SUMMARY

The Customer Marketing Manager is a key storyteller and growth driver for Avetta. In this role, you’ll design and execute strategic customer marketing programs that deepen retention, engagement, advocacy, expansion, and reputation, showing how customers move from risk to readiness with Avetta.

You’ll partner closely with Customer Success, Sales, Product, and Brand to bring Avetta’s Ready to Work narrative to life across campaigns, events, and experiences—turning customer outcomes into proof that helps organizations build safer, stronger, more resilient operations as part of a global community that is truly ready to work.

If residing within commutable distance to one of our offices, a hybrid schedule would be required (3 days in office, 2 days work from home).  Remote work may be considered for those outside of commutable distance to an office.

ESSENTIAL DUTIES AND RESPONSIBILITIES: 

• Develop and manage integrated customer engagement programs that drive retention, product adoption, and customer satisfaction across the customer lifecycle.
• Lead our customer advocacy program, including publishing customer case studies, testimonials, referrals, reference programs, and speaking opportunities that highlight how Avetta helps customers move from risk to readiness.
• Collaborate with content and brand teams to create compelling, outcome-based customer stories, videos, and testimonials that showcase measurable outcomes on operational performance, risk reduction, safety maturity, compliance, and business growth.
• Drive expansion marketing strategies (upsell and cross-sell) by building targeted campaigns, plays, messaging and enablement assets.
• Oversee our customer advisory board and play a pivotal role in Avetta Summits, turning them into hero stages for Ready to Work—curating agendas, customer speakers, and moments that reinforce Avetta’s role in building the largest, global work‑ready community.
• Lead reputation management efforts, including online third‑party review sites and campaigns that amplify authentic customer voices and strengthen trust in Avetta’s positioning.
• Define and manage customer marketing KPIs, including engagement, advocacy, expansion influence, and reputation metrics; build regular reporting and insights that connect customer marketing programs to pipeline, renewals, and growth.

IDEAL QUALIFICATIONS: 

• 5+ years of experience in B2B SaaS customer marketing, lifecycle marketing, and/or demand generation.
• Proven success building and scaling customer advocacy programs, ABM or account-based plays, and retention/expansion-focused marketing.
• Experience managing customer advisory boards, user conferences, and/or community engagement initiatives that spotlight customer outcomes.
• Proficiency with CRM (Salesforce), marketing automation (Marketo, HubSpot), and online review platforms (e.g., TrustRadius, G2, Capterra).
• Strong storytelling and positioning skills—able to translate complex value propositions into clear, metric-rich narratives that resonate with multiple audiences.
• Excellent project management and cross-functional collaboration skills; comfortable orchestrating stakeholders across Marketing, Customer Success, Sales, and Product to deliver multiple integrated programs on time.

At Avetta, we are committed to salary transparency to ensure equitable hiring practices and promote trust. The salary range included in this job posting is based on internal and market data and the role's responsibilities. The final compensation offered to a candidate will be determined by several factors, including work location, job-related skills, experience, and relevant education or training.

The salary range for this position is $65,000 - $115,000 USD per year, with a potential bonus.

Benefits included:

• Health, Dental, and Vision Insurance
• 401(K)
• Paid Time Off

To apply for the Customer Marketing Manager position, please submit your online application by May 15, 2026, at 11:59 PM PST.

#LI-REMOTE

If residing within commutable distance to our Maidenhead office, a hybrid schedule would be required. Candidates outside of commutable distance (but still residing in England or Wales) may be considered on a work from home basis with the expectation of coming into the office once a month or as business needs dictate.

Please note: this position requires full working rights in the UK without current or future sponsorship.

Summary:

The Field Marketing Specialist will be an integral part of our EMEA based team and deliver high-impact programmes across events, partner marketing, and customer engagement. This role requires someone who is data-driven, collaborative, and confident through uncertainty. This role will focus on Tradeshows and Field Events, Partner Delivery, Summit Events, Customer Marketing, and Awards.

 Essential Duties and Responsibilities

• Plan and deliver a series of trade show and field events across EMEA, ensuring they are on-brand, persona-aligned, and within budget.
• Maximise ROI by generating leads that convert, tracking KPIs, and providing actionable insights.
• Collaborate cross-functionally with sales, marketing, customer success, product, and advisory boards to define event goals, content strategy, and attendee experience.
• Lead vendor sourcing and management for venues, agencies, production partners, and suppliers.
• Oversee on-site execution for events, ensuring flawless delivery and issue resolution.
• Manage event branding and materials, including design, production, and logistics.
• Deliver post-event analytics and executive reporting to inform future strategy.
• Execute partner-driven deliverables and ensure alignment with global initiatives.
• Champion a collaborative, solutions-focused culture, remaining calm and detail-oriented under pressure.
• Demonstrate evidence of ROI through well-managed event programmes.
• Embrace AI tools to enhance marketing efficiency and insights.
• Travel: Some business travel required; occasional in-person meetings and all event setup in Maidenhead office(c. 5% of time).
• Support the regional execution of Avetta’s user conference, from programme design, to onsite event management.
• Support customer marketing programme to deepen engagement and advocacy across EMEA to increase case studies, clients speaking at events and video testimonials.
• Reliable and predictive attendance.

Ideal Experience, Education, and Training

• Degree-level qualification plus marketing qualifications or marketing experience in a high-performing team.
• 3–5 years of B2B SaaS marketing experience, ideally in a regional role within a global organisation.
• Proven ability to deliver end-to-end event programmes that drive measurable business outcomes.
• Strong data analysis skills to identify trends and inform decisions.
• Excellent collaboration and stakeholder management skills across marketing, sales, and client functions.

#LI-Remote

If residing within commutable distance to one of our offices, a hybrid schedule would be required (3 days in office, 2 days work from home). Those outside of commutable distance may be considered on a remote basis.  

SUMMARY

We are seeking a seasoned marketing professional to join our team as a Project Manager. This role is an individual contributor role and will serve as a trusted partner to leadership and cross-functional marketing teams, providing strategic guidance on best practices, emerging technologies (including AI), and operational frameworks that drive growth and efficiency. The ideal candidate will have a strong background in B2B marketing and a passion for leveraging innovation to optimize marketing and sales performance.

In this role, you will drive operational excellence across all marketing functions—designing and enforcing scalable processes, optimizing resource allocation, and ensuring the team delivers effectively against business priorities.

This position bridges strategy and execution, enabling the marketing organization to operate with focus, alignment, and accountability.

ESSENTIAL DUTIES AND RESPONSIBILITIES

• Advisory:
• Advise marketing leadership and cross-functional teams on best practices, industry trends, and innovative approaches to enhance marketing effectiveness.
• Technology & Innovation:
• Evaluate and recommend new marketing technologies, including AI-driven solutions, to improve campaign performance and operational efficiency.
• Project Management:
• Lead and manage marketing projects, including budget management, from concept to execution, ensuring alignment with business objectives and timely delivery.
• Sales Enablement Frameworks:
• Develop and implement structured frameworks for Quarterly Business Reviews (QBRs) to help the marketing and sales teams identify and capitalize on opportunities.
• Cross-Functional Collaboration:
• Partner with sales, product, and operations teams to ensure seamless integration of marketing strategies and tools across the organization.

 IDEAL EXPERIENCE

• 7 years of B2B marketing experience, with a proven track record in strategic advisory and technology adoption.
• Strong understanding of marketing technology platforms, AI applications, and data-driven decision-making.
• Exceptional project management skills with the ability to lead complex initiatives across multiple teams.
• Experience in sales enablement and developing frameworks for revenue growth.
• Excellent communication and stakeholder management skills.

PREFERRED QUALIFICATIONS

• PMP certification or equivalent project/program management experience.
• Change management expertise and process improvement skills.
• Agency/vendor management experience.

EDUCATION & TRAINING

• Bachelor’s degree in Marketing, Business, Communications, or related field.
• Certifications in project management, marketing operations, or analytics (preferred).
• Ongoing professional development in marketing leadership and operational excellence.

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