entertainment has entertained millions of families in more than 80 countries and on six continents. Visit
feldentertainment.com for more information.
Equal Opportunity Employer
Feld Entertainment is proud to be an Equal Opportunity Employer and a Drug Free Workplace. We are committed to providing an inclusive environment for our employees, customers, and partners worldwide. We celebrate diversity and encourage our profoundly talented workforce to express themselves proudly. Our successful business model requires different perspectives and voices so that we can create the incredible live shows we put on. Come join us and help us light up the world.
