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Accenture · Vor Ort · Bengaluru

GN - SONG - C&S - Commerce AI - Manager | CGRT

Job Title: GN - SONG - C&S - Commerce AI - Manager | CGRT

Management Level: 07 / Manager

Location: Gurugram, Mumbai, Pune, Bengaluru, Hyderabad, Chennai

Must Have Skills: Digital Transformation, Consumer Goods & Retail Industry Experience, Digital Commerce Strategy, Workstream & Team Leadership, Exposure to Agentic Commerce

Good to Have Skills: AI-driven Customer Experience, Digital Platform Integration, API-based Ecosystems, Data & AI Readiness

Experience: Minimum 7+ years of experience is required

Educational Qualification: MBA/PGDM from Tier 1 or Tier 2 institution

Job Summary

In this role, you will lead the design and delivery of agentic commerce transformation initiatives for Consumer Goods and Retail clients — helping organizations adapt to a new model of customer engagement where AI-powered agents, conversational interfaces, and intelligent systems are redefining how products are discovered, evaluated, and purchased. As customer journeys evolve beyond traditional digital channels, you will play a key role in translating emerging agentic commerce concepts into practical strategies and executable solutions. Working across strategy, digital experience, content, platform integration, and data teams, you will help clients improve how their products perform across digital channels, AI interfaces, and partner ecosystems — while ensuring readiness for the next generation of agent-mediated commerce interactions.

Areas of Work

Digital and Agentic Commerce (Consumer Goods, Retail & Travel)

Roles & Responsibilities

As part of these, you will drive and lead the following:

  • Agentic commerce strategy and execution: Define how Consumer Goods and Retail products and brands should be structured and positioned for AI-driven discovery and agent-assisted decision-making — translating emerging agentic commerce trends into practical use cases and implementation roadmaps that clients can act on.
  • Digital commerce and discoverability leadership: Lead initiatives that improve how products are surfaced and engaged across digital and AI-enabled environments — identifying opportunities to enhance product discoverability across search, conversational interfaces, and digital ecosystems, and partnering with content and UX teams to optimize experiences for both customers and AI systems.
  • Commerce data and AI readiness: Oversee the structuring of product, pricing, availability, and customer data to support analytics, personalization, and AI use cases — ensuring data is well-organized, accessible, and ready to power intelligent commerce experiences across digital channels and partner ecosystems.
  • Digital platform and ecosystem integration: Lead analysis and solutioning of platform integrations and data architectures that support agentic commerce — collaborating with engineering teams to ensure product data, APIs, and digital feeds are structured and exposed in ways that enable AI-driven interactions and real-time decisioning.
  • AI discoverability and content optimization: Oversee improvements to how client products and content are structured for AI-driven discovery — working with GEO, content, and technology teams to ensure alignment between content strategy, platform architecture, and emerging AI search and recommendation standards.
  • Governance, compliance and quality assurance: Establish monitoring and governance frameworks for digital commerce data and platform outputs — ensuring alignment with privacy, compliance, and brand safety requirements across markets and partner ecosystems.
  • Client engagement and workstream leadership: Lead workstreams within broader transformation programmes — serving as a key point of contact for client teams, managing day-to-day interactions, leading workshops and working sessions, and ensuring high-quality delivery across all assigned initiatives.
  • Team and capability development: Manage consultants and analysts supporting project delivery — providing guidance, developing team capability, and contributing to internal knowledge sharing and practice development within the Commerce AI space.

Professional & Technical Skills

  • Proven experience leading digital transformation or commerce-related workstreams in Consumer Goods and Retail, with a track record of delivering practical, commercially grounded outcomes for clients.
  • Strong understanding of digital commerce operations — including product content management, platform integrations, D2C and marketplace channel strategies, and digital experience optimization.
  • Developing knowledge of agentic commerce, AI-driven customer experiences, and conversational interfaces — and how these are reshaping how products are discovered and transacted in CGRT.
  • Ability to translate complex digital and AI concepts into clear strategies and actionable recommendations for client stakeholders across business and technology functions.
  • Experience managing small teams and leading workstreams within large transformation programmes — with strong project management and delivery discipline.
  • Strong client relationship and communication skills — with experience leading workshops, executive presentations, and senior stakeholder interactions.
  • Familiarity with digital commerce platforms, data integration approaches, and API-based ecosystems; exposure to AI readiness frameworks is a plus.

Additional Information

  • MBA/PGDM from Tier 1 or Tier 2 institution preferred; Bachelor's degree in Business, Marketing, Computer Science, Engineering, or a related field.
  • Minimum 7+ years of experience in consulting, digital strategy, or digital commerce within the Consumer Goods and Retail industry.
  • Experience working on digital transformation, customer experience, or platform-related initiatives is required.
  • Experience managing small teams and leading workstreams within complex programmes is required.
  • Exposure to AI-driven customer experiences, conversational interfaces, or emerging digital ecosystem trends is preferred.
  • Experience collaborating with engineering or technology leadership to prioritize platform and data readiness initiatives is an advantage.
  • Comfortable with travel as required by client engagements.

About Accenture

Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions — underpinned by the world's largest delivery network — Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 624,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at www.accenture.com

About Accenture Strategy & Consulting

Accenture Strategy shapes our clients' future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, digital is changing the way organizations engage with their employees, business partners, customers, and communities. This is our unique differentiator. To bring this global perspective to our clients, Accenture Strategy's services include those provided by our Global Network — a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Global Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world.

At the heart of every great change is a great human. If you have ideas, ingenuity and a passion for making a difference, come and be a part of our team.

Experience: Minimum 7+ years of experience is required

Educational Qualification: MBA/PGDM from Tier 1 or Tier 2 institution

About Accenture

Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities.

Visit us at www.accenture.com 

Equal Employment Opportunity Statement


We believe that no one should be discriminated against because of their differences. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, military veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by applicable law. Our rich diversity makes us more innovative, more competitive, and more creative, which helps us better serve our clients and our communities.

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