Pepper is a self-funded, fast-growing direct-to-consumer lingerie brand designing bras specifically for women with smaller cup sizes (AA–B), grounded in a culture driven by curiosity, resilience, and community.
Founded in 2017, the company combines data-driven product development with a mission-driven, body-positive brand to disrupt a historically underserved segment of the intimates market while building a team that values ownership, collaboration, and meaningful impact.