Company Information
For more than 20 years, AEG has played a pivotal role in transforming sports and live entertainment. Annually, we host more than 160 million guests, promote more than 10,000 shows and present more than 22,000 events around the world. We are committed to innovation, artistry, and community, and leverage the power of our 300+ venues, leading sports franchises, marquee music brands, integrated entertainment districts, premier ticketing platform and global sponsorship activations, to create memorable moments that give the world reason to cheer.

Our business is interwoven with the human mind and heart, and we strive to build a diverse and inclusive company that reflects the artists, athletes, and fans that we host; reach beyond traditional boundaries to support the communities in which we operate; and minimize our impact on the environment by adopting sustainable practices throughout our business operations.

If you want to be challenged to up your game and make a difference, then join us in giving the world reason to cheer!

A Brief Overview

The Integrated Marketing Coordinator is responsible for show marketing and promotions within their designated region to drive ticket sales. This role will work closely with the Marketing Manager, agents, artist managers and bookers. The Integrated Marketing Coordinator will build the infrastructure for digital marketing campaigns, create and submit all tour settlement materials, and provide additional show marketing support to the team.

What you will do

• Builds and maintains ad plans for region. Assist in coordination of media buying and evaluate and revise as necessary with marketing team to increase ticketing revenue and event exposure.
• Coordinate the distribution of press requests with publicist.  Serve as a public relations liaison. Proof read all releases and keep current with new shows, schedule releases and update as needed.
• Create, proof read and distribute e-cards and one-off email campaigns. Check that venue information and links are correct, communicate errors to designers, check for accuracy, communicate errors and sign off on final version.
• Monitor budget and accounting for marketing efforts and keep team up to date on spend status.
• Create and deliver all show settlement including actuals, backup and any special campaign notes.
• Places all pixel tracking for campaign conversions, configures and confirms activation including artist website, ticketing links and any additional tour site placement.
• Coordinate asset trafficking for digital media campaigns – banners, videos etc.
• Collect ticket links and keep central grid, check all links, pre-sale passwords, billing, art on ticket pages and venue websites
• Coordinating marketing support with ticketing (and other) partners
• Maintain good working relationships with partners, co-promoters and media.

Education Qualifications

• High School Diploma or its equivalency

Experience Qualifications

• 2-4 years Of related work experience
• Experience calendaring events

Skills and Abilities

• Knowledgeable and skilled in MS Office (Excel, Word, Outlook and Photoshop)
• Basic accounting knowledge
• Strong written and verbal communication skills
• Strong PR skills, social media savvy, and organization skills
• Must have strong work ethic, problem solving and prioritization skills
• Must be able to work independently and as part of a team
• Creative thinker; thinks “outside the box”
• Knowledge of the music industry preferred

Physical Demands

• Standing - Occasionally
• Walking - Occasionally
• Sitting - Constantly

Our people are passionate about what they do, the product they sell, and the customers they serve. If you're looking for an opportunity to be a part of a work family that values collaboration, innovation and dedication, we're the right company for you.

Payscale: $20.65 - $27.58

This position is not eligible for a bonus under the current bonus plan requirements.

Benefits: Full-time: We offer a comprehensive benefits package that includes: medical, dental and vision insurance, paid holidays, vacation and sick time, company paid basic life insurance, voluntary life insurance, parental leave, 401k Plan (with a current employer match of 3%), flexible spending and health savings account options, and wellness offerings.

AEG reserves the right to change or modify the employee’s job description whether orally or in writing, at any time during the employment relationship.  AEG may require an employee to perform duties outside their normal description.

AEG's policy is to hire the most qualified applicants.  We are an equal opportunity employer and will not discriminate against any individual, employee, or application for employment on the basis of race, color, marital status, religion, age, sex, sexual orientation, national origin, or any other legally protected status recognized by federal, state or local law.

Employer does not offer work visa sponsorship for this position.

Company Information
For more than 20 years, AEG has played a pivotal role in transforming sports and live entertainment. Annually, we host more than 160 million guests, promote more than 10,000 shows and present more than 22,000 events around the world. We are committed to innovation, artistry, and community, and leverage the power of our 300+ venues, leading sports franchises, marquee music brands, integrated entertainment districts, premier ticketing platform and global sponsorship activations, to create memorable moments that give the world reason to cheer.

Our business is interwoven with the human mind and heart, and we strive to build a diverse and inclusive company that reflects the artists, athletes, and fans that we host; reach beyond traditional boundaries to support the communities in which we operate; and minimize our impact on the environment by adopting sustainable practices throughout our business operations.

If you want to be challenged to up your game and make a difference, then join us in giving the world reason to cheer!

A Brief Overview

The Integrated Marketing Manager (IMM) is responsible for all marketing assets, advertising, and promotions for shows within the region. This position will work in conjunction with artist managers, agents and marketing teams to develop effective integrated marketing plans that reach the correct demographic and target audiences for each show to drive conversions. The IMM will be in constant communication with talent buyers, local and central leadership in order to oversee execution of best practices across email, social, media buying, Customer Relationship Management, reporting, etc. This position will also be responsible for maintaining and tracking budgets to make sure funds are allocated correctly. This role will manage multiple budgets at once and place media that optimizes for right message, right time, right consumer to drive ticket sales. This role will be responsible for reporting on return on investment / return on advertising spending, understanding success metrics, and leveraging centralized tools where appropriate.

What you will do

• Responsible for development and execution of integrated marketing and promotional plans for shows within assigned region. Collaborate with central marketing leadership and local team to plan the marketing spend and roll out long-term marketing initiatives. Generate and adhere to marketing budget. Book and account for all advertising and media ensuring funds are allocated to correct partners. Oversee advertising settlements for each show.
• Build digital advertising plans and monitor daily to optimize campaigns for best performance to drive ticket sales. Develop ad copy. Implement ad schedules to appeal to a specific demographic and target customer.
• Oversee and evaluate show performance market-by-market, making adjustments to meet marketing strategy in changing market or competitive conditions. Compile relevant demographic data to marketing teams and talent buyers in order to drive the most profitable ticket sales and successful marketing campaigns.
• Work with central digital media buying, partnerships, CRM and creative teams to develop digital marketing plans for targeted audiences, custom creative and impactful partnership activations.
• Supervise publicity, advance press interviews, secure and coordinate artist availability for promotions with management, label and public relations agencies.
• Develop and pitch promotions to media outlets.  Contact radio and schedule radio time and set up giveaways.
• May be responsible for other duties day of show including but not limited to overseeing house photographers, direct management of venue websites, live updates on social media day of show, escort media, coordinate meet and greets and guest list.
• Create email marketing campaigns and edit content to ensure a high open rates, CTR and conversions. Manage Content Management System (CMS) which supports the publishing of web content as needed.
• Oversee creation of graphics for ecards, banners, posters, social media post, radio station needs and emails. Oversee creation of graphics for ecards, banners, posters, social media posts, radio station needs and emails.
• Conduct marketing research and compile businesses for promotions based on fan interest/demographics including influencers.
• Build and maintain relationships with local businesses for promotional opportunities. Collaborate with agencies and vendor partners like Ticketmaster and AXS on marketing opportunities for shows, emails, banners and promotions.

Education Qualifications

• BA/BS Degree (4-year) In Marketing/Business Communications or a related field

Experience Qualifications

• 4-6 years Of related work experience
• Experience with media buying, executing digital media plans and omni-channel digital marketing
• Experience working with email, mobile and digital marketing programs
• Experience sourcing and managing content development and publishing

Skills and Abilities

• Exceptional written, verbal and listing communication skills with a can-do attitude
• Strong organizational skills with the ability to work in a fast-paced environment.
• Knowledge of social media and online marketing initiatives and strategies
• Creative, detail-oriented person who can juggle multiple tasks
• Knowledge of MS Word, Outlook, PowerPoint, Google AdWords, Rubicon, CMS, Photoshop
• Displays in-depth knowledge and understanding of Social Media platforms, their respective participants (Facebook, Twitter, Yelp, Google +Local, YouTube, Instagram, Pinterest etc.) and how each platform can be deployed in different scenarios
• Functional knowledge and/or personal experience with WordPress
• Knowledge of programmatic media and real time bidding
• Knowledge of data analysis and budgeting
• Must be detail orientated with a high standard for quality and able to multitask and manage multiple campaigns and projects at once.
• Excellent interpersonal skills with the ability to build and cultivate relationships
• Demonstrates creativity and documented immersion in Social Media
• Proficient in content marketing theory and application
• Exhibits the ability to switch from the creative side of marketing to analytical side, ability to prove ideas are analytically sound
• Team player with the confidence to take the lead and guide other employees when necessary (ie: content development, creation and editing of content, and online reputation management)
• Knowledge of music industry
• Analytical in nature using data to drive decisions

Qualifications (ALL)

• BA/BS Degree (4-year) In Marketing/Business Communications or a related field
• 4-6 years Of related work experience
• Experience with media buying, executing digital media plans and omni-channel digital marketing
• Experience working with email, mobile and digital marketing programs
• Experience sourcing and managing content development and publishing
• Exceptional written, verbal and listing communication skills with a can-do attitude
• Strong organizational skills with the ability to work in a fast-paced environment.
• Knowledge of social media and online marketing initiatives and strategies
• Creative, detail-oriented person who can juggle multiple tasks
• Knowledge of MS Word, Outlook, PowerPoint, Google AdWords, Rubicon, CMS, Photoshop
• Displays in-depth knowledge and understanding of Social Media platforms, their respective participants (Facebook, Twitter, Yelp, Google +Local, YouTube, Instagram, Pinterest etc.) and how each platform can be deployed in different scenarios
• Functional knowledge and/or personal experience with WordPress
• Knowledge of programmatic media and real time bidding
• Knowledge of data analysis and budgeting
• Must be detail orientated with a high standard for quality and able to multitask and manage multiple campaigns and projects at once.
• Excellent interpersonal skills with the ability to build and cultivate relationships
• Demonstrates creativity and documented immersion in Social Media
• Proficient in content marketing theory and application
• Exhibits the ability to switch from the creative side of marketing to analytical side, ability to prove ideas are analytically sound
• Team player with the confidence to take the lead and guide other employees when necessary (ie: content development, creation and editing of content, and online reputation management)
• Knowledge of music industry
• Analytical in nature using data to drive decisions

Payscale: $78K

Bonus: This position is eligible for a bonus under the current bonus plan requirements.

Benefits: Full-time: We offer a comprehensive benefits package that includes: medical, dental and vision insurance, paid holidays, vacation and sick time, company paid basic life insurance, voluntary life insurance, parental leave, 401k Plan (with a current employer match of 3%), flexible spending and health savings account options, and wellness offerings.

AEG reserves the right to change or modify the employee’s job description whether orally or in writing, at any time during the employment relationship.  AEG may require an employee to perform duties outside their normal description.

AEG's policy is to hire the most qualified applicants, and we comply with all applicable federal, state and local employment laws in making hiring and employee decisions.  We are an equal opportunity employer and do not discriminate against applicants or employees on the basis of race, color, marital status, disability, religion, age, sex, sexual orientation, national origin, genetic information, veteran status, or any other legally protected status recognized by applicable federal, state or local law.

Employer does not offer work visa sponsorship for this position.

Company Information
For more than 20 years, AEG has played a pivotal role in transforming sports and live entertainment. Annually, we host more than 160 million guests, promote more than 10,000 shows and present more than 22,000 events around the world. We are committed to innovation, artistry, and community, and leverage the power of our 300+ venues, leading sports franchises, marquee music brands, integrated entertainment districts, premier ticketing platform and global sponsorship activations, to create memorable moments that give the world reason to cheer.

Our business is interwoven with the human mind and heart, and we strive to build a diverse and inclusive company that reflects the artists, athletes, and fans that we host; reach beyond traditional boundaries to support the communities in which we operate; and minimize our impact on the environment by adopting sustainable practices throughout our business operations.

If you want to be challenged to up your game and make a difference, then join us in giving the world reason to cheer!

A Brief Overview

The Sr Manager Marketing-Integrated is responsible for the development and execution of marketing and promotional plans for shows. This position will execute long-term marketing initiatives and oversee issues and risks that affect the marketing campaign. The Sr Manager Marketing-Integrated will work with artist managers, agents and marketing teams to develop effective integrated marketing plans that will reach the correct demographic and target customers appropriate for each show. In addition, this position will work with talent buyers, local and central leadership to oversee execution of best practices across email, social, media buying, customer relationship management, reporting, etc.

What you will do

• Responsible for the development and execution of marketing and promotional plans for shows. Develop and execute long-term marketing initiatives. Oversee issues and risks affecting the marketing campaign.
• Generate marketing budget, book and account for advertising and media ensuring funds are allocated to correct partners. Manage advertising settlements for each show to ensure those are settled accordingly.
• Work with national tour director, talent buyers, and regional marketing director to plan the marketing spend. Work with central digital media buying, partnerships, CRM and creative teams to develop digital marketing plans for targeted audiences, custom creative and impactful partnership activations.
• Oversee and evaluate show performance market-by-market, making adjustments to meet marketing strategy in changing market or competitive conditions. Develop digital advertising plans to optimize campaigns for best performance to drive ticket sales.
• Oversee publicity, advance press interviews, secure and manage artist availability for promotions with management, label and public relations agencies.
• Collaborate with agencies and vendor partners like Ticketmaster and AXS on marketing opportunities, product development, and improving efficiencies.

Education Qualifications

• BA/BS Degree (4-year) (Advanced Degree Preferred) Marketing/Business Communications or a related field

Experience Qualifications

• 6-8 years Of related work experience
• Experience with media buying, executing digital media plans and omni-channel digital marketing
• Experience working with email, mobile and digital marketing programs
• Experience sourcing and managing content development and publishing
• Experience and knowledge of music industry

Skills and Abilities

• Strong knowledge of data analysis and budgeting
• Strong knowledge of programmatic media and real time bidding
• Strong knowledge of social media and online marketing initiatives and strategies
• Displays in-depth knowledge and understanding of Social Media platforms, their respective participants (Facebook, Twitter, Yelp, Google +Local, YouTube, Instagram, Pinterest etc.) and how each platform can be deployed in different scenarios
• Computer savvy with knowledge of MS Word, Outlook, PowerPoint, Google AdWords, Rubicon, CMS, Photoshop, WordPress
• Proficiency with Microsoft Office (Outlook, Word, Excel); and ability to learn required business systems
• Strong proficiency in content marketing theory and application
• Must be detail orientated with a high standard for quality and able to multitask and manage multiple campaigns and projects at once
• Executes creativity and documented immersion in Social Media
• Excellent interpersonal, as well as written and verbal communication skills.
• Ability to effectively supervise and lead a productive team.
• Ability to switch from the creative side of marketing to analytical side, ability to prove ideas are analytically sound
•  

Qualifications (ALL)

• BA/BS Degree (4-year) (Advanced Degree Preferred) Marketing/Business Communications or a related field
• 6-8 years Of related work experience
• Experience with media buying, executing digital media plans and omni-channel digital marketing
• Experience working with email, mobile and digital marketing programs
• Experience sourcing and managing content development and publishing
• Experience and knowledge of music industry
• Strong knowledge of data analysis and budgeting
• Strong knowledge of programmatic media and real time bidding
• Strong knowledge of social media and online marketing initiatives and strategies
• Displays in-depth knowledge and understanding of Social Media platforms, their respective participants (Facebook, Twitter, Yelp, Google +Local, YouTube, Instagram, Pinterest etc.) and how each platform can be deployed in different scenarios
• Computer savvy with knowledge of MS Word, Outlook, PowerPoint, Google AdWords, Rubicon, CMS, Photoshop, WordPress
• Proficiency with Microsoft Office (Outlook, Word, Excel); and ability to learn required business systems
• Strong proficiency in content marketing theory and application
• Must be detail orientated with a high standard for quality and able to multitask and manage multiple campaigns and projects at once
• Executes creativity and documented immersion in Social Media
• Excellent interpersonal, as well as written and verbal communication skills.
• Ability to effectively supervise and lead a productive team.
• Ability to switch from the creative side of marketing to analytical side, ability to prove ideas are analytically sound

Payscale: $75K - $82K

Bonus: (If applicable) This position is eligible for a bonus under the current bonus plan requirements.

Benefits: Full-time: We offer a comprehensive benefits package that includes: medical, dental and vision insurance, paid holidays, vacation and sick time, company paid basic life insurance, voluntary life insurance, parental leave, 401k Plan (with a current employer match of 3%), flexible spending and health savings account options, and wellness offerings.

AEG reserves the right to change or modify the employee’s job description whether orally or in writing, at any time during the employment relationship.  AEG may require an employee to perform duties outside their normal description.

AEG's policy is to hire the most qualified applicants, and we comply with all applicable federal, state and local employment laws in making hiring and employee decisions.  We are an equal opportunity employer and do not discriminate against applicants or employees on the basis of race, color, marital status, disability, religion, age, sex, sexual orientation, national origin, genetic information, veteran status, or any other legally protected status recognized by applicable federal, state or local law.

Employer does not offer work visa sponsorship for this position.

Company Information

For more than 20 years, AEG has played a pivotal role in transforming sports and live entertainment. Annually, we
host more than 160 million guests, promote more than 10,000 shows and present more than 22,000 events around
the world. We are committed to innovation, artistry, and community, and leverage the power of our 300+ venues,
leading sports franchises, marquee music brands, integrated entertainment districts, premier ticketing platform and
global sponsorship activations, to create memorable moments that give the world reason to cheer.
Our business is interwoven with the human mind and heart, and we strive to build a diverse and inclusive company
that reflects the artists, athletes, and fans that we host; reach beyond traditional boundaries to support the
communities in which we operate; and minimize our impact on the environment by adopting sustainable practices
throughout our business operations.
If you want to be challenged to up your game and make a difference, then join us in giving the world reason to
cheer!

A Brief Overview

The Integrated Marketing Manager (IMM) is responsible for all marketing assets, advertising, and promotions for
shows within the region. This position will work in conjunction with artist managers, agents and marketing teams to
develop effective integrated marketing plans that reach the correct demographic and target audiences for each
show to drive conversions. The IMM will be in constant communication with talent buyers, local and central
leadership in order to oversee execution of best practices across email, social, media buying, Customer Relationship
Management, reporting, etc. This position will also be responsible for maintaining and tracking budgets to make
sure funds are allocated correctly. This role will manage multiple budgets at once and place media that optimizes for
right message, right time, right consumer to drive ticket sales. This role will be responsible for reporting on return
on investment / return on advertising spending, understanding success metrics, and leveraging centralized tools
where appropriate.

What you will do

• Responsible for development and execution of integrated marketing and promotional plans for shows within
assigned region. Collaborate with central marketing leadership and local team to plan the marketing spend
and roll out long-term marketing initiatives. Generate and adhere to marketing budget. Book and account
for all advertising and media ensuring funds are allocated to correct partners. Oversee advertising
settlements for each show.
• Build digital advertising plans and monitor daily to optimize campaigns for best performance to drive ticket
sales. Develop ad copy. Implement ad schedules to appeal to a specific demographic and target customer.
• Oversee and evaluate show performance market-by-market, making adjustments to meet marketing
strategy in changing market or competitive conditions. Compile relevant demographic data to marketing
teams and talent buyers in order to drive the most profitable ticket sales and successful marketing
campaigns.
• Work with central digital media buying, partnerships, CRM and creative teams to develop digital marketing
plans for targeted audiences, custom creative and impactful partnership activations.
• Supervise publicity, advance press interviews, secure and coordinate artist availability for promotions with
management, label and public relations agencies.
• Develop and pitch promotions to media outlets. Contact radio and schedule radio time and set up
giveaways.
• May be responsible for other duties day of show including but not limited to overseeing house
photographers, direct management of venue websites, live updates on social media day of show, escort
media, coordinate meet and greets and guest list.
• Create email marketing campaigns and edit content to ensure a high open rates, CTR and conversions.
Manage Content Management System (CMS) which supports the publishing of web content as needed.
• Oversee creation of graphics for ecards, banners, posters, social media post, radio station needs and emails.
Oversee creation of graphics for ecards, banners, posters, social media posts, radio station needs and
emails.
• Conduct marketing research and compile businesses for promotions based on fan interest/demographics
including influencers.
• Build and maintain relationships with local businesses for promotional opportunities. Collaborate with
agencies and vendor partners like Ticketmaster and AXS on marketing opportunities for shows, emails,
banners and promotions.
Education Qualifications
• BA/BS Degree (4-year) In Marketing/Business Communications or a related field

Experience Qualifications

• 4-6 years Of related work experience
• Experience with media buying, executing digital media plans and omni-channel digital marketing
• Experience working with email, mobile and digital marketing programs
• Experience sourcing and managing content development and publishing
Skills and Abilities
• Exceptional written, verbal and listing communication skills with a can-do attitude
• Strong organizational skills with the ability to work in a fast-paced environment.
• Knowledge of social media and online marketing initiatives and strategies
• Creative, detail-oriented person who can juggle multiple tasks
• Knowledge of MS Word, Outlook, PowerPoint, Google AdWords, Rubicon, CMS, Photoshop
• Displays in-depth knowledge and understanding of Social Media platforms, their respective participants
(Facebook, Twitter, Yelp, Google +Local, YouTube, Instagram, Pinterest etc.) and how each platform can
be deployed in different scenarios
• Functional knowledge and/or personal experience with WordPress
• Knowledge of programmatic media and real time bidding
• Knowledge of data analysis and budgeting
• Must be detail orientated with a high standard for quality and able to multitask and manage multiple
campaigns and projects at once.
• Excellent interpersonal skills with the ability to build and cultivate relationships
• Demonstrates creativity and documented immersion in Social Media
• Proficient in content marketing theory and application
• Exhibits the ability to switch from the creative side of marketing to analytical side, ability to prove ideas are
analytically sound
• Team player with the confidence to take the lead and guide other employees when necessary (ie: content
development, creation and editing of content, and online reputation management)
• Knowledge of music industry
• Analytical in nature using data to drive decisions

Payscale: $62K - $65K

Bonus: (If applicable) This position is eligible for a bonus under the current bonus plan requirements.

Benefits: Full-time: We offer a comprehensive benefits package that includes: medical, dental and vision insurance, paid holidays, vacation and sick time, company paid basic life insurance, voluntary life insurance, parental leave, 401k Plan (with a current employer match of 3%), flexible spending and health savings account options, and wellness offerings.

AEG reserves the right to change or modify the employee’s job description whether orally or in writing, at any time during the employment relationship.  AEG may require an employee to perform duties outside their normal description.

AEG's policy is to hire the most qualified applicants, and we comply with all applicable federal, state and local employment laws in making hiring and employee decisions.  We are an equal opportunity employer and do not discriminate against applicants or employees on the basis of race, color, marital status, disability, religion, age, sex, sexual orientation, national origin, genetic information, veteran status, or any other legally protected status recognized by applicable federal, state or local law.

Employer does not offer work visa sponsorship for this position.

AXS connects fans with the artists and teams they love. Each year we sell millions of tickets to thousands of incredible events – from concerts and festivals to sports and theater – at some of the most iconic venues in the world. Since our founding in 2011, we’ve consistently pushed the industry forward and improved experiences for fans, making it easier than ever to discover events, find the perfect seats, and enjoy unforgettable live entertainment, and we continue to lead the evolution of our industry today.

We’re passionate about improving the fan experience and providing game-changing solutions for our clients, and we’re always looking for smart, motivated people to help make it happen. Bring your enthusiasm, your big ideas, and your desire to team up with some of the best and brightest in technology and entertainment.  

The Role

AXS is seeking a Senior Manager, Paid Search, to join our team in Los Angeles, CA. This role will manage a $2-5M annual search budget across thousands of campaigns, utilizing your expertise in Google Ads, Search Ads 360, and advanced bid/keyword management strategies. Reporting to the Director of Paid Marketing, you will be key in driving daily optimizations and strategic initiatives to maximize ROI and scale our digital marketing efforts, specifically in paid search.

What Will You Do?

• Manage real-time bid strategies to achieve target CPC and ROI across campaigns.
• Apply a mix of automated rules and manual adjustments to maintain budget alignment and performance goals.
• Analyze keyword performance and continuously refine ad copy to improve CTR and conversion rates.
• Test messaging variations and identify new optimization opportunities.
• Lead campaign setup and launch efforts, ensuring alignment with targeting strategies, device optimization, ad extensions, and scheduling parameters.
• Develop templates and repeatable processes for large-scale campaign deployments.
• Collaborate with MarTech to implement automation and improve speed to launch.
• Monitor performance KPIs, adjust campaign strategy based on insights, and regularly assess campaign health.
• Build and refine performance dashboards to surface real-time campaign insights and inform strategic decisions.
• Prepare campaign reports highlighting key trends, wins, and areas for improvement.
• Analyze performance data to drive actionable next steps.
• Develop and manage A/B testing plans to optimize ad copy, bidding strategies, and keyword targeting across high-volume campaigns.
• Partner with the Director of Paid Marketing to align operational efforts with broader marketing objectives.
• Identify opportunities for process improvements and automation.
• Stay current on paid search trends and best practices, incorporating new tactics to enhance overall campaign performance.

What Will You Bring?

• BA/BS Degree (4-year) in Marketing, Economics, Math, Finance, or related fields
• 4- 6 years of hands-on paid search marketing experience, managing annual budgets exceeding $2M, with ultimate accountability for measurable ROI.
• Proven track record of quickly diagnosing performance issues and adjusting tactics in real time.
• Extensive experience developing, optimizing, analyzing, and reporting on paid campaigns across brand and performance objectives.
• Advanced understanding of paid search fundamentals including bidding strategies, keyword targeting, and ad copy optimization.
• Ability to analyze complex datasets, draw actionable insights, and develop performance dashboards.
• Proficiency in tracking key metrics and making data-driven optimization decisions.
• Proficiency in leveraging automation tools and MarTech solutions to streamline campaign setup, optimization, and reporting.
• Meticulous approach to setting up campaigns, managing budgets, and ensuring consistent campaign performance.
• Understanding of media planning principles and core marketing concepts.
• Excellent communication and collaboration skills, with the ability to work cross-functionally in a fast-paced environment.
• Demonstrated expertise in handling thousands of simultaneous campaigns at scale.
• Advanced proficiency with Google Ads and Search Ads 360. Proficiency with web analytics/BI tools such as Adobe Analytics, Google Analytics and Looker. SQL proficiency a plus.
• Proven success with A/B test design and optimization. Willingness to experiment with new tactics, test, and refine strategies based on data insights.

Pay Scale: $100,765- $130,000

Bonus: This position is eligible for a bonus under the current bonus plan requirements.

Benefits: Full-time: We offer a comprehensive benefits package that includes: medical, dental and vision insurance, paid holidays, vacation and sick time, company paid basic life insurance, voluntary life insurance, parental leave, 401k Plan (with a current employer match of 3%), flexible spending and health savings account options, and wellness offerings.

*Employer does not offer work visa sponsorship for this position.

What’s in it for You?

• Extraordinary People – we’re not kidding!
• Meaningful Mission– Helping revolutionize an industry and deliver better experiences for fans and clients around the world.
• Development and Learning – Opportunities for learning and leveling up through training and education reimbursement.
• Community & Belonging – A range of Employee Resource Groups (ERGs) that foster connection, inclusion, and professional growth. Access to meaningful volunteer opportunities and community engagement programs to make a positive impact beyond the workplace.

More about AXS

AXS, a subsidiary of AEG, sells millions of tickets each year for over 500 premier venues, sports teams, and event organizers across North America, Europe, Asia, Australia and New Zealand. Clients include First Avenue, USGA, Red Rocks Amphitheatre, Crypto.com Arena, Coachella, Stagecoach, The O2, and B.League (Japan).

Headquartered in Downtown Los Angeles, California, AXS employs more than 500 professionals in multiple locations worldwide. In each location you’ll find a team of dedicated, diverse employees (we’ve dubbed ourselves “Fanatix”) who create groundbreaking products and services in a fun, fast-paced environment. 

To learn more about our culture and values, visit: https://solutions.axs.com/careers/

More about AEG

For more than 20 years, AEG has played a pivotal role in transforming sports and live entertainment. Annually, we host more than 160 million guests, promote more than 10,000 shows and present more than 22,000 events around the world. We are committed to innovation, artistry, and community, and leverage the power of our 300+ venues, leading sports franchises, marquee music brands, integrated entertainment districts, premier ticketing platform and global sponsorship activations, to create memorable moments that give the world reason to cheer.

Our business is interwoven with the human mind and heart, and we strive to build a diverse and inclusive company that reflects the artists, athletes, and fans that we host; reach beyond traditional boundaries to support the communities in which we operate; and minimize our impact on the environment by adopting sustainable practices throughout our business operations.

We are dedicated to a diverse, inclusive and authentic workplace, so if you’re excited about this role but can't "check every box" in the job description, we encourage you to apply anyway. You may be the right candidate for this or other roles.

We’re an equal opportunity employer and never discriminate based on gender, age, race, religion, color, national origin, sexual orientation, marital status, veteran status, or disability status. 

AEG reserves the right to change or modify the employee’s job description whether orally or in writing, at any time during the employment relationship.  AEG may require an employee to perform duties outside their normal description.

AEG's policy is to hire the most qualified applicants, and we comply with all applicable federal, state and local employment laws in making hiring and employee decisions.  We are an equal opportunity employer and do not discriminate against applicants or employees on the basis of race, color, marital status, disability, religion, age, sex, sexual orientation, national origin, genetic information, veteran status, or any other legally protected status recognized by applicable federal, state or local law.

 #LI-Onsite

Company Information
For more than 20 years, AEG has played a pivotal role in transforming sports and live entertainment. Annually, we host more than 160 million guests, promote more than 10,000 shows and present more than 22,000 events around the world. We are committed to innovation, artistry, and community, and leverage the power of our 300+ venues, leading sports franchises, marquee music brands, integrated entertainment districts, premier ticketing platform and global sponsorship activations, to create memorable moments that give the world reason to cheer.

Our business is interwoven with the human mind and heart, and we strive to build a diverse and inclusive company that reflects the artists, athletes, and fans that we host; reach beyond traditional boundaries to support the communities in which we operate; and minimize our impact on the environment by adopting sustainable practices throughout our business operations.

If you want to be challenged to up your game and make a difference, then join us in giving the world reason to cheer!

A Brief Overview

The Integrated Marketing Coordinator is responsible for show marketing and promotions within their designated region to drive ticket sales. This role will work closely with the Marketing Manager, agents, artist managers and bookers. The Integrated Marketing Coordinator will build the infrastructure for digital marketing campaigns, create and submit all tour settlement materials, and provide additional show marketing support to the team.

What you will do

• Builds and maintains ad plans for AEG. Assist in coordination of media buying and evaluate and revise as necessary with marketing team to increase ticketing revenue and event exposure.
• Coordinate the distribution of press requests with publicist.  Serve as a public relations liaison. Proof read all releases and keep current with new shows, schedule releases and update as needed.
• Create, proof read and distribute e-cards and one-off email campaigns. Check that venue information and links are correct, communicate errors to designers, check for accuracy, communicate errors and sign off on final version.
• Monitor budget and accounting for marketing efforts and keep team up to date on spend status.
• Create and deliver all show settlement including actuals, backup and any special campaign notes.
• Places all pixel tracking for campaign conversions, configures and confirms activation including artist website, ticketing links and any additional tour site placement.
• Coordinate asset trafficking for digital media campaigns – banners, videos etc.
• Collect ticket links and keep central grid, check all links, pre-sale passwords, billing, art on ticket pages and venue websites
• Coordinating marketing support with ticketing (and other) partners
• Maintain good working relationships with partners, co-promoters and media.

Education Qualifications

• High School Diploma or its equivalency

Experience Qualifications

• 2-4 years Of related work experience
• Experience calendaring events

Skills and Abilities

• Knowledgeable and skilled in MS Office (Excel, Word, Outlook and Photoshop)
• Basic accounting knowledge
• Strong written and verbal communication skills
• Strong PR skills, social media savvy, and organization skills
• Must have strong work ethic, problem solving and prioritization skills
• Must be able to work independently and as part of a team
• Creative thinker; thinks “outside the box”
• Knowledge of the music industry preferred

Qualifications (ALL)

• High School Diploma or its equivalency
• 2-4 years Of related work experience
• Experience calendaring events
• Knowledgeable and skilled in MS Office (Excel, Word, Outlook and Photoshop)
• Basic accounting knowledge
• Strong written and verbal communication skills
• Strong PR skills, social media savvy, and organization skills
• Must have strong work ethic, problem solving and prioritization skills
• Must be able to work independently and as part of a team
• Creative thinker; thinks “outside the box”
• Knowledge of the music industry preferred

Payscale: $20 - $23

Bonus: This position is not eligible for a bonus under the current bonus plan requirements.

Benefits: Full-time: We offer a comprehensive benefits package that includes: medical, dental and vision insurance, paid holidays, vacation and sick time, company paid basic life insurance, voluntary life insurance, parental leave, 401k Plan (with a current employer match of 3%), flexible spending and health savings account options, and wellness offerings.

AEG reserves the right to change or modify the employee’s job description whether orally or in writing, at any time during the employment relationship.  AEG may require an employee to perform duties outside their normal description.

AEG's policy is to hire the most qualified applicants, and we comply with all applicable federal, state and local employment laws in making hiring and employee decisions.  We are an equal opportunity employer and do not discriminate against applicants or employees on the basis of race, color, marital status, disability, religion, age, sex, sexual orientation, national origin, genetic information, veteran status, or any other legally protected status recognized by applicable federal, state or local law.

Employer does not offer work visa sponsorship for this position.

Company Information

For more than 20 years, AEG has played a pivotal role in transforming sports and live entertainment. Annually, we host more than 160 million guests, promote more than 10,000 shows and present more than 22,000 events around the world. We are committed to innovation, artistry, and community, and leverage the power of our 300+ venues, leading sports franchises, marquee music brands, integrated entertainment districts, premier ticketing platform and global sponsorship activations, to create memorable moments that give the world reason to cheer.

Our business is interwoven with the human mind and heart, and we strive to build a diverse and inclusive company that reflects the artists, athletes, and fans that we host; reach beyond traditional boundaries to support the communities in which we operate; and minimize our impact on the environment by adopting sustainable practices throughout our business operations.

If you want to be challenged to up your game and make a difference, then join us in giving the world reason to cheer!

JOB DESCRIPTION:

The Manager Digital Marketing helps drive ticket sales, revenue, and long term fan engagement by improving how we market across digital channels. This role focuses on understanding performance, using data to make decisions, and improving how fans move through our digital journey—from ads to website and app experiences to email and SMS communications. This role will be responsible for the recruitment, development and supervision of marketing department.

This position works closely with internal teams (marketing channels, creative, ticketing, BI) and external agencies to make our digital marketing smarter, more efficient, and more personalized.

ESSENTIAL FUNCTIONS:

Performance Optimization & Insights

• Lead weekly and monthly digital performance reporting across paid media, web, app, email, and SMS
• Deliver clear, executive‑ready insights connecting channel performance directly to ticket sales, revenue, and fan engagement
• Identify performance gaps and develop clear, prioritized optimization recommendations to drive improved results across all digital platforms
• Proactively identify trends, opportunities, and risks to inform decision‑making and marketing resource allocation

Lifecycle Marketing

• Build fan segmentation strategies, automated journeys, and personalization frameworks in Salesforce Marketing Cloud. To ensure best fan experiences that are timely, relevant and person
• Improve audience targeting, deliverability, and customer lifetime value through smarter messaging and frequency governance.
• Partner with email/SMS team to plan, test, and optimize lifecycle campaign

Cross-Channel Strategy

• Turn business goals into clear digital marketing plans across paid media, website/app, and lifecycle messaging
• Define KPIs and measurement frameworks for key campaigns and tentpole moments.
• Connect the full fan journey - from ad impression to website/app behavior to purchase and retention

Web & App Optimization

• Work closely with web/app team to develop and recommend strategies to grow web/app traffic, engagement, and conversion rates
• Audit the web/app user experience and partner on landing-page tests, navigation improvements, SEO, and in app messaging
• Support experimentation across forms, modules, personalization, and ticketing flows to keep up with system changes and user demands of our digital assets

Testing & Experimentation

• Maintain a testing plan across channels (creative, offers, timing, audiences, and landing pages)
• Set up clear test goals, ensure tests are done correctly, and document results following NHL League and Partners guidelines
• Share learnings and make sure successful tests are used across the team

Collaboration

• Work closely with Ticketing, Partnerships, Brand/Creative, BI, and external agencies to ensure accurate execution and continuous optimization of digital marketing channels
• Support specific campaigns and post-game recaps with fast, clear insights and recommended next steps on a game-by-game basis

Provides direct supervision, guidance, and performance oversight to the Coordinator, ensuring clear priorities, consistent workflow, and alignment with departmental goals.

SPECIFIC JOB KNOWLEDGE, SKILL AND ABILITY:

The Manager Digital Marketing must possess the following knowledge, skills and abilities and be able to explain and demonstrate that he or she can perform the essential functions of the job, with or without reasonable accommodation, using some other combination of skill and abilities:

• Deep understanding of digital marketing channels, including paid media, SEO/SEM, email, social, and web analytics.
• Strong analytical skills with the ability to interpret data, identify insights, and translate findings into actionable recommendations.
• Proficiency with analytics platforms (Stellar Algo, Google Analytics, Adobe Analytics, dashboards, similar reporting tools).
• Skilled in project management, prioritization, and cross‑functional coordination.
• Strong understanding of acquisition, onsite behavior, segmentation, and personalization.
• Innovate and problem‑solve to optimize digital experiences and drive measurable results.
• Excellent communicator who can turn complex data into simple strategies and next steps.
• Highly organized, detail-oriented, and comfortable working cross-functionally in a fast-paced environment.
• Experience in sports or entertainment is a plus.
• Flexibility to work evenings, weekends, and holidays as required.

QUALIFICATION STANDARDS:

Education:

• BA/BS Degree (4-year) Marketing, Business, Journalism, English focus preferred

Experience:

• 4-6 years related work experience in digital performance marketing, lifecycle/CRM or integrated digital strategy with proven revenue impact
• Requires substantial, hands‑on experience with Salesforce Marketing Cloud, including campaign execution, audience segmentation, automation, and platform optimization.
• Experience in supervising the work of others
• Experience with GA4, paid media platforms (Meta, Google/YouTube), and BI dashboards.

Payscale: $71,000 - $88,000

Bonus: This position is eligible for a bonus under the current bonus plan requirements.

Benefits Full-time: We offer a comprehensive benefits package that includes: medical, dental and vision insurance, paid holidays, vacation and sick time, company paid basic life insurance, voluntary life insurance, parental leave, 401k Plan (with a current employer match of 3%), flexible spending and health savings account options, and wellness offerings.

AEG reserves the right to change or modify the employee’s job description whether orally or in writing, at any time during the employment relationship.  AEG may require an employee to perform duties outside their normal description.

AEG's policy is to hire the most qualified applicants, and we comply with all applicable federal, state and local employment laws in making hiring and employee decisions.  We are an equal opportunity employer and do not discriminate against applicants or employees on the basis of race, color, marital status, disability, religion, age, sex, sexual orientation, national origin, genetic information, veteran status, or any other legally protected status recognized by applicable federal, state or local law.

Employer does not offer work visa sponsorship for this position.

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