About us

With over 200 brands sold in nearly 180 countries, Diageo is home to some of the world’s most iconic drinks. From Johnnie Walker and Guinness to Tanqueray, Smirnoff and Don Julio, we craft brands chosen for life’s moments — from everyday connections to landmark celebrations. 

Bring your talent, curiosity and ambition, and strive for your personal best alongside people who challenge, support and learn from each other. Together, as one outstanding team, we keep learning, improving and raising the bar for our brands, our business and each other. 

Join us and play your part in making life’s moments mean a little more

About the function

Sales is where our brands meet the real world. 

This team builds the relationships that bring our products to life, partnering closely with customers across markets, channels and occasions to make sure our brands are part of moments that matter everywhere. 

It’s a dynamic, people-focused environment where curiosity, commercial thinking and strong relationships make the difference. You’ll have the opportunity to grow your network, develop your skills and see the direct impact of your work every day. 

About the role
The mission is to deliver profitable growth and best-in-class execution across a defined portfolio of On Trade customers and outlets in Ireland. Build trusted customer relationships, translate channel and brand priorities into outlet action, grow distribution and rate of sale, and use CRM and performance insight to prioritise the next best action while protecting quality, compliance and investment return.

Level: Analysts are individual contributors who require conceptual knowledge in own area of expertise; develops practical experience; understands key business drivers; uses this understanding to accomplish own work. No supervisory responsibilities but may provide guidance to new analysts/associates. Solves standard problems by identifying solutions based on standard practices. Impacts quality of own work; works within guidelines and policies. Explains information to others in straightforward situations.

Roles in this job family work to sales performance targets. They are typically selling to and supporting customers who sell directly to the consumers or resellers/third party partners who sell directly to the customers within a given territory. Sales can occur in a wide range of settings including premium venues, and therefore some roles within this job family require a curated knowledge or Diageo’s most prestigious reserve brands portfolio.

Key Accountabilities:

• Own customer and outlet delivery: Manage an agreed customer portfolio and call plan, build simple growth actions, complete business reviews and ensure customer and internal commitments are delivered on time.
• Grow portfolio performance in outlet: Win and maintain distribution, availability, menu placement, visibility, serve quality and advocacy across priority beer and spirits brands, targeting white-space and rate-of-sale opportunities.
• Land activation and innovation brilliantly: Execute promotions, launches, outlet activations and customer training with Customer Marketing, Advocacy, Quality and external partners; track standards, outcomes and follow-through.
• Use data, CRM and forecasting to act: Maintain accurate EDGE/CRM records; coordinate forecast inputs with Commercial teams, collect volume and trade investment inputs and update Vision directly; use rate-of-sale, quality and customer data to prioritise action and escalate risks early.
• Resolve issues and protect trust: Lead customer follow-through on supply, delivery, quality, pricing, claims, credit and execution issues, working cross-functionally and ensuring all activity meets Diageo, legal and responsible-retailing standards.

About you

Key Competencies:

• Customer and outlet execution: Builds trusted relationships and converts customer, channel and brand plans into disciplined action that improves availability, visibility, quality and rate of sale.
• Commercial judgement and data-led prioritisation: Uses CRM, rate-of-sale, forecast and customer performance data to focus time and investment on the opportunities that create the most value.
• Ownership and collaboration: Operates with pace, accuracy and resilience, resolving issues through Sales, Customer Marketing, RGM, Supply, Finance, Quality and external partners.

Qualifications and Experience Required:

• Relevant FMCG, beverage alcohol, hospitality, field sales, customer operations or account execution experience.
• Strong customer relationship, influencing and negotiation capability, with a practical understanding of On Trade outlet economics and consumer occasions.
• Proven ability to deliver distribution, activation, quality and rate-of-sale improvements across a customer or outlet portfolio.
• Confident using CRM/EDGE, Excel, performance reporting and forecasting tools such as Vision to maintain accurate data and prioritise action.
• High ownership, organisation and judgement, with the ability to work responsibly in a regulated category and resolve issues at pace.
• Full driving licence and flexibility to spend significant time in trade, including occasional evening or event activity.

Working with us

Flexibility is key to our success. Talk to us about what flexibility means to you so that you’re supported to manage your wellbeing and balance your priorities from day one. 

We recognise and value performance, offering our people a highly competitive Rewards and Benefits package including:   

• Contemporary work life balance policies and wellbeing activities
• On site gym or subsidised gym membership
• Contributary pension scheme
• Comprehensive health insurance for you and your family
• Annual bonus of circa 20% of your base salary (dependent on performance)
• Share options

Our purpose is crafting iconic drinks chosen for life’s moments. And it’s our people, with their different experiences, perspectives and talents, who make that possible. 

We value diversity in its broadest sense and want everyone to feel they can belong, contribute and strive for their personal best. You’ll work alongside people with different backgrounds, experiences and perspectives — challenging, supporting and learning from one another as one outstanding team. 

Together, we’re constantly learning and improving, combining the strength of our people, capabilities and iconic brands to raise the bar, grow and win. Wherever you join us, you’ll have the opportunity to contribute, make an impact and play your part in making life’s moments mean a little more. 

Ready to bring your best? This could be your opportunity. 

If you require a reasonable adjustment, please ensure that you capture this information when you submit your application. 

Recruitment Scam Warning 

Protecting candidates is very important to us. All communications regarding your application will come from an email address ending in @diageo.com. In our recruitment process, we'll never ask for money.