Location: Cincinnati, OH (Hybrid: 2 days in office / 3 days remote) 

Job Summary: 

We are seeking a data-driven and strategic Programmatic Campaign Targeting & Pricing Analyst to support campaign pricing, audience targeting, and digital media strategy across our network. This role sits at the intersection of analytics, programmatic media, and client strategy—primarily focused on campaign pricing and targeting. 

You will partner closely with client sales, strategy & insights, and ad operations teams to design effective, data-informed media campaigns that align with client objectives, maximize inventory utilization, and drive measurable performance. This role plays a critical part in delivering scalable growth through precise targeting and thoughtful pricing strategies  

What You’ll Do: 

Campaign Pricing & Targeting (Core Focus) 

• Design and price point-of-care and programmatic media campaigns that align with client goals and available inventory.  

• Develop targeted campaign structures using audience insights, prescription data, demographics, and market trends.  

• Ensure proposals meet company pricing standards while maximizing yield and growth opportunities.  

• Maintain visibility into inventory availability, historical pricing trends, and competitive dynamics.  

Campaign Strategy & Proposal Development 

• Collaborate with sales teams to build customized, data-driven proposals aligned to client objectives and budgets.  

• Translate client needs into compelling, clear, and strategic media recommendations.  

• Guide stakeholders through programmatic campaign options and targeting strategies.  

Data Analysis & Insights 

• Analyze large datasets to inform targeting and pricing decisions.  

• Support renewal strategies and upsell opportunities through data-backed recommendations.  

Cross-Functional Collaboration & Process Improvement 

• Partner with strategy & insights, client sales, and ad operations teams to align on campaign goals and execution.  

• Contribute to building scalable processes for campaign scoping, targeting, and pricing.  

• Identify opportunities to improve efficiency, accuracy, and performance across workflows.  

 What We Need: 

• 1–3+ years of experience in digital advertising, programmatic media, analytics, or pricing.  

• Advanced Excel skills (pivot tables, lookups, data analysis) and experience working with large datasets.  

• Ability to analyze performance data and translate insights into actionable recommendations.  

 Preferred Qualifications: 

• Bachelor’s degree in Analytics, Advertising, Business, Healthcare, or related field.  

• Experience with Salesforce, Looker, SQL, or similar tools.  

• Strong understanding of programmatic ecosystems (SSPs, DSPs, RTB, DMPs, ad exchanges).  

• Exposure to pharmaceutical or healthcare data.  

 What You’ll Need to Succeed: 

• Strong analytical mindset with attention to detail and a passion for working with data.  

• Excellent communication skills and ability to collaborate across teams and stakeholders.  

• Ability to manage multiple projects in a fast-paced, deadline-driven environment.  

• Curiosity and initiative to continuously improve processes, strategies, and outcomes.  

• A strategic mindset with an interest in evolving programmatic media and targeting capabilities.  

Location: Remote

Travel Requirements: 4-5 weeks per year 

Job Summary  
The Senior Software Engineer brings deep expertise in designing and implementing scalable software platforms across infrastructure, tools, and development methodologies. In this role, you’ll help build PatientPoint’s next-generation unified platform using Python 3, Google Ad Manager, Elasticsearch, and AWS.  

You thrive in environments that demand high-performance, production-grade code, and take ownership of your work from architecture through delivery. You’re driven to solve complex problems at scale and are motivated by building software that makes a meaningful impact. You want to build things that matter. 

What You’ll Do  

• Design, build, and maintain robust backend systems and APIs deployed in AWS across multiple technical domains  
• Develop scalable, high-performance solutions that follow modern software design principles and meet business requirements  
• Contribute to architectural discussions and drive implementation of clean, reusable solutions across services  
• Ensure the stability, performance, and scalability of core platform services and APIs  
• Participate actively in Agile ceremonies such as planning, retrospectives, and story grooming  
• Conduct thorough code reviews, share technical feedback, and contribute to continuous code quality improvements  
• Collaborate cross-functionally with Product, DevOps, and Security to support high-quality software delivery  
• Mentor peers and junior engineers through thoughtful collaboration and knowledge sharing. 
• Use AI-based development tools to build high-quality, high-performance AdTech products. 

What We Need  

• 6+ years of experience in backend software engineering focused on building enterprise-grade applications  
• 4+ years developing scalable, high-performance, high availability microservices  
• 4+ years designing cloud-native architectures and implementing infrastructure as code  
• 4+ years of hands-on experience with relational databases and writing optimized SQL queries  
• 2+ years of front-end development experience using JavaScript, TypeScript, and frameworks such as React or Angular 
• Advanced proficiency in Python 3, with expert-level knowledge required (a coding assessment will be administered to evaluate this proficiency). 

Desired Qualifications  

• Hands-on experience with observability tools and performance monitoring platforms, including New Relic and Sentry 
• Elasticsearch experience or other cloud-native search technologies
• Background in containerization and orchestration platforms such as Docker, Amazon ECS, and Kubernetes  
• Familiarity with cloud security concepts and protocols including OAuth2, JWT, HMAC, data encryption, hashing, and secret management  
• Proven ability to collaborate with cross-functional partners such as Product, DevOps, and Security  
• Understanding of digital advertising ecosystems and platforms such as Google Ad Manager, Kevel, Sizmek, and DV360  
• Awareness of healthcare compliance standards and regulatory frameworks like HIPAA and PHI  
• Experience developing software with a focus on customer feedback and iterative improvement 

What You'll Need to Succeed  

• Self-motivation, strong ambition, and interest in directly impacting business results.   
• Resourcefulness, multi-tasking skills, and creative problem-solving skills.  
• Resiliency and ability to overcome challenges, sound business judgment.   
• Passion for relationship building and building trusted partnerships.   

Base Salary Band: $88,299.55-$164,000
 
Compensation: At PatientPoint, we are committed to providing competitive pay and benefits that are in line with industry standards. We analyze and carefully consider several factors when determining compensation, including skills, qualifications, geographic location, and professional experience, which can cause your compensation to vary. The base salary range listed is just one component of PatientPoint’s total compensation package for employees. For additional details on our total benefits package, please review the section “About PatientPoint” at the end of this job description. 

#LI-ED1 #LI-Remote