We’re looking for a Growth Marketing Manager (SEM and CRO) to own and scale our performance marketing engine across Google Ads, Microsoft Ads, pay-per-click review platforms (e.g., Capterra, Technology Advice), and high-intent organic search. You’ll be responsible for driving efficient, scalable growth across the full funnel—owning strategy, execution, and optimization for both paid and organic channels, with a strong experimentation mindset focused on improving conversion across key landing pages and the website.

This role is ideal for a data-driven marketer who is equally comfortable in keyword strategy, bid management, targeting, on-site conversion rate optimization (CRO), creative testing, and experiment design—and who can translate insights into clear stories and recommendations for marketing, cross-functional partners, and leadership.

Key Responsibilities

SEM

• Own SEM and PPC strategy across Google Ads, Microsoft Ads, and review sites with a focus on high-intent B2B demand.
• Lead keyword strategy (research, clustering, negatives) across core use cases, industries, and competitor terms.
• Manage bids, budgets, and pacing to hit targets for CPL, CVR, CAC, pipeline, and LTV.
• Continuously refine audience and geo targeting, including remarketing lists, customer lists, and intent-based segments.
• Own reporting on CPL, CVR, CAC, and pipeline contribution by channel, campaign, and segment in partnership with RevOps/MarOps.
• Build and maintain a structured experimentation roadmap across keywords, match types, bidding strategies, ad messaging, creative, and landing pages.

CRO

• Collaborate with content and brand to align organic and paid keyword priorities and ensure messaging consistency.
• Lead CRO (conversion rate optimization) across key pages. Define and prioritize experiments on landing pages (forms, CTAs, layouts, offers, social proof, etc).
• Run A/B and multivariate tests using appropriate tools; ensure clean setup, measurement, and statistical rigor.
• Partner with content, design, and web to implement winning variations and scale learnings.
• Own and improve session → lead CVR across high-intent pages (demo, product pages, core content).

AI, Automation & Tooling

• Use AI and automation to accelerate keyword research, ad copy/creative ideation, QA, and analysis.
• Leverage tools like Claude to pull insights from CRM, ad platforms, and internal docs to refine copy, reporting, and reduce manual ops work.

Cross-Functional Collaboration & Communication

• Partner with Product Marketing, Content, Brand, RevOps, and Sales to ensure lead quality, routing, and follow-up processes support performance goals.
• Turn performance and experiment results into clear, concise recommendations for the marketing team, cross functional partners, and leadership.

Must-Haves

• 3+ years B2B growth/performance marketing experience with deep SEM and SEO ownership.
• Hands-on management of Google Ads, Microsoft Ads, and review platforms
• Strong command of CPL, CVR, CAC, and pipeline, and how they connect across the funnel.
• Proven CRO impact: demonstrated wins improving session-to-lead conversion across paid search, PPC, and website.
• Meaningful experience designing, running, and interpreting experiments (A/B tests, structured trials).
• Highly data-driven; advanced comfort in ad platforms and analytics tools (GA, BI, CRM reporting).
• Experience in B2B SaaS or complex, high-ACV sales cycles.
• Familiarity with marketing automation and CRM (HubSpot, Salesforce) for closed-loop reporting.

Compensation

• Raleigh Hub: $100,000.00 - $120,000.00 base + annual bonus opportunity
• Toronto Hub: 85,000.00 - 100,000.00 CAD base + annual bonus opportunity

OVERVIEW

At BuildOps, we’re building a groundbreaking software solution, purpose-built to support today’s commercial contractors. From helping our customers manage their service department all the way to project management, we’re breaking the mold and building a team that invests in our mission statement. We love driven, self-motivated folks experienced in tech start-ups and thrive in fast-paced environments. Could you be our next hire?

This candidate will join a well-funded, fast-growing technology startup with the unique opportunity to lead the build-out of the industry’s leading operational platform.

As the Head of Enablement, you’ll operate at the intersection of strategy and execution. You’ll define how we equip Revenue, Marketing, BD, Professional Services, Customer Success, Customer Support, and our AI Center of Excellence (CoE) with the tools, training materials, and strategic partnership to deliver mutually agreed-upon exceptional outcomes. You’ll also own the BuildOps Academy as a strategic lever to reduce implementation time-to-value, facilitate customer product adoption, and enhance internal enablement efforts. You’ll centralize and lead all internal enablement resources and report to our Chief of Staff. If you thrive at the intersection of curriculum architecture, change management, and operational rigor, this is the role for you.

ROLES & RESPONSIBILITIES

• ^{Define and own the multi-year enablement vision and strategic roadmap, partnering with senior leaders across GTM, Post-Sale, our AI CoE, and Product to align priorities with business objectives and growth goals}

• ^{Define and execute the BuildOps Academy strategy: reduce implementation time to value, accelerate customer adoption, and serve as a reusable engine for internal enablement}

• ^{Lead and develop a team of functional enablement managers and analysts; set priorities, performance expectations, and a culture of continuous improvement}

• ^{Own and maintain our LMS (Docebo) as the source of truth for enablement content across functions and customers; establish governance for content creation, review cycles, and deprecation}

• ^{Embed AI into how enablement content is created, personalized, and measured—staying current on best-in-class approaches and bringing them into our programs}

• ^{Establish and track enablement KPIs (e.g., ramp time, certification completion, productivity uplift, customer time to value, Academy engagement) and prepare executive-ready communications that frame progress, gaps, and investment asks for ELT and board audiences}

IDEAL CANDIDATE

• Proven track record building and scaling enablement programs across multiple functions (Revenue, PS, CS, or similar) in a high-growth SaaS environment

• Familiarity with AI-powered enablement tooling (e.g., AI content creation, personalization engines, AI coaching) and a genuine enthusiasm for applying AI to enablement workflow)

• Strategic thinker who operates fluently in executive conversations while staying close enough to the work to guide quality and execution; influences without authority and aligns diverse stakeholders around a shared vision

• Data-driven mindset with experience defining success metrics, building dashboards, and using insights to iterate on programs

• 5+ years in enablement or learning & development, with at least 2+ years in a leadership role managing a team

• Hands-on experience with an LMS, including curriculum design, content governance, and reporting (Docebo strongly preferred)

• Clear, compelling communicator who can translate complex product or process information into engaging learning experiences

• This role is hybrid, requiring 3 days per week in office. Candidates should be based in Los Angeles, San Francisco, Raleigh, or Toronto.

ABOUT BUILDOPS

Join BuildOps, the largest commercial trade platform in the country, as we transform the multi-billion dollar commercial contracting industry!

We’re not just talking incremental improvements—we’re talking a full-scale revolution, empowering the hardworking heroes who build and maintain the infrastructure that keeps our world running. See why contractors choose Buildops here.

This is your chance to be part of a rocketship. We’re fresh off a $1 billion valuation and a $127M Series C funding round (part of over $275M raised to date) led by industry-leading investors like Meritech Capital, BOND, and SE Ventures, backed by Schneider Electric (Reuters, TechCrunch, LA Business Journal). Our latest investors join our team of industry heavyweights like Next47, former Twitter CEO Dick Costolo, former Salesforce President Gavin Patterson, and Boost Mobile CEO Stephen Stokols. Their investment is fueling our aggressive growth and our commitment to equipping contractors with AI-driven tools to conquer chaos, boost efficiency, skyrocket profitability, and ultimately, deliver exceptional service.

At BuildOps, we’re changing the game and doing the best work of our careers. You’ll be a key player in a company that’s truly making a difference for the backbone of our economy. If you’re ready to tackle big challenges, work with a passionate team, and build something extraordinary, BuildOps is the place for you. 🚀

Compensation:

• $160,000 - $200,000 base salary range + annual bonus

OVERVIEW

At BuildOps, we’re building a groundbreaking software solution, purpose-built to support today’s commercial contractors. From helping our customers manage their service department all the way to project management, we’re breaking the mold and building a team that invests in our mission statement. We love driven, self-motivated folks experienced in tech start-ups and thrive in fast-paced environments. Could you be our next hire?

This candidate will join a well-funded, fast-growing technology startup with the unique opportunity to lead the build-out of the industry’s leading operational platform.

As the Head of Enablement, you’ll operate at the intersection of strategy and execution. You’ll define how we equip Revenue, Marketing, BD, Professional Services, Customer Success, Customer Support, and our AI Center of Excellence (CoE) with the tools, training materials, and strategic partnership to deliver mutually agreed-upon exceptional outcomes. You’ll also own the BuildOps Academy as a strategic lever to reduce implementation time-to-value, facilitate customer product adoption, and enhance internal enablement efforts. You’ll centralize and lead all internal enablement resources and report to our Chief of Staff. If you thrive at the intersection of curriculum architecture, change management, and operational rigor, this is the role for you.

ROLES & RESPONSIBILITIES

• ^{Define and own the multi-year enablement vision and strategic roadmap, partnering with senior leaders across GTM, Post-Sale, our AI CoE, and Product to align priorities with business objectives and growth goals}

• ^{Define and execute the BuildOps Academy strategy: reduce implementation time to value, accelerate customer adoption, and serve as a reusable engine for internal enablement}

• ^{Lead and develop a team of functional enablement managers and analysts; set priorities, performance expectations, and a culture of continuous improvement}

• ^{Own and maintain our LMS (Docebo) as the source of truth for enablement content across functions and customers; establish governance for content creation, review cycles, and deprecation}

• ^{Embed AI into how enablement content is created, personalized, and measured—staying current on best-in-class approaches and bringing them into our programs}

• ^{Establish and track enablement KPIs (e.g., ramp time, certification completion, productivity uplift, customer time to value, Academy engagement) and prepare executive-ready communications that frame progress, gaps, and investment asks for ELT and board audiences}

IDEAL CANDIDATE

• Proven track record building and scaling enablement programs across multiple functions (Revenue, PS, CS, or similar) in a high-growth SaaS environment

• Familiarity with AI-powered enablement tooling (e.g., AI content creation, personalization engines, AI coaching) and a genuine enthusiasm for applying AI to enablement workflow)

• Strategic thinker who operates fluently in executive conversations while staying close enough to the work to guide quality and execution; influences without authority and aligns diverse stakeholders around a shared vision

• Data-driven mindset with experience defining success metrics, building dashboards, and using insights to iterate on programs

• 5+ years in enablement or learning & development, with at least 2+ years in a leadership role managing a team

• Hands-on experience with an LMS, including curriculum design, content governance, and reporting (Docebo strongly preferred)

• Clear, compelling communicator who can translate complex product or process information into engaging learning experiences

• This role is hybrid, requiring 3 days per week in office. Candidates should be based in Los Angeles, San Francisco, Raleigh, or Toronto.

ABOUT BUILDOPS

Join BuildOps, the largest commercial trade platform in the country, as we transform the multi-billion dollar commercial contracting industry!

We’re not just talking incremental improvements—we’re talking a full-scale revolution, empowering the hardworking heroes who build and maintain the infrastructure that keeps our world running. See why contractors choose Buildops here.

This is your chance to be part of a rocketship. We’re fresh off a $1 billion valuation and a $127M Series C funding round (part of over $275M raised to date) led by industry-leading investors like Meritech Capital, BOND, and SE Ventures, backed by Schneider Electric (Reuters, TechCrunch, LA Business Journal). Our latest investors join our team of industry heavyweights like Next47, former Twitter CEO Dick Costolo, former Salesforce President Gavin Patterson, and Boost Mobile CEO Stephen Stokols. Their investment is fueling our aggressive growth and our commitment to equipping contractors with AI-driven tools to conquer chaos, boost efficiency, skyrocket profitability, and ultimately, deliver exceptional service.

At BuildOps, we’re changing the game and doing the best work of our careers. You’ll be a key player in a company that’s truly making a difference for the backbone of our economy. If you’re ready to tackle big challenges, work with a passionate team, and build something extraordinary, BuildOps is the place for you. 🚀

Compensation:

• $167,000 - $220,000 base salary range + annual bonus

OVERVIEW

At BuildOps, we’re building a groundbreaking software solution, purpose-built to support today’s commercial contractors. From helping our customers manage their service department all the way to project management, we’re breaking the mold and building a team that invests in our mission statement. We love driven, self-motivated folks experienced in tech start-ups and thrive in fast-paced environments. Could you be our next hire?

This candidate will join a well-funded, fast-growing technology startup with the unique opportunity to lead the build-out of the industry’s leading operational platform.

As the Head of Enablement, you’ll operate at the intersection of strategy and execution. You’ll define how we equip Revenue, Marketing, BD, Professional Services, Customer Success, Customer Support, and our AI Center of Excellence (CoE) with the tools, training materials, and strategic partnership to deliver mutually agreed-upon exceptional outcomes. You’ll also own the BuildOps Academy as a strategic lever to reduce implementation time-to-value, facilitate customer product adoption, and enhance internal enablement efforts. You’ll centralize and lead all internal enablement resources and report to our Chief of Staff. If you thrive at the intersection of curriculum architecture, change management, and operational rigor, this is the role for you.

ROLES & RESPONSIBILITIES

• ^{Define and own the multi-year enablement vision and strategic roadmap, partnering with senior leaders across GTM, Post-Sale, our AI CoE, and Product to align priorities with business objectives and growth goals}

• ^{Define and execute the BuildOps Academy strategy: reduce implementation time to value, accelerate customer adoption, and serve as a reusable engine for internal enablement}

• ^{Lead and develop a team of functional enablement managers and analysts; set priorities, performance expectations, and a culture of continuous improvement}

• ^{Own and maintain our LMS (Docebo) as the source of truth for enablement content across functions and customers; establish governance for content creation, review cycles, and deprecation}

• ^{Embed AI into how enablement content is created, personalized, and measured—staying current on best-in-class approaches and bringing them into our programs}

• ^{Establish and track enablement KPIs (e.g., ramp time, certification completion, productivity uplift, customer time to value, Academy engagement) and prepare executive-ready communications that frame progress, gaps, and investment asks for ELT and board audiences}

IDEAL CANDIDATE

• Proven track record building and scaling enablement programs across multiple functions (Revenue, PS, CS, or similar) in a high-growth SaaS environment

• Familiarity with AI-powered enablement tooling (e.g., AI content creation, personalization engines, AI coaching) and a genuine enthusiasm for applying AI to enablement workflow)

• Strategic thinker who operates fluently in executive conversations while staying close enough to the work to guide quality and execution; influences without authority and aligns diverse stakeholders around a shared vision

• Data-driven mindset with experience defining success metrics, building dashboards, and using insights to iterate on programs

• 5+ years in enablement or learning & development, with at least 2+ years in a leadership role managing a team

• Hands-on experience with an LMS, including curriculum design, content governance, and reporting (Docebo strongly preferred)

• Clear, compelling communicator who can translate complex product or process information into engaging learning experiences

• This role is hybrid, requiring 3 days per week in office. Candidates should be based in Los Angeles, San Francisco, Raleigh, or Toronto.

ABOUT BUILDOPS

Join BuildOps, the largest commercial trade platform in the country, as we transform the multi-billion dollar commercial contracting industry!

We’re not just talking incremental improvements—we’re talking a full-scale revolution, empowering the hardworking heroes who build and maintain the infrastructure that keeps our world running. See why contractors choose Buildops here.

This is your chance to be part of a rocketship. We’re fresh off a $1 billion valuation and a $127M Series C funding round (part of over $275M raised to date) led by industry-leading investors like Meritech Capital, BOND, and SE Ventures, backed by Schneider Electric (Reuters, TechCrunch, LA Business Journal). Our latest investors join our team of industry heavyweights like Next47, former Twitter CEO Dick Costolo, former Salesforce President Gavin Patterson, and Boost Mobile CEO Stephen Stokols. Their investment is fueling our aggressive growth and our commitment to equipping contractors with AI-driven tools to conquer chaos, boost efficiency, skyrocket profitability, and ultimately, deliver exceptional service.

At BuildOps, we’re changing the game and doing the best work of our careers. You’ll be a key player in a company that’s truly making a difference for the backbone of our economy. If you’re ready to tackle big challenges, work with a passionate team, and build something extraordinary, BuildOps is the place for you. 🚀

Compensation:

• $185,000 - $231,000 base salary range + annual bonus

About the Job

At BuildOps, we’re building a groundbreaking software solution designed to empower today’s commercial contractors. From service management to project execution, we’re reimagining how our customers operate. Our team thrives on ambition, innovation, and collaboration—qualities we look for in every new hire.

As the Manager, Data Architects – Professional Services, you’ll own the data architecture and migration strategy that underpins BuildOps implementations, reporting, and long-term customer success. You’ll lead a team of Data Architects responsible for data discoveries, migration plans and cutovers, reporting packages, and complex ETL projects—shaping how data flows across our most strategic customers.

What You’ll Do

• Lead, coach, and develop a high-performing team of Data Architects; own hiring, onboarding, performance, and career growth.
• Own the end-to-end data architecture for implementations, including core data models, source-system mapping patterns, and standards for staging, validation, and reporting.
• Define and maintain reference architectures and reusable playbooks for migration and reporting scenarios (e.g., ServiceTitan, SAMPro, QuickBooks, Intacct, NetSuite, Vista).
• Set strategy and standards for data discovery, mapping, transformation, validation, and cutover; enforce data quality thresholds for go-live.
• Partner with Implementation, Solutions Architecture, Integrations, and Product & Engineering to translate business/reporting needs into concrete data designs.
• Design and roll out SOPs, tools, and documentation that make data work scalable, predictable, and easy for the broader PS org to leverage.
• Own data delivery planning and capacity across implementations; track throughput, quality, and rework, and proactively flag risks and mitigation options.

What We Look For

Required

• 7+ years in data architecture, data engineering, or advanced analytics, including hands-on experience with data modeling, ETL/ELT, and BI/reporting.
• 3+ years managing data-focused teams (analysts, architects, engineers, or similar) with a track record of building high-performing teams.
• Strong practical experience with relational data modeling and multiple source systems (FSM, ERP, accounting, CRM, etc.).
• Proven success leading data migration or large-scale data initiatives in SaaS implementations or enterprise programs.
• Excellent communication and documentation skills; able to explain complex data concepts to non-technical stakeholders.
• Systems-thinking mindset with a bias toward pragmatic, repeatable solutions over one-off custom work.

Preferred

• Experience with commercial mechanical, electrical, plumbing, HVAC, or similar contracting businesses.
• Hands-on experience with accounting/ERP systems (e.g., QuickBooks, Sage Intacct, NetSuite, Vista, Spectrum).
• Familiarity with modern data tooling (SQL warehouses, ETL/ELT platforms, dbt, BI tools) and integration patterns.
• Experience in B2B SaaS, especially in Professional Services, implementations, or customer success.
• Experience building or contributing to internal tooling for data mapping, validation, or bulk operations.

Who You Are

• A people-first leader who can set clear strategy and dive into details when needed.
• Comfortable owning complex, cross-functional programs that touch implementations, integrations, and analytics.
• Pragmatic, structured, and focused on creating scalable patterns rather than bespoke solutions.
• A strong communicator who can align technical and non-technical stakeholders, even under pressure or tight timelines.

Compensation

• Raleigh: $138,000 - $172,000 base + annual bonus opportunity 
• Toronto: 107,000 - 134,000 CAD base + annual bonus opportunity 

About the Job
At BuildOps, we’re building a groundbreaking software solution designed to empower today’s commercial contractors. From service management to project execution, we’re reimagining how our customers operate. Our team thrives on ambition, innovation, and collaboration—qualities we look for in every new hire.

As a Senior Product Manager, Project Management, you will build an industry-leading Project Management solution for the commercial subcontracting industry that spans field workflows, labor planning and forecasting, collaboration, financials, and AI-powered experiences. You’ll partner closely with our customers to deeply understand their people, organizational structures, processes, and what they need from their operations platform—then translate that into solutions that drive measurable outcomes for both our customers and the business. You’ll work cross-functionally with Engineering, Design, Sales, Customer Success, and leadership, and you’ll be accountable for customer-driven KPIs and clear business impact.

What You’ll Do

• Own the product vision and roadmap for the Project Management domain, driving strategy and execution with a cross-functional squad of engineers, designers, QA, and data partners.
• Engage directly with customers of varying sizes and segments to uncover needs, validate solutions, and ensure we’re solving real project-execution problems.
• Design workflows that help contractors run stronger projects by streamlining field and office collaboration, preventing schedule slippage, forecasting labor demand, and providing accurate, real-time financial visibility.
• Leverage AI and ML to challenge traditional approaches, exploring and shipping innovative experiences that materially improve speed, accuracy, and decision-making for project teams.
• Align the roadmap with company objectives by working closely with other Product Managers, Customer Success, Sales, and Implementation to prioritize opportunities and trade-offs.
• Lead go-to-market and change management for your domain: communicate priorities and feature launches across the company, and partner with Customer Success to drive successful rollouts and adoption.
• Run effective beta programs with early adopters, capturing feedback to refine experiences before broader release.
• Own clear customer and business outcomes, defining and tracking KPIs that improve platform value (e.g., adoption, NPS, efficiency gains) and support revenue and retention goals.

What We Look For

• 7+ years of experience in the technology industry, with 5+ years in Product Management for B2B SaaS;
  
  
• or: 3+ years in a contractor or construction firm followed by 3+ years building B2B software as a Product Manager.
• Experience building end-to-end product experiences, including prototyping and solution development with AI coding assistants.
• Strong familiarity with contractor / construction project workflows (labor planning, schedules, change orders, cost tracking, collaboration) and how they show up in software.
• Mission-driven mindset, motivated by complex, real-world challenges faced by commercial subcontractors.
• Experience working in a technical environment, with basic SQL skills and proficiency in analytics tools to inform decisions.
• Strong understanding of agile development methodologies and a track record of working effectively with engineering and design in an agile environment.
• Excellent communication and collaboration skills, with experience partnering closely with cross-functional teams (e.g., Sales, CS, Implementation, PS).
• Strong analytical skills and the ability to use data—both quantitative and qualitative—to shape product strategy and day-to-day prioritization.

Bonus

• Direct experience in specialty contractor operations (mechanical, electrical, plumbing, HVAC, or similar) or adjacent construction domains.
• Experience working on 2D / BIM solutions or construction project planning tools.

Who You Are

• Someone with a genuine passion for construction tech and the customers we serve.
• A strategic thinker who thrives in a high-growth startup environment.
• Comfortable navigating ambiguity and breaking down complex, messy problem spaces into clear, actionable work.
• A self-starter who takes ownership, follows through, and delivers results without needing heavy direction.
• Collaborative, curious, and eager to learn from customers and teammates across disciplines.
• A team player with integrity, grit, and a strong work ethic, who raises the bar for those around them.

Compensation

• Raleigh: $133,000 - $166,000 base + annual bonus opportunity 
• LA/SF: $139,000 - $174,000 base + annual bonus opportunity 
• Toronto: 120,000 - 150,000 CAD base + annual bonus opportunity

The Senior Product Marketing Manager will own go-to-market strategy and narrative for BuildOps Financials and OpsAI—two product areas that are central to our platform becoming the system commercial contractors run on.

OpsAI is a major platform identity shift: moving BuildOps from a system of record to a system of action, where intelligence helps teams automate work, surface risk, and drive the next best step in the field and back office. Financials is how customers understand margin, cost, and job performance—turning operational execution into measurable business outcomes.

This is not a role focused on shipping assets or coordinating launches. This is the person who defines how the market understands what BuildOps is becoming.

You will shape the narrative, guide how new capabilities show up in the market, and ensure our product innovation translates into customer adoption and revenue impact.

You will work at the intersection of product strategy, sales enablement, and market storytelling — and you will be comfortable leading conversations with executives, product leaders, and customers alike.

Key Responsibilities

GTM Strategy & Launch Leadership
Own the go-to-market strategy for Financials and OpsAI — defining the problems we solve, the customers we target, and how BuildOps wins in the market.

This includes leading launches for major capabilities, aligning product and revenue teams around a clear strategy, and ensuring new releases translate into adoption and pipeline impact.

Market & Customer Insight

• Build and maintain an insight engine for your portfolio: customer interviews, deal reviews, win/loss, and field feedback loops.
• Define ICP, segmentation, and buying roles for Financials and OpsAI; keep these current as the product and market evolve. 
• Translate insights into clear “so what” recommendations: what to build next, what to message, what to enable, and what to stop claiming.

Positioning & Messaging Architecture
Define how BuildOps talks about Financials and OpsAI.

You’ll develop the narrative that explains how intelligence shows up across the platform — and why that matters for contractors running complex operations.

This includes:

• Core positioning and messaging frameworks
• Persona-level value propositions
• Sales narratives and competitive differentiation

Your work ensures the story holds up across the website, sales conversations, product launches, and executive presentations.

Sales Enablement & Competitive Strategy

• Ship sales enablement that changes rep behavior: talk tracks, objection handling, ROI tools, and competitive “reasons to switch”—and measure impact. 
• Build and maintain a competitive program: battlecards, win/loss analysis, and a regular cadence of competitive updates. 
• Lead “truth in selling” alignment across Product + Sales: what’s GA vs EA, what’s promised, and what’s not.

Market Narrative & Category Leadership

You will define how BuildOps explains the market problem we solve—and why our approach wins—in a world where specialty contractors are adopting platforms, not point tools. You’ll turn market signals (buyer needs, competitive moves, AI maturity, and contractor workflows) into a clear point of view that shows up consistently in sales motions, product launches, and external messaging.

Commercial Outcomes Ownership
You are accountable for more than messaging.

You track how your work influences real business outcomes, including:

• win rate
• pipeline creation
• product adoption
• expansion revenue

You’ll define success metrics for OpsAI’s go-to-market strategy and continuously refine how we position and launch capabilities based on what works.

Packaging, Pricing, and Monetization Input

• Partner with Product and Finance to shape packaging and packaging-led adoption paths (good-better-best, bundles, and add-ons) and pressure-test pricing assumptions using customer and deal insight.
• Develop practical ROI/TCO narratives and tools that support buying decisions.

Product Partnership

You’ll work closely with product leaders from early roadmap discussions through launch.

Your role is to represent the market perspective — helping ensure what we build, how we describe it, and how we introduce it to customers all align.

You’ll influence roadmap decisions by bringing customer insight, competitive context, and commercial impact into the conversation.

PMM Operating Model 
As a senior member of the product marketing team, you’ll help raise the standard for how PMM operates at BuildOps.

That includes contributing to:

• launch frameworks
• messaging development processes
• competitive intelligence programs
• cross-functional operating rhythms

You’ll also serve as a thought partner to other PMMs, helping the team operate with greater clarity and consistency.

Who You Are

Experienced Product Marketer
You have 5+ years of product marketing experience in B2B SaaS and have owned go-to-market strategies for complex products or platforms.

You’ve led launches that created measurable business impact — whether in pipeline generation, win rates, adoption, or category perception.

Strategic Thinker
You don’t wait for a strategy to be handed to you. You synthesize market signals, customer insights, and product direction into a clear point of view on how a product should be positioned and brought to market.

Strong Product Instinct
You understand how products evolve — and how messaging, packaging, and roadmap decisions shape adoption. You’re comfortable working with product teams early in the development process and influencing how capabilities are framed and delivered.

Commercially Minded
You connect product marketing work to revenue outcomes. You understand how messaging, sales enablement, launches, and positioning influence pipeline and customer expansion.

Strong Communicator
You are comfortable presenting to product leaders, marketing teams, and executives. You can translate complex product capabilities into stories that resonate with real buyers.

Customer Curious

You regularly engage with customers and frontline teams to understand what drives real decisions. You bring those insights back into product strategy, messaging, and go-to-market plans.

AI-Native, Hands-On
You have demonstrated the ability to use AI in your workflow beyond prompting: building repeatable systems, agents, or automations that improve real outcomes (speed, rigor, accuracy). You can discuss what you built, the tools used, and what changed as a result.

Industry Experience (Nice to Have)

Experience in construction tech, field service management, or vertical SaaS is a strong advantage. Understanding how commercial contractors operate — or having worked in similarly operational industries — will help you ramp quickly.

Why This Role, Why Now

BuildOps is entering a pivotal phase.

We’re expanding our platform with Projects, bringing full project execution into the system contractors already use to run service operations.

At the same time, our Financials capabilities are becoming increasingly central to how contractors manage profitability across service and project work. OpsAI introduces intelligence across the platform, helping teams automate reporting, identify risk earlier, and make better decisions across service and project work. 

This role will initially own go-to-market for OpsAI and Financials together; longer term, we expect to split these into dedicated PMM ownership as each area scales.

Compensation: Raleigh Hub - $106,000.00 - $134,000.00 / LA Hub - $111,000.00 - $139,000.00 base salary