ABOUT VAYNERX

VaynerX is a family of companies building brands for the now. Founded by Chairman Gary Vaynerchuk in January 2017, the modern-day parent company is home to relevance-driving businesses including VaynerMedia, ChukMedia, Gallery Media Group, Eva Nosidam Productions, Tingley Lane Trading, and VaynerSpeakers.

ABOUT VAYNERMEDIA

VaynerMedia is a global integrated creative and media agency, built for today's consumers. As the Modern Agency of Record, it understands the nuances of today's attention landscape, empowering brands to win attention, drive relevance, and deliver business results. Founded in 2009, by Gary Vaynerchuk, the independently owned agency operates in 15 offices worldwide, including Amsterdam, Bangkok, Chicago, New Delhi, Kuala Lumpur, London, Los Angeles, Mexico City, Miami, New York, Tokyo, Toronto, Singapore, and Sydney. VaynerMedia is part of the VaynerX family of companies.

In a Nutshell:

Our Senior Media Analysts are at the heart of campaign execution, ensuring media plans translate into real-world results that align with client goals. As a Senior Media Analyst, you'll drive campaign success through strategic placement across diverse digital platforms, development of effective media buying strategies, and accurate forecasting of media spend. You’ll be a positive and productive contributor to company, team, and client objectives.

What You’ll Do:

• Proactively identify opportunities to improve campaign performance, extract actionable insights, and consistently exceed client expectations.
• Execute campaign buys across various digital platforms, including hands-on management and real-time optimization to achieve or surpass client goals. Platforms include but are not limited to Meta Family of Apps, Google Marketing Platform, Amazon Advertising, Twitter, Snapchat, Pinterest, LinkedIn, TikTok, The Trade Desk, etc.
• Develop and execute media plans, including platform selection, target audience definition, and creative strategy, to achieve campaign goals.
• Diligently monitor campaign performance, manage budgets and pacing, troubleshoot issues, derive performance insights, and provide proactive updates and recommendations to management.
• Develop compelling narratives with data, extracting key trends, insights, opportunities, and obstacles. Create and present client-facing reports, including pacing, campaign builds, ad-hoc analyses, and high-impact optimizations.
• Collaborate effectively with cross-functional teams, including Client Services, Strategy, and Creative, to ensure seamless campaign execution.
• Cultivate and maintain strong relationships with platform partners (e.g., Meta, Twitter, Snapchat, Google).
• Oversee trafficking processes for Media Analysts, resolve issues, and guide the training and development of new and existing team members.  
• Foresee potential challenges, escalate appropriately and recommend solutions. Proactively identify and address execution roadblocks, and implement QA processes to ensure accuracy in budget management, pacing, brand safety, and adherence to legal, finance, and tracking requirements.  
• Proactively contribute to and lead internal discussions on campaign strategy, performance analysis, and optimization recommendations.
• Prioritize daily tasks, meet deadlines, seek clarification, and continuously improve workflows.  

What You’ve Got:

• 2+ years of experience as a Media Buyer in an agency setting, or equivalent experience
• Advanced Excel skills (pivot tables, V-Lookups, macros).
• Proficiency in one or more platforms:
• Social: Facebook/Instagram, Twitter, Snapchat, Pinterest, LinkedIn, TikTok
• Search: Google, Bing, Amazon
• Programmatic Display/Video (DV360, The Trade Desk, AppNexus, etc.)
• Publisher/Partner Direct
• Digital Audio (Spotify, Pandora, etc.)  
• Experience with analytics, attribution, and measurement systems (Google Analytics, MOAT/IAS/Double Verify, Nielsen/Millward Brown/Oracle Measurement).
• Experience with attribution partners (MTA: VIQ, Neustar; Foot Traffic: Placed, 9th Decimal, PlaceIQ; Call Attribution: Dialogtech).
• Ability to apply diverse communication styles and tools (Slack, email, decks, etc.) effectively. Demonstrate active listening, recognizing that communication is a two-way process.
• Reliably mistake-free hands-on-keyboard management and optimization of multiple ads platforms.  
• Understand day-to-day priorities ensuring all deliverables are met on time, asking for clarification, and consistently looking for ways to improve the work.
• You seek out challenges that push you beyond your comfort zone and enable you to learn and grow.
• Foster curiosity amongst your peers/team, sharing different ways of thinking and be part of the solution to finding ways forward.

ABOUT VAYNERMEDIA

VaynerMedia is a global integrated creative and media agency, built for today's consumers. As the Modern Agency of Record, it understands the nuances of today's attention landscape, empowering brands to win attention, drive relevance, and deliver business results. Founded in 2009, by Gary Vaynerchuk, the independently owned agency operates in 15 offices worldwide, including Amsterdam, Bangkok, Chicago, New Delhi, Kuala Lumpur, London, Los Angeles, Mexico City, Miami, New York, Tokyo, Toronto, Singapore, and Sydney. VaynerMedia is part of the VaynerX family of companies.

The Manager, Media Buying drives digital media campaign success. This role is focused on hands-on buying, requiring expertise in developing and executing innovative media strategies, leading a team, and delivering exceptional client results. The Manager, Media Buying acts as a key marketing partner to clients, providing strategic optimizations, executional excellence, and ensuring effective media investments.

What You’ll Do:

• Manage the full campaign lifecycle, from initial strategy and client consultation on media approaches, platform nuances, and ad operations (to maximize ROI) to hands-on buying, budget management, and ongoing performance optimization.

• Bid/buy, place campaigns within various digital platforms, and manage the ongoing real time optimization of live media to ensure client goals are met and/or exceeded

• Evaluate and monitor campaigns for performance, ensuring campaigns are pacing accordingly, managing spend, troubleshooting campaigns, creating insights about performance, making updates accordingly and flagging potential issues to management

• Create deliverables such as quarterly decks and performance recaps, and monitor campaign performance to derive insights and implement data-backed optimizations.

• Provide excellent client service, including proactive communication, strategic guidance, and the cultivation of strong client relationships.

• Lead and mentor a team of Media Analysts and Senior Media Analysts, fostering growth, a collaborative culture, and high-quality work.

• Oversee team performance, deliverables, and workflows, implementing process improvements and optimizing structures to maximize output.

• Bid/buy, place campaigns within various digital platforms, and manage the ongoing real time optimization of live media to ensure client goals are met and/or exceeded

• Collaborate and develop media plans with media planners for upcoming campaigns by determining the best platforms, target audience, and creative strategies to implement

• Maintain relationships with media vendors and develop platform, publisher, and brand partnerships.

Requirements: 

• 3-5+ years of media agency experience managing and executing across digital platforms
• Experience buying and planning across multiple digital media channels with depth in a majority of the following:
  • Social: Facebook/Instagram, Twitter, Snapchat, Pinterest, LinkedIn, TikTok, Youtube
  • Programmatic Display/Video (DV360, The Trade Desk, etc.)  
  • Fluency with analytics, attribution, and measurement systems (e.g., Google Analytics, MOAT/IAS/DoubleVerify).  
• Strong analytical and problem-solving skills, with the ability to identify opportunities and recommend effective solutions.
• Proficiency in Excel (pivot tables, V-LookUps, macros) and ability to work in-platform.
• Ability to present complex information clearly and concisely, and distill actionable insights.
• Proven ability to provide constructive feedback, advocate for the team, and deliver kind candor.
• Ability to work independently and manage multiple projects simultaneously.
• Demonstrates a collaborative, empathetic, and proactive approach, building strong working relationships and fostering a positive team environment. Understands the importance of listening, valuing diverse perspectives, and supporting colleagues to achieve shared goals.
• Exhibits a drive for continuous learning, improvement, and innovation, readily adapting to new technologies, industry trends, and evolving client needs. Embraces challenges as opportunities for professional development and seeks out ways to enhance skills and knowledge.
• Ability to solve problems creatively and work effectively across teams, demonstrating strong communication, diplomacy, and conflict-resolution skills. Thrives in a fast-paced environment and contributes to a culture of shared success.

VaynerMedia is a global integrated creative and media agency, built for today's consumers. As the Modern Agency of Record, it understands the nuances of today's attention landscape, empowering brands to win attention, drive relevance, and deliver business results. Founded in 2009, by Gary Vaynerchuk, the independently owned agency operates in 15 offices worldwide, including Amsterdam, Bangkok, Chicago, New Delhi, Kuala Lumpur, London, Los Angeles, Mexico City, Miami, New York, Tokyo, Toronto, Singapore, and Sydney. VaynerMedia is part of the VaynerX family of companies.

The Media Director, Buying will be tasked with high level operations management, fostering client relationships, and overseeing buying strategy and executional excellence. The Director reports into a S/VP, Media and will work on a cohesive team consisting of buying, planning and analytics professionals working across one or more clients. Our Directors work closely with our clients, platform representatives, and vendors to ensure VaynerMedia is on the cutting edge of buying trends.  We look for Directors that embody a true leadership mentality.  We love seeing leaders that devote their days to making their teams successful, working for them, not above them, providing thought leadership, guidance and fostering their growth within VaynerMedia. 

What You’d Do:

• Oversee a team of media buyers/planners providing leadership, mentorship, vision and technical expertise.  As well as regularly meeting to get feedback, provide council, discuss problems or successes, etc.
• Act as the key contact for client and platform partners, operating as a go-to voice and leader.
• Lead check-ins with key account and media counterparts to ensure projects are moving ahead and are thoughtful, high quality, and exceeding client expectations.
• Develop and deliver sophisticated media investment strategies to clients, derived from industry insights and QA reporting.
• Create media plans, assist in presentation material creation, and provide strategic guidance on reporting calls with clients.
• Collaborate across agency disciplines to craft best-in-class, holistic omnichannel media strategies rooted in driving tangible business outcomes for large brands.
• Continue to establish internal policies and POVs on agency partnerships, the general digital media landscape, and current client business cases.
• Provide thought leadership around how the unit of business should be run, in tandem with setting both internal and external expectations as to the realities of daily business execution.
• Manage up to senior leadership corresponding the most crucial aspects of a client's business, keeping them abreast of any pertinent developments and urgent client needs.
• Work to proactively bring new/emerging opportunities to clients, pushing the envelope of media excellence.
• Forge new relationships with clients, and ultimately maintain account/s for the well-being of the immediate team and the larger agency.
• Work in conjunction with HR to teach, engage, and grow direct reports and provide a positive work environment. 

What You’ve Got:

• A minimum 6+ years of industry experience working in platform with a proven track record of executing sophisticated, large scale digital media programs that drove tangible business outcomes. 
• A proven track record of large-scale media buying proficiency across major paid social, SEM, and other biddable platforms. Emphasis on performance / lower funnel tactics and channels.
• Fluency with analytics, attribution and measurement systems
• Ability to lead by example in terms of attention to detail, general work ethic, empathy and internal/external professionalism.
• You live for today’s digital & mobile consumer and is passionate about developing brand-specific strategies and constantly seeks out innovative partners/platforms to identify new opportunities.
• An individual who demonstrates the ability to navigate a portfolio of brands within a larger conglomerate or business group, gain an understanding of their unique company architectures, to build and strengthen relationships with essential stakeholders
• A person that is well versed in media who can utilize resources to help guide client’s marketing goals in their respective markets (syndicated, proprietary, analyst data)
• Understand and adopt new techniques and technologies that are relevant for clients’ media strategies

ABOUT VAYNERX

VaynerX (https://vaynerx.com) is the most contemporary family of companies, working together to build and grow brands. Subsidiaries include VaynerMedia, Eva Nosidam Productions, The Sasha Group, Gallery Media Group, Tingley Lane Trading, VaynerSpeakers, and VaynerCommerce.

ABOUT VAYNERX

VaynerX is a family of companies building brands for the now. Founded by Chairman Gary Vaynerchuk in January 2017, the modern-day parent company is home to relevance-driving businesses including VaynerMedia, ChukMedia, Gallery Media Group, Eva Nosidam Productions, Tingley Lane Trading, and VaynerSpeakers.

ABOUT VAYNERMEDIA

VaynerMedia is a global integrated creative and media agency, built for today's consumers. As the Modern Agency of Record, it understands the nuances of today's attention landscape, empowering brands to win attention, drive relevance, and deliver business results. Founded in 2009, by Gary Vaynerchuk, the independently owned agency operates in 15 offices worldwide, including Amsterdam, Bangkok, Chicago, New Delhi, Kuala Lumpur, London, Los Angeles, Mexico City, Miami, New York, Tokyo, Toronto, Singapore, and Sydney. VaynerMedia is part of the VaynerX family of companies.

In a Nutshell:

Our Media teams facilitate processes across media planning, buying, our clients, and vendors overseeing the execution of media plans from inception to completion.  As a Media Analyst, you’ll be responsible for understanding clients business objectives, tracking budgets, and managing campaign timelines. 

What You’d Do:

• Manage the day-to-day client interaction participating in client status calls, providing media updates, and overall status of running campaigns managing client expectations
• Assist with media planning recommendations internally and directly to the client
• Occasionally lead client and vendor meetings assisting the senior team members with providing media plan recommendations
• Partner with buying team to ensure trafficking is executed correctly and reporting is accurate
• Manage campaign budgets and client financials including media budgets, media spend summaries, and monthly media billing process
• Maintain relationships with third party vendors (i.e., platforms like Google, Facebook, etc.) and external agencies
• Track campaigns to ensure they are performing as planned meeting and/or exceeding client objectives and efficiency goals. 

 What You’ve Got:

• Internship to 1 year experience in a media planning or agency role
• In-depth Excel knowledge experience: pivot tables, formulas, and data visualization tools
• Experience using G-Suite: Docs, Sheets, Slides, Microsoft Word and Powerpoint a plus
• Experience tactically planning across several digital media channels with particular depth in all or a majority of the following: 
• Social: Facebook/Instagram, Twitter, Snapchat, Pinterest, LinkedIn, TikTok
• Amazon (AMS, Amazon DSP, AMG)
• Programmatic Display/Video (DV360, The Trade Desk, AppNexus, etc.)
• Publisher/Partner Direct
• Connected TV/OTT (Roku, Hulu, etc.)
• Digital Audio (Spotify, Pandora, etc.)
• Paid Search (Google, Bing, Amazon)
• Knowledge in the various paid media and measurement opportunities across social, digital, and broader marketing mix Including a plus, but not mandatory:
• GA360
• Adobe
• MOAT/IAS/DoubleVerify
• Nielsen/Millward
• Brown/Oracle
• Neustar/Visual
• IQ/Convertro
• Media Tools
• Comscore
• Any exposure with the executional side of media buying a plus

• An enjoyment of team collaboration and expresses oneself clearly in written and verbal communication
• Ability to stay highly organized and efficient in a fast-paced environment working to implement systems to maximize personal work output accountability, efficiency and consistency
• Someone who builds positive relationships with internal and external teams aligning with the Honey Empire Values 
• A person who has strong attention to detail, work ethic, empathy, and internal/external professionalism
• Someone that lives for today’s digital & mobile consumer who is passionate about new techniques and technologies that are relevant for clients’ media strategies

ABOUT VAYNERX

VaynerX is a family of companies building brands for the now. Founded by Chairman Gary Vaynerchuk in January 2017, the modern-day parent company is home to relevance-driving businesses including VaynerMedia, ChukMedia, Gallery Media Group, Eva Nosidam Productions, Tingley Lane Trading, and VaynerSpeakers.

ABOUT VAYNERMEDIA

VaynerMedia is a global integrated creative and media agency, built for today's consumers. As the Modern Agency of Record, it understands the nuances of today's attention landscape, empowering brands to win attention, drive relevance, and deliver business results. Founded in 2009, by Gary Vaynerchuk, the independently owned agency operates in 15 offices worldwide, including Amsterdam, Bangkok, Chicago, New Delhi, Kuala Lumpur, London, Los Angeles, Mexico City, Miami, New York, Tokyo, Toronto, Singapore, and Sydney. VaynerMedia is part of the VaynerX family of companies.

We are seeking a Senior Associate to join our Analytics team.  The Analytics team ensures the integrity and accuracy of Vayner’s client offerings, an essential piece of delivering Vayner’s core value proposition.  Using diverse data sets, we create a holistic picture of media performance across advertising platforms, and collaborate with client teams shape that data into a larger story.  We support the development of data-driven, actionable recommendations for our clients, with the speed, accuracy, and judgment required for success in today’s dynamic media environment.

In a Nutshell:

Our Senior Media Analysts are at the heart of campaign execution, ensuring media plans translate into real-world results that align with client goals. As a Senior Media Analyst, you'll drive campaign success through strategic placement across diverse digital platforms, development of effective media buying strategies, and accurate forecasting of media spend. You’ll be a positive and productive contributor to company, team, and client objectives.

What You’ll Do:

• Proactively identify opportunities to improve campaign performance, extract actionable insights, and consistently exceed client expectations.
• Execute campaign buys across various digital platforms, including hands-on management and real-time optimization to achieve or surpass client goals. Platforms include but are not limited to Meta Family of Apps, Google Marketing Platform, Amazon Advertising, Twitter, Snapchat, Pinterest, LinkedIn, TikTok, The Trade Desk, etc.
• Develop and execute media plans, including platform selection, target audience definition, and creative strategy, to achieve campaign goals.
• Diligently monitor campaign performance, manage budgets and pacing, troubleshoot issues, derive performance insights, and provide proactive updates and recommendations to management.
• Develop compelling narratives with data, extracting key trends, insights, opportunities, and obstacles. Create and present client-facing reports, including pacing, campaign builds, ad-hoc analyses, and high-impact optimizations.
• Collaborate effectively with cross-functional teams, including Client Services, Strategy, and Creative, to ensure seamless campaign execution.
• Cultivate and maintain strong relationships with platform partners (e.g., Meta, Twitter, Snapchat, Google).
• Oversee trafficking processes for Media Analysts, resolve issues, and guide the training and development of new and existing team members.  
• Foresee potential challenges, escalate appropriately and recommend solutions. Proactively identify and address execution roadblocks, and implement QA processes to ensure accuracy in budget management, pacing, brand safety, and adherence to legal, finance, and tracking requirements.  
• Proactively contribute to and lead internal discussions on campaign strategy, performance analysis, and optimization recommendations.
• Prioritize daily tasks, meet deadlines, seek clarification, and continuously improve workflows.  

What You’ve Got:

• 2+ years of experience as a Media Buyer in an agency setting, or equivalent experience
• Advanced Excel skills (pivot tables, V-Lookups, macros).
• Proficiency in one or more platforms:
• Social: Facebook/Instagram, Twitter, Snapchat, Pinterest, LinkedIn, TikTok
• Search: Google, Bing, Amazon
• Programmatic Display/Video (DV360, The Trade Desk, AppNexus, etc.)
• Publisher/Partner Direct
• Digital Audio (Spotify, Pandora, etc.)  
• Experience with analytics, attribution, and measurement systems (Google Analytics, MOAT/IAS/Double Verify, Nielsen/Millward Brown/Oracle Measurement).
• Experience with attribution partners (MTA: VIQ, Neustar; Foot Traffic: Placed, 9th Decimal, PlaceIQ; Call Attribution: Dialogtech).
• Ability to apply diverse communication styles and tools (Slack, email, decks, etc.) effectively. Demonstrate active listening, recognizing that communication is a two-way process.
• Reliably mistake-free hands-on-keyboard management and optimization of multiple ads platforms.  
• Understand day-to-day priorities ensuring all deliverables are met on time, asking for clarification, and consistently looking for ways to improve the work.
• You seek out challenges that push you beyond your comfort zone and enable you to learn and grow.
• Foster curiosity amongst your peers/team, sharing different ways of thinking and be part of the solution to finding ways forward.

ABOUT VAYNERX

VaynerX is a family of companies building brands for the now. Founded by Chairman Gary Vaynerchuk in January 2017, the modern-day parent company is home to relevance-driving businesses including VaynerMedia, ChukMedia, Gallery Media Group, Eva Nosidam Productions, Tingley Lane Trading, and VaynerSpeakers.

ABOUT VAYNERMEDIA

VaynerMedia is a global integrated creative and media agency, built for today's consumers. As the Modern Agency of Record, it understands the nuances of today's attention landscape, empowering brands to win attention, drive relevance, and deliver business results. Founded in 2009, by Gary Vaynerchuk, the independently owned agency operates in 15 offices worldwide, including Amsterdam, Bangkok, Chicago, New Delhi, Kuala Lumpur, London, Los Angeles, Mexico City, Miami, New York, Tokyo, Toronto, Singapore, and Sydney. VaynerMedia is part of the VaynerX family of companies. 

Overall Purpose: We are seeking a Director of Media to serve as the strategic orchestrator for our clients’ performance marketing accounts. In this leadership role, you will develop and oversee cross-channel media audits, build growth models and forecasts, and ensure all aspects of performance marketing (media, creative, data, technology) work in unison to drive profitable growth for our clients. You will act as a senior advisor both internally and to clients – providing insight and direction on paid media campaigns, creative feedback, investment allocation, and optimization opportunities. This role is critical in guiding DTC and Fortune 500 brands alike to achieve aggressive growth targets and is ideal for a hands-on practitioner with deep performance media experience who thrives in a bold, fast-paced agency environment.

Key Responsibilities

• Lead & Execute Core Consulting Projects: Serve as the primary lead on a range of strategic consulting engagements, including:
• DATA TRANSLATION: Understanding content and media performance and translating that into actionable insights for all departments to action on

○ Performance Audits: Conduct deep, technical audits of paid media accounts (across all digital platforms) to identify areas of inefficiency and opportunity.

○ Commercial & Operational Audits: Analyze client-side organizational structures, workflows, and tech stacks to recommend new models for speed and effectiveness.

○ Paid Creative Audits: Go beyond standard media metrics to analyze creative performance, bridging the gap between media and creative teams with actionable, platform-specific insights.

○ Growth Architecture: Develop comprehensive, full-funnel media strategies and growth models for clients looking to scale.

• Act as a Strategic Advisor: Serve as the "tip of the spear" for key consulting clients, building trust and providing authoritative guidance to senior stakeholders on media, creative, and business strategy.
• Drive Media Innovation: Contribute to a culture of innovation, identifying new platforms, ad formats, and measurement techniques, and developing POVs and testing frameworks.
• Develop Internal Thought Leadership: Play a key role in developing and disseminating internal strategic resources, including a monthly newsletter, and help package new methodologies and insights.
• Synthesize & Present: Translate complex data analysis, platform nuances, and strategic concepts into simple, powerful, and actionable recommendations. You must be an expert in building and delivering C-suite level presentations.

Experience / Knowledge Required

• 7+ years of experience in paid media, performance marketing, or growth strategy, with a demonstrable track record of driving measurable business results (agency or client-side).
• Deep Technical Prowess: You must be a "practitioner" at heart. Required: deep, hands-on-keyboard expertise across the ad-tech ecosystem (e.g., Meta, Google, TikTok, Programmatic, CTV, Retail Media).
• 360-Degree Marketing Knowledge: Proven ability to connect the dots between media and creative. You must be as comfortable giving feedback on a TikTok video as you are analyzing a media mix model.
• An "Owner's Mindset": A highly autonomous self-starter who thrives with minimal supervision. Experience running your own business, a P&L, or a high-growth startup is a significant plus. You must be resourceful and accountable.
• Insatiable Curiosity: A genuine passion for performance marketing and a habit of digging into new platforms, technologies, and consumer behaviors before they become mainstream.
• Consulting & Analytical Excellence: Experience in a consulting or strategic planning role is highly preferred. Must possess exceptional analytical skills, with a mastery of data analysis, cohort analysis, and media forecasting.
• Executive Presence: Exceptional communication and presentation skills, with the ability to command a room, build consensus, and articulate complex ideas with clarity and conviction to C-suite audiences.
• Flexible & Resilient: A flexible, adaptable attitude, comfortable with ambiguity and the high-speed, high-expectation environment of a modern agency.