Role

As the Web Engineer at Peregrine, you’ll own every aspect of peregrine.io, from development and performance to SEO and analytics. As a key member of the marketing team, you’ll collaborate closely across the marketing, comms, and design teams to shape and elevate Peregrine’s web presence. You’ll craft engaging, interactive experiences and build scalable, high-performance full-stack solutions. The ideal candidate is collaborative, thinks systematically, communicates technical decisions effortlessly, and iterates quickly to drive business impact—all while maintaining the highest level of craftsmanship and empowering designers to do their best work. 

About You 

• You’re passionate about delivering exceptional web experiences that prioritize usability and performance
• You write clean, scalable, and maintainable code and use tools that expand creativity and efficiency.
• You are a key driver of growth, with an understanding of designing web personalization and analytics systems to drive engagement, demand & conversions, audience insights, and scaled content delivery
• Ensure instantaneous load times, implement AEO/GEO best practices, and maintain high performance across browsers and devices
• Conduct thorough testing to identify and fix bugs, ensuring a seamless, delightful experience
• Stay up to date with industry trends, emerging technologies, and best practices to identify opportunities to enhance website capabilities while sharing insights with the broader team 

What We Look For 

• 5+ years of experience in web development, specializing in building dynamic and responsive websites
• Proficiency with front-end technologies such as Framer, Rive, HTML, CSS, JavaScript, and React, as well as marketing automation tools like HubSpot
• Strong understanding of responsive and mobile-first development practices
• Experience implementing and maintaining marketing technologies as relevant, including familiarity with tracking technologies (e.g. Hubspot, Google Tag Manager), and owning high-throughput design/review/publish workflows within a CMS (e.g. Sanity) and in collaboration with in-house design teams (e.g. Figma).
• Experience with collaborative workflows and version control systems such as Git
• Demonstrated success in testing, debugging, and optimizing website performance, including establishing ticketing and QA process
• Detail-oriented mindset with a solid grasp of discoverability best practices and accessibility standards
• Readiness to work cross-functionally with marketing, design, and product teams to optimize our website
• Located in San Francisco and open to working in office 4x per week 

Salary Range: $150,000 - $192,000 Annually + Benefits + Equity (if applicable) + Bonus (if applicable)

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, certifications or licenses, and specific work location. Information on the benefits offered is here.

The Role

Peregrine is building software that powers mission-critical operations across public and private sector organizations. We’re scaling quickly, and are looking for a senior digital leader to build our Digital Marketing Studio from zero.

This role owns how we show up digitally. All of it. Paid, web, SEO/AEO/GEO, lifecycle, marketing ops, analytics, and whatever comes next. You’ll create a central studio that partners with field marketing, product marketing, communications, and agency partners to execute regional and segment campaigns at scale. Think in-house consultancy plus execution engine.

You’ll start hands-on. Then you’ll hire, systematize, and scale. This is not a “run the old martech playbook” role. We want someone who’s excited by where digital marketing is going now. AI-native workflows. New tools. Faster experimentation. Smarter personalization. And real impact on pipeline and brand.

What you’ll do

• Build Peregrine’s Digital Studio from the ground up. Operating model, processes, SLAs, reporting. The whole thing.
• Own all digital channels: paid acquisition, website and conversion, SEO/AEO/GEO, email and CRM, marketing ops, and measurement.
• Partner closely with field, product marketing, events, comms, and design teams to execute integrated campaigns across regions and audiences.
• Set a strong experimentation cadence. Clear hypotheses. Fast tests. Learnings that stick.
• Establish channel reporting that leadership trusts and actually uses.
• Hire and manage a high-performing team (starting with ~3) and grow the function over time.

What you'll bring 

• Deep experience across digital marketing in a high-growth B2B or B2G company.
• A track record of building teams and functions, not just inheriting them.
• Comfort going hands-on when needed. And stepping back to lead when it’s time.
• Experience with tools like HubSpot, Salesforce, Salesloft, modern CMSs, paid platforms, BI tools, and SEO.
• Real curiosity and momentum around AI-native tools and workflows. Clay, propensity models, intent signals, experimentation platforms. You stay current.
• Strong hiring instincts. High bar. High trust.

What success looks like 

• Multi-channel campaigns run smoothly at scale. No chaos. No heroics required.
• Digital channels clearly contribute to pipeline, engagement, and brand awareness.
• A steady stream of experiments improving relevance, timing, and performance.
• The Digital Studio is the team everyone wants to work with.

You might thrive here if…

• You like building things from scratch with a focus on outcomes.
• You care about craft. Details matter.
• You know the rules. And you know when to ignore them.
• You want real ownership. And real impact.

Salary Range: $175,000 - $225,000 Annually + Benefits + Equity (if applicable) + Bonus (if applicable)

Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and specific work location. Information on the benefits offered is here.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

The role

We’re building educational content experiences that help communities, Peregrine users, and decision-makers understand how modern data infrastructure can strengthen government effectiveness, accountability, and trust. As Content Lead, you’ll collaborate with internal subject matter experts to own how we educate a broad range of technical and non-technical audiences, and how that knowledge builds Peregrine’s authority across the ecosystem.

This is a hands‑on role. You will personally research, write, structure, and ship high‑authority content, while laying the groundwork for a function that can scale over time. This is not traditional content marketing. Our audience includes government leaders, technical practitioners, community stakeholders, journalists, and AI‑powered answer engines. The work requires rigor, clarity, and empathy — and directly supports awareness, trust, and long‑term demand.

In this role, you will…

• Own Peregrine’s content strategy across technical, policy, and public‑facing topics
• Produce deep, original content (guides, explainers, primers, learning hubs), not blog‑led SEO assets
• Translate complex technical and governance concepts for technical and non‑technical audiences
• Design content as experiences, aligning format and medium to key audience group preference and behavior
• Partner with internal SMEs to develop high‑integrity analysis across domains like justice, public safety, city operations, and data governance
• Establish Peregrine as a trusted source for AI answer engines through first‑principles AEO/GEO and highly structured, original content
• Build a scalable content production pipeline using AI-native workflows to accelerate research and production while maintaining a high bar for accuracy, voice, and originality

What you’ll bring

• Background in political science, economics, criminology, public policy, or experience producing rigorous content for technical audiences
• Demonstrated ability to create substantive, defensible content that stands up to expert scrutiny
• Exceptional written communication skills and comfort explaining complex systems
• Experience building content beyond blogs (long‑form analysis, educational hubs, technical explainers)
• Deep understanding of AEO/GEO and how authority is earned in AI‑powered answer engines
• Strong cross‑functional skills and ability to work closely with technical and non‑technical SMEs

What success looks like

• Peregrine has a clearly organized, widely referenced library of educational content trusted by human audiences and AI answer engines
• Our content consistently surfaces for high‑intent questions about government data, privacy, and public‑sector infrastructure
• Stakeholders can confidently understand how our technology works through clear, transparent explainers of how our technology works
• Journalists, community stakeholders, and internal teams rely on this content as a credible source
• The foundation is in place to scale this into a broader content function over time

You might thrive in this role if…

• You’re highly self‑directed and energized by ambiguity
• You care deeply about accuracy, nuance, and public understanding
• You think like a humanist when communicating and a technologist when designing workflows
• You value impact and trust over volume or vanity metrics
• You have a background in economics, policy analysis, or a related field

Salary Range: $120,000 - $155,000 Annually + Benefits + Equity + Bonus 

Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and specific work location. Information on the benefits offered is here.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

The role

Peregrine is building a modern, AI‑native growth engine to support our next phase of scale across segments, geographies, and GTM motions. As Performance Marketing Lead, you will build Peregrine’s performance marketing function from the ground up, owning everything from foundational tracking and measurement to campaign execution, experimentation, and optimization.

This is a true zero‑to‑one builder role. While some paid programs exist today, there is no mature system in place. You will design and implement the full performance marketing operating model: defining conversion events, standing up dashboards, launching and scaling channels, and establishing how paid media drives awareness, pipeline, and expansion across complex B2B and B2G customer journeys.

You will operate with significant autonomy and accountability, partnering closely with product marketing, field marketing, GTM operations, and analytics, but ultimately owning growth outcomes.

This role offers a rare opportunity to build the performance marketing studio for a unicorn company from the ground up.

In this role, you will

• Build and own Peregrine’s central performance marketing function from the ground up, establishing the systems, playbooks, workflows, and operating rhythms that power customer acquisition and expansion as part of the Digital Marketing Studio build-out
• Own performance marketing strategy and execution end-to-end, including budget allocation, forecasting, prioritization across segments and markets, and accountability for engagement, pipeline, and ROI targets. This is a hands-on role.
• Contribute to ad copy, creative (in collaboration with our in-house Design team), and landing page creation
• Instrument and manage the full performance marketing measurement stack, including conversion events, attribution logic, dashboards, reporting, experimentation (incrementally and lift testing), and full-funnel performance metrics used to guide investment decisions
• Design, launch, and optimize global paid programs across search, paid social, programmatic, CTV, ABM, and emerging formats, managing performance from awareness through expansion
• Serve as the in-house expert on performance channels, partnering with product marketing, field marketing, GTM operations, and growth marketing to support segment-level revenue goals
• Build and deploy AI-native systems to accelerate creative development, increase testing velocity, improve personalization, and automate performance analysis
• Contribute to SEO/AEO/GEO strategy

What you’ll bring

• Direct experience owning performance marketing execution across paid search and paid social, with exposure to CTV, display, programmatic, ABM, and emerging formats, ideally in a B2B/B2G context
• Demonstrated ability to build performance marketing systems where none existed; comfort operating with ambiguity and imperfect data
• Deep expertise in channel evaluation and optimization, including building cross‑channel dashboards and performance management workflows
• Hands‑on experience designing and executing incrementality or causal measurement frameworks (e.g., lift tests, geo‑tests, structured experimentation)
• Familiarity with DSPs, OOH formats, and managing ad inventory to support regional surge campaigns
• Proven use of AI‑native workflows to evolve performance marketing execution (e.g., creative iteration, testing velocity, personalization, automation, insight generation)
• Working knowledge of MAPs, CRMs, and modern BI / analytics tools
• Experience working with or at an AI‑native or highly technical ad agency is a plus
• Familiarity with SEO/AEO/GEO concepts and experience using paid media and traffic insights to contribute to keyword and content strategy

What success looks like

• 30 Days: Core tracking, dashboards, and conversion events are live; initial paid programs are relaunched with clear hypotheses and success criteria
• 3 Months: A repeatable experimentation and optimization cadence is established, with early evidence of incremental pipeline impact
• Within 12 months: Peregrine has a scalable, data‑driven performance marketing engine with clear playbooks, predictable contribution to pipeline, and a roadmap for continued expansion, supporting diverse objectives across awareness and direct-response

You might thrive in this role if

• You love data and measurement, and go deep to understand what’s working, what’s not, and why
• You are already AI‑native, and have meaningfully re‑architected parts of your ads workflow to move faster, test more, and automate intelligently
• You are obsessive about details, from event definitions to experiment design to data quality
• You enjoy trying new channels and formats, and know how to design disciplined experiments that lead to scalable learnings
• You are highly independent, results‑oriented, and energized by owning outcomes end‑to‑end
• You are excited to build (not just run) a performance marketing system for a category‑defining company

Salary Range: $130,000 - $165,000 Annually + Benefits + Equity + Bonus (if applicable)

Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and specific work location. Information on the benefits offered is here.

The role

Peregrine is building a modern, AI‑native growth engine to support our next phase of scale across segments, geographies, and GTM motions. As Performance Marketing Lead, you will build Peregrine’s performance marketing function from the ground up, owning everything from foundational tracking and measurement to campaign execution, experimentation, and optimization.

This is a true zero‑to‑one builder role. While some paid programs exist today, there is no mature system in place. You will design and implement the full performance marketing operating model: defining conversion events, standing up dashboards, launching and scaling channels, and establishing how paid media drives awareness, pipeline, and expansion across complex B2B and B2G customer journeys.

You will operate with significant autonomy and accountability, partnering closely with product marketing, field marketing, GTM operations, and analytics, but ultimately owning growth outcomes.

This role offers a rare opportunity to build the performance marketing studio for a unicorn company from the ground up.

In this role, you will

• Build and own Peregrine’s central performance marketing function from the ground up, establishing the systems, playbooks, workflows, and operating rhythms that power customer acquisition and expansion as part of the Digital Marketing Studio build-out
• Own performance marketing strategy and execution end-to-end, including budget allocation, forecasting, prioritization across segments and markets, and accountability for engagement, pipeline, and ROI targets. This is a hands-on role.
• Contribute to ad copy, creative (in collaboration with our in-house Design team), and landing page creation
• Instrument and manage the full performance marketing measurement stack, including conversion events, attribution logic, dashboards, reporting, experimentation (incrementally and lift testing), and full-funnel performance metrics used to guide investment decisions
• Design, launch, and optimize global paid programs across search, paid social, programmatic, CTV, ABM, and emerging formats, managing performance from awareness through expansion
• Serve as the in-house expert on performance channels, partnering with product marketing, field marketing, GTM operations, and growth marketing to support segment-level revenue goals
• Build and deploy AI-native systems to accelerate creative development, increase testing velocity, improve personalization, and automate performance analysis
• Contribute to SEO/AEO/GEO strategy

What you’ll bring

• Direct experience owning performance marketing execution across paid search and paid social, with exposure to CTV, display, programmatic, ABM, and emerging formats, ideally in a B2B/B2G context
• Demonstrated ability to build performance marketing systems where none existed; comfort operating with ambiguity and imperfect data
• Deep expertise in channel evaluation and optimization, including building cross‑channel dashboards and performance management workflows
• Hands‑on experience designing and executing incrementality or causal measurement frameworks (e.g., lift tests, geo‑tests, structured experimentation)
• Familiarity with DSPs, OOH formats, and managing ad inventory to support regional surge campaigns
• Proven use of AI‑native workflows to evolve performance marketing execution (e.g., creative iteration, testing velocity, personalization, automation, insight generation)
• Working knowledge of MAPs, CRMs, and modern BI / analytics tools
• Experience working with or at an AI‑native or highly technical ad agency is a plus
• Familiarity with SEO/AEO/GEO concepts and experience using paid media and traffic insights to contribute to keyword and content strategy

What success looks like

• 30 Days: Core tracking, dashboards, and conversion events are live; initial paid programs are relaunched with clear hypotheses and success criteria
• 3 Months: A repeatable experimentation and optimization cadence is established, with early evidence of incremental pipeline impact
• Within 12 months: Peregrine has a scalable, data‑driven performance marketing engine with clear playbooks, predictable contribution to pipeline, and a roadmap for continued expansion, supporting diverse objectives across awareness and direct-response

You might thrive in this role if

• You love data and measurement, and go deep to understand what’s working, what’s not, and why
• You are already AI‑native, and have meaningfully re‑architected parts of your ads workflow to move faster, test more, and automate intelligently
• You are obsessive about details, from event definitions to experiment design to data quality
• You enjoy trying new channels and formats, and know how to design disciplined experiments that lead to scalable learnings
• You are highly independent, results‑oriented, and energized by owning outcomes end‑to‑end
• You are excited to build (not just run) a performance marketing system for a category‑defining company

Salary Range: $130,000 - $165,000 Annually + Benefits + Equity + Bonus (if applicable)

Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and specific work location. Information on the benefits offered is here.

The role

Peregrine is building a modern, AI‑native growth engine to support our next phase of scale across segments, geographies, and GTM motions. As Performance Marketing Lead, you will build Peregrine’s performance marketing function from the ground up, owning everything from foundational tracking and measurement to campaign execution, experimentation, and optimization.

This is a true zero‑to‑one builder role. While some paid programs exist today, there is no mature system in place. You will design and implement the full performance marketing operating model: defining conversion events, standing up dashboards, launching and scaling channels, and establishing how paid media drives awareness, pipeline, and expansion across complex B2B and B2G customer journeys.

You will operate with significant autonomy and accountability, partnering closely with product marketing, field marketing, GTM operations, and analytics, but ultimately owning growth outcomes.

This role offers a rare opportunity to build the performance marketing studio for a unicorn company from the ground up.

In this role, you will

• Build and own Peregrine’s central performance marketing function from the ground up, establishing the systems, playbooks, workflows, and operating rhythms that power customer acquisition and expansion as part of the Digital Marketing Studio build-out
• Own performance marketing strategy and execution end-to-end, including budget allocation, forecasting, prioritization across segments and markets, and accountability for engagement, pipeline, and ROI targets. This is a hands-on role.
• Contribute to ad copy, creative (in collaboration with our in-house Design team), and landing page creation
• Instrument and manage the full performance marketing measurement stack, including conversion events, attribution logic, dashboards, reporting, experimentation (incrementally and lift testing), and full-funnel performance metrics used to guide investment decisions
• Design, launch, and optimize global paid programs across search, paid social, programmatic, CTV, ABM, and emerging formats, managing performance from awareness through expansion
• Serve as the in-house expert on performance channels, partnering with product marketing, field marketing, GTM operations, and growth marketing to support segment-level revenue goals
• Build and deploy AI-native systems to accelerate creative development, increase testing velocity, improve personalization, and automate performance analysis
• Contribute to SEO/AEO/GEO strategy

What you’ll bring

• Direct experience owning performance marketing execution across paid search and paid social, with exposure to CTV, display, programmatic, ABM, and emerging formats, ideally in a B2B/B2G context
• Demonstrated ability to build performance marketing systems where none existed; comfort operating with ambiguity and imperfect data
• Deep expertise in channel evaluation and optimization, including building cross‑channel dashboards and performance management workflows
• Hands‑on experience designing and executing incrementality or causal measurement frameworks (e.g., lift tests, geo‑tests, structured experimentation)
• Familiarity with DSPs, OOH formats, and managing ad inventory to support regional surge campaigns
• Proven use of AI‑native workflows to evolve performance marketing execution (e.g., creative iteration, testing velocity, personalization, automation, insight generation)
• Working knowledge of MAPs, CRMs, and modern BI / analytics tools
• Experience working with or at an AI‑native or highly technical ad agency is a plus
• Familiarity with SEO/AEO/GEO concepts and experience using paid media and traffic insights to contribute to keyword and content strategy

What success looks like

• 30 Days: Core tracking, dashboards, and conversion events are live; initial paid programs are relaunched with clear hypotheses and success criteria
• 3 Months: A repeatable experimentation and optimization cadence is established, with early evidence of incremental pipeline impact
• Within 12 months: Peregrine has a scalable, data‑driven performance marketing engine with clear playbooks, predictable contribution to pipeline, and a roadmap for continued expansion, supporting diverse objectives across awareness and direct-response

You might thrive in this role if

• You love data and measurement, and go deep to understand what’s working, what’s not, and why
• You are already AI‑native, and have meaningfully re‑architected parts of your ads workflow to move faster, test more, and automate intelligently
• You are obsessive about details, from event definitions to experiment design to data quality
• You enjoy trying new channels and formats, and know how to design disciplined experiments that lead to scalable learnings
• You are highly independent, results‑oriented, and energized by owning outcomes end‑to‑end
• You are excited to build (not just run) a performance marketing system for a category‑defining company

Salary Range: $130,000 - $165,000 Annually + Benefits + Equity + Bonus (if applicable)

Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and specific work location. Information on the benefits offered is here.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

The Role 

Reporting to the VP of Product Marketing, you are the founding member of the global core product marketing team. You will work closely with product, engineering, forward deployed engineers, sales, and customer success to build our product narrative, core positioning and messaging, and product architecture and naming. You will also lead the development of our product launch strategy and go-to-market execution. This is a builder role that requires both extreme velocity and a systems thinking approach. 

Key Responsibilities 

• Develop core narratives and messaging - Create compelling narratives and value propositions for capabilities across the entire platform 

• Develop the strategy and GTM launch muscle - Own and orchestrate the company wide approach to bringing innovation from all parts of our tech stack to the market 

• Drive high-visibility launches - Own and orchestrate high-profile launches that impact company messaging, aligning multiple features under a cohesive innovation story to maximize launch impact 

• Champion customers - Use product analytics, customer interviews, and more to become an expert on users' needs, goals, motivations, and dreams 

• Stay ahead of the competition - Conduct closed/won analyses, keep up to date with competitors' movements, and identify differentiators that keep narratives fresh and sellers on top 

• Influence product strategy - Champion customers' needs to inform product strategy and roadmap 

• Define crisp, clear messaging that helps customers understand Peregrine’s unique approach to delivering transformational outcomes through an end-to-end data and AI strategy 

• Transform complex technical content into compelling demos, sales enablement, and inspiring campaigns 

• Own customer-facing product architecture, packaging, and naming 
  

Requirements: 

• 10+ years of marketing experience, preferably with 8+ years of product marketing experience in the B2B SaaS space 
• Bilingual in tech and business. You can dive deep into APIs, data models, and other technical topics with engineers, then seamlessly translate that into business value and outcome for executives and customers. (Past experience in simplifying AI, data, logistics or fintech products is a plus) 
• Self-starter with a heavy bias to action and comfort in ambiguity. You flourish when given responsibility and ownership and can drive towards clarity with cross-functional teams
• Track record with modern marketing mix, ranging from product-driven keynotes to campaigns to more technical content like whitepapers
• Naturally collaborative, resourceful, and outcomes-oriented
• Have a high-degree of ownership, initiative and accountability.
• Have a demonstrated ability to partner effectively with product, revenue, and executive teams to drive GTM alignment 

Salary Range: $145,000 - 185,000, Annually + Benefits + Equity (if applicable) + Bonus (if applicable)

Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and specific work location. Information on the benefits offered is here.

We’re a team of entrepreneurs—undaunted by the hard problems and united by a passion to make a difference where it matters most. We collaborate relentlessly, move with urgency, and act with purpose. If you’re driven by mission and energized by the opportunity to build something new, join us in defining Peregrine’s future. 

Why Peregrine? 

🚀 Technical Innovation at Scale: We're solving some of the hardest problems in data unification, analysis, and AI—processing massive, disparate datasets in real-time while maintaining the highest standards of security and privacy protection. 

💡 Real Impact: You directly impact the ability to make critical decisions every day by public safety officials, emergency responders, and government agencies. When you ship a new feature, you're directly improving outcomes for millions of Americans. 

🏗️ Build with the Best: Backed by tier-one investors including Sequoia Capital, we have the resources and runway to tackle ambitious technical challenges. We partner directly with our customers, giving you unprecedented insight into how your technology creates real-world impact. 

Join us in building the infrastructure that helps America work better—where cutting-edge technology meets mission-critical impact.  

The Role 

Reporting to the VP of Product Marketing, you will be the tip of the spear for Peregrine’s expansion into new markets. You’re a product marketer who thrives in ambiguity and loves the zero-to-one challenge of taking a proven platform into entirely new frontiers. 

You'll be embedded with an integrated pod - working alongside product, deployment specialists, and sales - to discover product-market fit in industries beyond our core public safety business. This means deep customer discovery, rapid positioning iteration, and building the GTM foundation for new verticals from scratch.  

This isn't a traditional PMM role where you inherit established messaging and execute campaigns. You'll be the person figuring out what resonates, what doesn't, and why—then translating those insights into positioning, messaging, and go-to-market strategies that actually work. 

Key Responsibilities 

• Customer discovery as your core work: Spend significant time with prospects and early customers in target industries to understand their workflows, pain points, and decision criteria. You'll become the expert on what these buyers care about and how they evaluate solutions.  

• Develop positioning and messaging from the ground up: Translate what you learn into positioning frameworks, value propositions, and messaging that differentiates Peregrine in new markets. Test, iterate, refine.  

• Enable the pod to sell differently: Create the sales arsenal, customer proof, and competitive intelligence the team needs to have credible, compelling conversations with buyers in unfamiliar industries.  

• Build market expertise quickly: Understand competitive dynamics, buying patterns, and market maturation in target verticals. Know who the incumbents are, what analysts say, and where the white space exists.  

• Establish rapid feedback loops: Create mechanisms to capture what's working and what's not—from sales calls, demos, lost deals—and use that to continuously improve positioning and product direction.  
• Lay the foundation for scale: As product-market fit emerges, develop the repeatable GTM motions, messaging frameworks, and enablement assets that will support growth. 

Requirements: 

• 7+ years in product marketing, with at least some experience bringing products into new markets, launching new products, or working in early-stage/high-growth environments  

• Deep customer empathy and discovery skills: You know how to ask the right questions, listen for what's unsaid, and synthesize messy qualitative insights into clear strategic direction  

• Exceptional positioning and messaging craft: You can take complex technical capabilities and translate them into clear, compelling value propositions for different audiences  

• Comfort with ambiguity and iteration: You don't need a playbook handed to you. You're energized by figuring things out, testing hypotheses, and adapting quickly based on what you learn  

• Cross-functional collaboration: You've worked embedded with product and sales teams before and know how to influence without authority, build trust, and drive alignment  

• Strong business judgment: You understand market dynamics, competitive positioning, and how to prioritize when everything feels important  

• Excellent written and verbal communication: You can write crisp positioning, persuasive sales narratives, and compelling customer-facing content 

• Naturally collaborative, resourceful, and outcomes-oriented 
• Have a high degree of ownership, initiative, and accountability 

Preferred Requirements:  

• Experience as a Product Marketing Manager supporting either the federal/government or the commercial/B2B markets, with the ability to translate complex products across distinct buyer, user, and procurement audiences.  

In this role, you will…

• Build Peregrine’s customer marketing strategy from the ground up, focused on post-sale engagement spanning everything from onboarding and time-to-value, to value reinforcement, expansion, renewal readiness, and advocacy activation.
• Own the email channel end-to-end, including automated 1:1 and 1:many programs, triggered and batch campaigns, audience enrichment, QA, reporting, and ongoing optimization.
• Partner closely with Customer Advocacy to scale customer champions into referral, review, case study, and event engagement.
• Reinforce best practices and successful usage patterns across the customer base.
• Design and manage lifecycle architecture using product usage, account attributes, engagement signals, and customer maturity to deliver relevant, timely messaging.
• Work across Product Marketing, Communications, Customer Advocacy, and Field Marketing to ensure customer messaging aligns with product priorities, market narratives, and field needs.
• Enable scalable execution by developing repeatable processes for campaign intake, audience definition, template creation, scheduling, and measurement.
• Serve as the internal owner and advocate for customer marketing programs, with responsibility for measurement and reporting. Clearly communicate strategy, performance, and insights across peer and leadership groups.

What you’ll bring

• Hands-on experience with HubSpot and Salesforce, and familiarity with in-app, push, or multi-channel customer engagement tools and workflows.
• Strong understanding of customer marketing, with experience across scaled channels as well as supporting customer success teams.
• Deep experience architecting multi-channel customer engagement journeys in a B2B/B2G context, with multivariate personas, use cases, and campaign objectives.
• Comfort working with product usage data and engagement signals to drive targeting, personalization, and triggering.
• Experience supporting or partnering closely with Customer Success, Customer Marketing, or Advocacy teams.
• Comfort using AI-native tools for enrichment, personalization, experimentation, and workflow automation.
• Strong project management and cross-functional collaboration skills, with the ability to balance multiple programs and stakeholders.
• A data-driven mindset, using insights to continuously test, iterate, and improve customer outcomes.

What success looks like

• Customers consistently receive timely, relevant communications that reinforce value and accelerate adoption.
• Digital marketing is a core post-sale growth driver, supporting onboarding, feature adoption, expansion, renewals, and advocacy.
• Customer champions are systematically activated into references, referrals, reviews, and storytelling.
• Customer marketing programs are scalable, automated, and tightly integrated with Customer Advocacy workflows.
• Clear reporting ties customer marketing efforts to product usage, expansion pipeline, retention signals, and long-term customer value.

You might thrive in this role if…

• You really like network effects.
• You have a high sense of ownership and enjoy building systems from scratch.
• You bring an experimentation mindset, and you’re excited to test, iterate, and learn quickly.
• You’re a strong collaborator who enjoys working across teams and functions.
• You sweat the details, from segmentation logic to copy QA to performance analysis.
• Re-inventing how lifecycle and email marketing gets done through AI and modern tooling sounds genuinely exciting to you.

Salary Range: $160,000 - $205,000 Annually + Benefits + Equity (if applicable) + Bonus (if applicable)

Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and specific work location. Information on the benefits offered is here.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

About the Role

To state the obvious, we haven’t reached our full potential on social. We’ve put most of our marketing energy into driving new business, deepening customer relationships through in-person and online events, and telling customer impact stories on our website and LinkedIn. However, the business and the marketing team has been growing, and with that, a big priority for the team is to bring our brand to life across paid and organic social, our website and events. 

In this role, you’ll work closely with the marketing, comms and brand design teams to create and execute on a strategy that engages our community in conversations about purpose-built technology, to shine a spotlight on the work our customers do to solve some of the world’s most complex and consequential challenges, and to create a platform for timely discussion. We’re looking for a creator and strategist with a vision for what our social strategy should be, and how we best extend the Peregrine brand across these channels and audiences.

What you’ll do:

• Build the channel and audience strategy for LinkedIn, YouTube, Instagram and other channels you recommend that we launch. Set up goals, how you’ll measure success and what’s needed to hit those goals. Own performance tracking, optimization, reporting, and analytics for all social content and campaigns.
• Create high-quality, original content including videos, graphics, and posts. Turn live content into Shorts, highlight reels, blog posts, and in-platform moments.
• Partner with the growth marketing team on paid + organic social campaigns and with the brand team on awareness campaigns. 
• Experiment with new creative formats, storytelling techniques, and distribution strategies to grow reach and engagement.

What we look for:

• You have a curious mind, and the ability to turn complex technical and business concepts into engaging, digestible content that resonates with a global audience of customers, investors, and the general public.
• You’re mission driven, collaborative, low ego and take great pride in your work. 
• You’re creative and are willing to take thoughtful risks. You’re curious about the areas in which we operate and keep up with the news and research about the types of operations that run on Peregrine.
• You bring 3–5 years of experience in social media strategy and content creation (in house or agency) and a strong portfolio of content (video, graphics, copywriting) with proven performance.

About the Role

To state the obvious, we haven’t reached our full potential on social. We’ve put most of our marketing energy into driving new business, deepening customer relationships through in-person and online events, and telling customer impact stories on our website and LinkedIn. However, the business and the marketing team has been growing, and with that, a big priority for the team is to bring our brand to life across paid and organic social, our website and events. 

In this role, you’ll work closely with the marketing, comms and brand design teams to create and execute on a strategy that engages our community in conversations about purpose-built technology, to shine a spotlight on the work our customers do to solve some of the world’s most complex and consequential challenges, and to create a platform for timely discussion. We’re looking for a creator and strategist with a vision for what our social strategy should be, and how we best extend the Peregrine brand across these channels and audiences.

What you’ll do:

• Build the channel and audience strategy for LinkedIn, YouTube, Instagram and other channels you recommend that we launch. Set up goals, how you’ll measure success and what’s needed to hit those goals. Own performance tracking, optimization, reporting, and analytics for all social content and campaigns.
• Create high-quality, original content including videos, graphics, and posts. Turn live content into Shorts, highlight reels, blog posts, and in-platform moments.
• Partner with the growth marketing team on paid + organic social campaigns and with the brand team on awareness campaigns. 
• Experiment with new creative formats, storytelling techniques, and distribution strategies to grow reach and engagement.

What we look for:

• You have a curious mind, and the ability to turn complex technical and business concepts into engaging, digestible content that resonates with a global audience of customers, investors, and the general public.
• You’re mission driven, collaborative, low ego and take great pride in your work. 
• You’re creative and are willing to take thoughtful risks. You’re curious about the areas in which we operate and keep up with the news and research about the types of operations that run on Peregrine.
• You bring 3–5 years of experience in social media strategy and content creation (in house or agency) and a strong portfolio of content (video, graphics, copywriting) with proven performance.

The Role

As a vital growth marketing team member, you will partner with sales to develop and execute field-based programs, including industry conferences, custom hosted events, and field-level demand generation campaigns to build awareness, drive leads, and help accelerate opportunities to close.

What You’ll Do

• Lead the development and execution of segment strategies, including integrated customer and prospect campaigns (events, webinars, and digital programs) and the foundational sales materials required to drive success.
• Collaborate with internal teams such as product marketing, design, content marketing, customer advocacy, public relations, social media, and digital team to manage field marketing program components
• Serve as the subject-matter expert for your segment, developing a deep understanding of customers, use cases, and product capabilities to inform strategy and campaigns.
• Develop and own relationships with stakeholders such as event organizers, association contacts, speakers, and other relevant partners.
• Create and deliver reports after event completion, with metrics and suggestions for a path forward.

What We Look For

• 4+ years of experience in B2B marketing and/or event management
• Experience within public sector, specifically state and local government market, is highly desirable
• Proven track record of developing creative integrated field/digital programs to engage prospects at regional level
• Hands-on execution ability to manage multiple priorities with effective project management, time management, prioritization, and organizational skills, with extreme attention to detail and ability to work closely and strategically with sales
• Excellent verbal and written communication and interpersonal skills, with the ability to engage and motivate internal leaders/teams across functions
• Experience with marketing tools like Hubspot and Salesforce, as well as proficiency using other office productivity applications and productivity tools (e.g., Microsoft Office, Slack)
• Self-starter capabilities to take the initiative with an optimistic “can do” attitude and a strong sense of teamwork
• Located in the DC or SF region, willing to come into the office 3x per week in a hybrid capacity.

Salary Range: $130,000 - $150,000 Annually + Sales Commission + Benefits + Equity (if applicable) + Bonus (if applicable)

Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and specific work location. Information on the benefits offered is here.

About the Role 

As Peregrine grows, we’re building momentum in an emerging commercial vertical while also leveling up how we tell our story on a broader stage. This role sits at the heart of both efforts — driving communications for our enterprise business and shaping initiatives that amplify our brand across the company. From executive visibility and awards to creative storytelling and brand-building moments, you’ll help bring Peregrine’s voice to life in powerful ways.

We’re looking for a communicator who thrives in fast-moving environments and knows how to craft stories that resonate. In this newly created role you’ll partner closely with teams across marketing, product, sales, and leadership to create narratives that inspire, differentiate, and support the company at key moments of growth.

What You’ll Work on: 

• Drive communications that spotlight major customer partnerships, market wins, and enterprise impact stories to amplify Peregrine’s growth and credibility.

• Partner cross-functionally with sales, marketing, and customer teams to uncover proof points, secure buy-in, and craft compelling narratives that resonate with commercial audiences

• Build and sustain a steady pipeline of media opportunities: from podcasts and webcasts to livestreams and emerging platforms, that elevate Peregrine’s executives and thought leaders

• Seek out bold, unconventional, and high-impact avenues to expand Peregrine’s visibility and influence in the media

• Translate these ideas into integrated campaigns, product launches, and storytelling initiatives that reinforce momentum and brand authority

What We’re Looking For: 

• 7+ years of experience in communications or a related field

• Skilled at translating market insights and strategic goals into tailored outreach

• Strategic thinker who ties opportunities to bigger brand and communications objectives

• Creative innovator with a track record of unconventional ideas that build awareness and recognition

• Results-driven executor with experience managing diverse campaigns from pitch to completion

• Strong sense of prioritization: focused on the opportunities with the greatest impact and alignment

• Trusted collaborator who builds lasting relationships with media, partners, and stakeholders

• Based in San Francisco and open to in-office work

Salary Range: $135,000 - $180,000 Annually + Benefits + Equity (if applicable) + Bonus (if applicable)

Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and specific work location. Information on the benefits offered is here.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Why Peregrine? 

🚀 Technical Innovation at Scale: We're solving some of the hardest problems in data unification, analysis, and AI—processing massive, disparate datasets in real-time while maintaining the highest standards of security and privacy protection. 

💡 Real Impact: You directly impact the ability to make critical decisions every day by public safety officials, emergency responders, and government agencies. When you ship a new feature, you're directly improving outcomes for millions of Americans. 

🏗️ Build with the Best: Backed by tier-one investors including Sequoia Capital, we have the resources and runway to tackle ambitious technical challenges. We partner directly with our customers, giving you unprecedented insight into how your technology creates real-world impact. 

Join us in building the infrastructure that helps America work better—where cutting-edge technology meets mission-critical impact. 

The Role 

Reporting to the VP of Product Marketing, you are the founding member of the global core product marketing team. You will work closely with product, engineering, forward deployed engineers, sales, and customer success to build our product narrative, core positioning and messaging, and product architecture and naming. You will also lead the development of our product launch strategy and go-to-market execution. This is a builder role that requires both extreme velocity and a systems thinking approach. 

Key Responsibilities 

• Develop core narratives and messaging - Create compelling narratives and value propositions for capabilities across the entire platform 

• Develop the strategy and GTM launch muscle - Own and orchestrate the company wide approach to bringing innovation from all parts of our tech stack to the market 

• Drive high-visibility launches - Own and orchestrate high-profile launches that impact company messaging, aligning multiple features under a cohesive innovation story to maximize launch impact 

• Champion customers - Use product analytics, customer interviews, and more to become an expert on users' needs, goals, motivations, and dreams 

• Stay ahead of the competition - Conduct closed/won analyses, keep up to date with competitors' movements, and identify differentiators that keep narratives fresh and sellers on top 

• Influence product strategy - Champion customers' needs to inform product strategy and roadmap 

• Define crisp, clear messaging that helps customers understand Peregrine’s unique approach to delivering transformational outcomes through an end-to-end data and AI strategy 

• Transform complex technical content into compelling demos, sales enablement, and inspiring campaigns 

• Own customer facing product architecture, packaging, and naming 

Requirements: 

• 10+ years of marketing experience, preferably with 8+ years of product marketing experience in the B2B SaaS space 
• Bilingual in tech and business. You can dive deep into APIs, data models, and other technical topics with engineers, then seamlessly translate that into business value and outcome for executives and customers. (Past experience in simplifying AI, data, logistics or fintech products is a plus) 
• Self-starter with a heavy bias to action and comfort in ambiguity. You flourish when given responsibility and ownership and can drive towards clarity with cross-functional teams
• Track record with modern marketing mix ranging from product driven keynotes to campaigns to more technical content like whitepapers
• Naturally collaborative, resourceful, and outcomes-oriented
• Have a high-degree of ownership, initiative and accountability.
• Have a demonstrated ability to partner effectively with product, revenue, and executive teams to drive GTM alignment 

Salary Range: $175,000 - $215,000 Annually + Benefits + Equity (if applicable) + Bonus (if applicable)

Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and specific work location. Information on the benefits offered is here.