RAPP Kuala Lumpur is looking for a SFMC Developer to join our award-winning team!

WHO WE ARE:

We are RAPP – world leaders in activating growth with precision and empathy at scale.

As a global, next-generation precision marketing agency we leverage data, creativity, technology, and empathy to foster client growth. We champion individuality in the marketing solutions we create, and in our workplace. We fight for solutions that adapt to the individual’s needs, beliefs, behaviors, and aspirations.

We foster an inclusive workplace that emphasizes personal well-being.

HOW WE DO IT:

At RAPP, our fearless superconnectors help to create value from personal brand experiences by focusing on three key areas: connected data, connected content and connected decisioning.

Our data analysts identify who that person is, our strategists understand what they want, and our award-winning technologists and creatives know how to deliver it – ensuring we’re able to activate authentic customer connections for our clients.

Part of Omnicom’s Precision Marketing Group, RAPP is comprised of 2,000+ creatives, technologists, strategists, and data and marketing scientists across 15+ global markets.

Role Description

This is a full-time on-site role for SFMC Developer located in WP. Kuala Lumpur. As an SFMC Developer, you will be responsible for designing, developing, and implementing custom solutions on the Salesforce Marketing Cloud platform. The primary focus of this role is to enhance the functionality and performance of the marketing automation tools within the Salesforce ecosystem. The SFMC developer works closely with stakeholders to understand their business needs and translate those needs into technical solutions.

Key Responsibilities:

• Design, build, and implement custom solutions on the Salesforce Marketing Cloud platform, with specific focus on email-related journeys,
• Develop custom scripts, triggers, and APIs to enhance the functionality and performance of the marketing automation tools,
• Collaborate with stakeholders to understand their business requirements and translate those into technical solutions,
• Debug, troubleshoot, and resolve technical issues related to SFMC,
• Test and validate the SFMC solutions to ensure they meet business requirements and technical specifications,
• Stay up to date with the latest developments in Salesforce Marketing Cloud and related technologies,
• Document SFMC solutions and processes to ensure knowledge sharing and ease of maintenance.

You must demonstrate knowledge, skills, and fluency in email marketing best practices. This includes message design, subscriber and data management, inbox delivery, and external integrations with the Marketing Cloud email application. You should have hands-on experience as a full-stack developer for Marketing Cloud creating personalized, dynamic messages and landing pages. You should be fluent in Marketing Cloud scripting languages, experienced with data configuration, manipulations and advance segmentation, and familiar with SFMC reporting and analytics capabilities.

Additional responsibilities include but not limited to:

• Salesforce Marketing Cloud implementation, configuration, data migration, and working with Marketing Cloud Connect, and other Integrations, Lead requirements gathering, solution design, and writing statements of work,
• Communicate project concepts and outcomes to clients and other project stakeholders,
• Design and implement, for automated email/mobile journeys using Email Studio, Mobile Studio, Automation Studio and Journey Builder, and advise clients on how to optimize further,
• Strong understanding of digital marketing KPIs, such as email marketing, PPC and other marketing conversion metrics,
• Experience in reporting and analyzing email activity using Email Studio reports and Journey Builder. Ideally, proficiency with Data Views and Discover Reports within Analytics Builder, Einstein Engagement,
• Design and/or build integrations between Marketing Cloud and 3rd party applications or data sources,
• Conduct user training and actively promote user adoption of Marketing Cloud,
• Track record for delivering marketing automation projects in a fast-paced environment, and able to successfully keep to deadlines. Excellent problem-solving and analytical skills.
• Good understanding of marketing automation concepts and best practices. • Strong communication and collaboration skills.

Qualifications and Experience

• Ability to work with clients to design customer journeys, and associated data models
• Extensive experience with Marketing Cloud Studios & Builders, most importantly Email Studio, Content Builder, Journey Builder and Automation Studio, and ideally also Cloud Pages and Mobile Studio
• Understanding how to build a custom preference center
• Conceptual understanding, to be able to establish data models, work with API’s and configurations
• Knowledge of 1+ of the 6 programming languages in SFMC: AMPScript, HTML and CSS, SSJS and/or JavaScript, SQL (andQuery Studio experience) or Guide Template Language)
• Experience with Salesforce CRM (Sales & Service Cloud, Communities)
• A bachelor's, postgraduate degree or professional qualification
• Minimum 5 years of experience in a similar role
• Preferable experience in: Salesforce CDP, Datorama, Informatica/Jitterbit/Talend/Dell Boomi, Interaction Studio, Commerce Cloud, Salesforce CDP, Advertising Studio, Social Studio, Experience with Google Analytics (360), PPC Advertising

Skills and Competencies

Pleasant personality with a "can-do" attitude and be a good team player. Clear communication skills to make complex technical matters simple when communicating with non-technical stakeholders and client executives.

WHO WE ARE:

We are RAPP – world leaders in activating growth with precision and empathy at scale.

As a global, next-generation precision marketing agency we leverage data, creativity, technology, and empathy to foster client growth. We champion individuality in the marketing solutions we create, and in our workplace. We fight for solutions that adapt to the individual’s needs, beliefs, behaviors, and aspirations.

We foster an inclusive workplace that emphasizes personal well-being.

HOW WE DO IT:

At RAPP, our fearless superconnectors help to create value from personal brand experiences by focusing on three key areas: connected data, connected content and connected decisioning.

Our data analysts identify who that person is, our strategists understand what they want, and our award-winning technologists and creatives know how to deliver it – ensuring we’re able to activate authentic customer connections for our clients.

Part of Omnicom’s Precision Marketing Group, RAPP is comprised of 2,000+ creatives, technologists, strategists, and data and marketing scientists across 15+ global markets.

YOUR RESPONSIBILITIES

(But are not limited to)

1. Strategy & Journey Mapping

• Lead and ensure consistency in data-driven decision making and strategy formulation within the team and across all regional and local market CRM initiatives.
• Formulate CRM strategies and programs and ensure alignment with the business' overall objectives. Identify potential optimizations within the CRM system to ensure best experience is provided via CRM systems.
• Blueprint Development: Design, draft, and maintain Integrated Customer Journey Management (ICJM) blueprints.
• Lifecycle Optimization: Identify key opportunities across the Lead-to-Loyalty funnel to drive conversion, retention, and win-back strategies.
• Personalization Frameworks: Develop dynamic content strategies and segmentation models to deliver hyper-personalized experiences at scale.

2. Technical Consulting & Collaboration

• MarTech Alignment: Work closely with technical leads to ensure strategic requirements are feasible within the Salesforce Marketing Cloud (SFMC) or equivalent stacks.
• Operational Integration: Collaborate with Technical Lead and Developers to oversee the translation of strategy into workflows.
• Producing "Management-Ready" presentations and detailed Business Requirements Documents (BRDs) that the development team can build from.

3. Data-Driven Insights

• Performance Analysis: Monitor key performance indicators (KPIs) and collaborate with data teams to derive actionable insights from campaign results.
• A/B Testing & Optimization: Design robust testing frameworks (subject lines, timing, content, channel mix) to continuously improve journey performance.

4. Stakeholder & Client Management

• Strategic Advisory: Act as a key consultant for client counterparts, providing thought leadership on CRM trends and regional best practices.
• Establish and maintain strong relationships with other team leads.
• Provide hands-on, functional consulting to senior stakeholders through identifying strengths and weaknesses of one-to-one communication programs whilst optimising those programs for performance with your team.
• Coach and guide more junior members of the CRM team by aiding with their duties if required and developing their professional skills.
• Develop, manage, and review annual CRM budgets and present offers to the client. Ensure all CRM programs of work fall within the allocated budget and timeline.
• Monitor and evaluate program performance to optimise ROI and prioritise initiatives. Drive a more thorough understanding of customers through data and adapt to their changing requirements of the brand.

 QUALIFICATIONS

• 6–8 years of experience in CRM strategy or customer experience (CX) management. Agency experience, project management experience, or background in high-consideration industries (Automotive, Finance, Luxury) is a plus.
• Platform Knowledge: High-level familiarity with Salesforce Marketing Cloud (SFMC), specifically Journey Builder, Email Studio, and Audience Builder. Familiarity with similar platforms (Marketo, Adobe Experience Cloud, Hubspot etc) are also advantageous
• Soft Skills: Strong "storytelling" ability—the capacity to turn complex data and flowcharts into compelling strategic narratives for senior stakeholders.
• Leadership: Proven ability to mentor junior strategists and foster a collaborative team environment.
• Strong strategy and analytics skills, with an advanced understanding of success metric
• A collaborator comfortable in agile- or sprint-based approaches, willing to work in real time
• An all-around professional with exceptional communication, organizational and time management skills, and the flexibility to adapt quickly to change

SKILLS AND COMPETENCIES
Pleasant personality with a "can-do" attitude and be a good team player. Clear communication skills to make complex technical matters simple when communicating with non-technical stakeholders and client executives.

Lastly, But Importantly…

What we need from you: Jump in. Find problems. Fix them. Build relationships. Imagine new solutions. Invent them. Do whatever it takes to go above and beyond. And stand up for individuality.

What do you need from us? As an inclusive and flexible employer we understand that everyone has unique requirements and needs. So please let us know what we can do to help, should you require adjustments to the process or have specific needs within the role.

WHO WE ARE:

We are RAPP – world leaders in activating growth with precision and empathy at scale.

As a global, next-generation precision marketing agency we leverage data, creativity, technology, and empathy to foster client growth. We champion individuality in the marketing solutions we create, and in our workplace. We fight for solutions that adapt to the individual’s needs, beliefs, behaviors, and aspirations.

We foster an inclusive workplace that emphasizes personal well-being.

HOW WE DO IT:

At RAPP, our fearless superconnectors help to create value from personal brand experiences by focusing on three key areas: connected data, connected content and connected decisioning.

Our data analysts identify who that person is, our strategists understand what they want, and our award-winning technologists and creatives know how to deliver it – ensuring we’re able to activate authentic customer connections for our clients.

Part of Omnicom’s Precision Marketing Group, RAPP is comprised of 2,000+ creatives, technologists, strategists, and data and marketing scientists across 15+ global markets.

YOUR ROLE

The Project Executive is a critical strategic role responsible for driving project success through meticulous coordination, communication, and quality management.

Your role is more than coordination—You'll be the behind-the-scenes architect who turns complex client briefs into smooth, dynamic project journeys, ensuring every team member can focus on what they do brilliantly.

Picture yourself as the production master who understands each project's unique touchpoint. You'll anticipate challenges before they emerge, communicate with precision, and create the invisible infrastructure that allows excellent project delivery—all while maintaining the highest standards of quality and integrity.

YOUR RESPONSIBILITIES

(But are not limited to)

• Conduct comprehensive sanity checks on project briefs and deliverables
• Coordinate information gathering across internal teams and external partners
• Develop and maintain detailed project documentation and tracking systems
• Monitor project timelines and proactively identify potential delays or risks
• Create and distribute regular status updates to project teams
• Support budget tracking and expense documentation
• Facilitate smooth project handovers and transitions

SKILLS AND EXPERIENCE

• 2-3 years of professional project coordination experience
• Basic understanding of digital product development processes
• Proven track record of managing complex project requirements
• Advanced proficiency in Microsoft Office Suite preferred (Excel, PowerPoint)
• Experienced user of collaboration tools (Asana, Trello, or equivalent)
• Strong digital documentation and reporting capabilities

EDUCATION AND OTHER REQUIREMENTS

• Bachelor's degree preferred (or equivalent professional experience)
• Relevant certifications in project management are a plus
• Demonstrated ability to work collaboratively in team environments
• Adaptable and solution-oriented approach to challenges
• Commitment to continuous learning and professional development
• Strong ethical standards and confidentiality awareness

SKILLS AND COMPETENCIES

Pleasant personality with a "can-do" attitude and be a good team player. Clear communication skills to make complex technical matters simple when communicating with non-technical stakeholders and client executives.

WHO WE ARE:

We are RAPP – world leaders in activating growth with precision and empathy at scale.

As a global, next-generation precision marketing agency we leverage data, creativity, technology, and empathy to foster client growth. We champion individuality in the marketing solutions we create, and in our workplace. We fight for solutions that adapt to the individual’s needs, beliefs, behaviors, and aspirations.

We foster an inclusive workplace that emphasizes personal well-being.

HOW WE DO IT:

At RAPP, our fearless superconnectors help to create value from personal brand experiences by focusing on three key areas: connected data, connected content and connected decisioning.

Our data analysts identify who that person is, our strategists understand what they want, and our award-winning technologists and creatives know how to deliver it – ensuring we’re able to activate authentic customer connections for our clients.

Part of Omnicom’s Precision Marketing Group, RAPP is comprised of 2,000+ creatives, technologists, strategists, and data and marketing scientists across 15+ global markets.

YOUR ROLE

We’re looking for a creative Junior Designer with strong craft skills to join our passionate team. Working with a talented multifaceted team as well as the wider creative team you’ll be tasked with creating beautiful designs across a variety of channels. Our creative output is focused on being engaging, useable and on brand, for consumers in the moments that matter most, regardless of channel.

YOUR RESPONSIBILITIES

• Play a key role in a creative department, supporting on and owning projects.
• Explore and absorb industry and visual trends and deploy them in fresh and exciting ways.
• Work collaboratively with senior members of the creative department & the wider agency, to influence campaigns and deliver exceptional client work.
• Remain hungry and produce consistently excellent accurate visual work.
• Share ideas, nurture creativity and encourage others to do the same.
• Work directly with the creative team and wider agency.
• Be ambitious. Aim to win at least one advertising award every year!

REQUIREMENTS

• Advanced diploma or Bachelor's degree in Graphic Design, Visual Arts, Fine Arts, Communication Design or a related field.
• Proven experience in a similar role, preferably within an advertising agency, design studio, or in-house creative team.
• Proficiency in Adobe Creative Cloud (Photoshop, Illustrator & After Effect)
• Strong understanding of design principles, typography, color theory, and layout techniques.
• Good communication and interpersonal skills, with the ability to work collaboratively in a team environment.
• Detail-oriented with a keen eye for aesthetics and visual consistency.
• Ability to work under pressure and manage multiple projects with tight deadlines.
• A creative portfolio showcasing a range of design work and demonstrating strong conceptual thinking.

YOUR EXPERIENCE  

• Ability to work across multiple disciplines inc. email, web and print design.
• Knowledge of current design tools and software; InDesign, Illustrator, Photoshop, Figma / Sketch / Adobe XD / Webflow, and Keynote / PowerPoint. (Exposure to After Effects, Cinema 4D, HTML5 animation, or Coding would be a bonus too!)
• Confidence to be bold with the creation and communication of your work.
• The ability to think creatively, deliver impressive concepts and at the same time have exceptional attention to detail. And meet deadlines of course.

[THE MOST IMPORTANT PART] YOU

What we need from you; to jump in. Find problems. Fix them. Builds relationships. Imagine new solutions. Do whatever it takes to go above and beyond. And stand up for individuality in your own individual way. What do you need from us? As a diversity champion, equal opportunities employer and an ardent advocate of flexible working we understand that everyone has unique requirements and needs. So please let us know what we can do to help. There’s no obligation but we welcome conversations and will adapt our processes and roles wherever possible.