Primary Care Physician (MD/DO) - Job Description 

Employment Type: Full Time, Exempt (30-40 hours per week) 
Location: Tampa-St. Petersburg, FL
Total Rewards Package: Base salary, quality bonus and comprehensive benefits/leave package 

About Us:

At Herself Health, our mission is simple: “We Help Women Get More Life Out of Life, Together.” The “together” is intentional - We have built a new, collaborative model of value-based primary care for women 50+ to solve long-standing problems: Rushed appointments, long wait times, and care that's generalized, rather than specialized, to women’s preferences and concerns.  

We are thrilled to expand our whole-person clinic model to the state of Florida in 2027. Our team of colleagues is on a mission to innovate the primary care landscape for women 50+. We’re seeking passionate, mission-driven clinicians to join our growing team. Will you join us? 

About You: 
 
Our clinicians are what make Herself Health great and we have a special DNA – A passion for patient experience, clinical innovation and quality outcomes that empower women to live their best lives. We foster a culture of collaboration, excellence and the willingness to roll up our sleeves and learn as we grow. We are seeking clinicians who resonate with our mission and core values:  

Her, First. Curious, Always Learning. Own it, Act. Together, Unstoppable.     
 
The Primary Care Physician’s Role: 
 
The Primary Care Physician (MD/DO) is a key member of our interdisciplinary care team. In the role, you will evaluate our patients’ acute and chronic conditions, manage their multiple medications, mental health, socio-emotional needs, and provide empathetic patient education. The PCP will work closely with fellow clinical teammates to provide comprehensive primary care. While direct patient care is the primary focus of the position, our PCPs also assist with development, implementation, and achievement of key organizational objectives and metrics. Functioning as a value-based care model, our team of clinicians proactively and strategically manage our population’s health in accordance with IHI’s Quintuple Aim, adopt best practices in coding compliance and achieve our HEDIS quality metrics.  
 
We are also on the hunt for future talent, so Residents and Fellows at all levels are encouraged to apply! 

Core Qualifications: 

• Licensed MD/DO with board certification in Family Medicine (ABFM) or Internal Medicine (ABIM)
• Experience managing complex diseased longitudinally over time including diabetes, cardiovascular disease, menopause, thyroid disease, osteoporosis, weight management, etc. 
• Understanding or willingness to learn how to practice in a value-based care (VBC) model, including managing the cost and quality of care
• Experience managing overall patient care and devising individualized care plans
• Experience educating and counseling patients on health maintenance and disease prevention
• Experience with geriatric medicine, particularly women
• Experience with poly-pharmacy management and appropriate medication reduction
• Experience with physical and gynecological/well-woman examinations in the elderly population
• Experience working in clinical situations that required adaptability
• Strong problem-solving and critical thinking skills
• Up-to-date knowledge of medical advancements and technologies
• Alignment to Herself Health mission and dedication to providing high-quality patient care

Preferred Qualifications: 

• Experience in performing clinical procedures within scope of practice (skin biopsies, joint injection, endometrial biopsies)
• Value-based Care experience and/or VBC training
• Previous experience in a start-up or new clinic environment
• Strong technical skills with EMR (Athena preferred) and Microsoft Suite
• Experience in mentoring, precepting and/or supervision of other provider staff 

Other Qualifications: 

• Eligibility to obtain or holder of a DEA License and an NPI number
• Regular maintenance of board certification and CME requirements
• Passage of the pre-employment background check
• Eligibility and completion of registration/credentialing with Medicare and private payers
• Valid state-issued Driver’s License
• Proof of US Citizenship or Eligibility to Work in the US with a permanent resident card
• Employees in direct patient care are expected to be fully vaccinated for all communicable diseases including Hepatitis B, MMR, influenza and COVID in accordance with CDC guidelines. 

We support Equal Employment Opportunities (EEO). We are committed to an inclusive workplace. We do not discriminate based on race, religion, color, national origin, gender identity or expression, age, marital status, veteran status, disability status, parental status, political affiliation, or any other status protected by federal, state, or local laws. 

All employees of Herself Health are expected to fully understand and abide by the practice's compliance policies and procedures. Employees are provided training upon hire and annually and regularly notified of changes as needed. It is expected that all employees will report any suspected violations of any federal or state laws to their direct supervisor, Human Resources, or the Compliance Officer. 

The National Healthcare Practice Leader is responsible for advancing IMA’s national presence, growth, and expertise across the healthcare industry. This leader brings deep technical knowledge of healthcare risk, sophisticated carrier relationships, and a strategic mindset oriented around complex healthcare delivery models and regulatory environments. They serve as a highly visible resource across geographies.

Essential Responsibilities:

Growth, Production & Market Impact

• Drive national new business growth within hospitals, physician groups, senior living, behavioral health, healthcare staffing, managed care organizations, and other care‑delivery sectors.
• Actively support producers on complex healthcare opportunities, including underwriting strategy, program structure, clinical risk insights, and differentiating IMA in competitive RFP environments.
• Provide direct involvement on high‑value pursuits, including large health systems, multi‑state operators, and organizations with sophisticated risk financing needs.
• Participate in internal business reviews, prospect meetings, and client presentations, representing IMA’s national healthcare expertise.
• Bring forward timely insights on healthcare industry trends—such as consolidation, regulatory changes, professional liability climate, staffing challenges, and reimbursement pressures—and apply them to client strategy.

Healthcare Specialty Strategy & National Alignment

• Develop and execute the national strategic plan for the Healthcare & Social Services Practice, ensuring alignment with IMA’s enterprise goals.
• Align service standards, technical expectations, and client delivery models across all IMA markets to ensure consistency for healthcare clients nationwide.
• Identify emerging risks (e.g., cyber, EPL, medical professional liability, managed‑care E&O, regulatory fines/penalties) and build practice capabilities to address them.
• Represent IMA in healthcare associations, national groups, and specialty forums involving hospital leadership, senior living executives, physician enterprise leaders, and nonprofit providers.

Carrier and Market Relationships

• Build and maintain deep relationships with healthcare‑specialized carriers—particularly medical professional liability carriers, alternative risk partners, programs/MGUs, and managed‑care insurers.
• Lead national carrier strategy for healthcare placements, program design, alternative risk financing, and market‑facing positioning.
• Collaborate with key carrier partners to develop innovative solutions in response to industry shifts such as staffing shortages, litigation trends, senior living acuity levels, or physician practice consolidation.
• Facilitate carrier engagement to bring new programs, benchmarking data, and thought leadership to IMA’s clients and internal teams.

Talent Development & Team Leadership

• Mentor and develop healthcare‑specialized talent across production, account management, analytics, and claims—ensuring deep vertical expertise throughout the practice.
• Oversee healthcare‑specific training programs, including MPL fundamentals, loss‑sensitive program structures, captive and RRG strategies, regulatory compliance exposures, and post‑acute risk trends.
• Partner with Market Presidents on specialty‑focused hiring, promotions, and team alignment.
• Build a sustainable national bench of healthcare experts and maintain a succession plan for healthcare leadership roles.

Collaboration & Internal Integration

• Coordinate closely with Market Presidents, Commercial Lines Leaders, producers, claims teams, and analytics resources to ensure seamless delivery for healthcare clients
• Lead national healthcare practice calls and cross‑market collaboration, uniting healthcare experts across IMA’s footprint.
• Promote knowledge sharing, including emerging case law, medical professional trends, carrier appetite changes, and risk‑management best practices.
• Partner with Marketing to elevate IMA’s brand in the healthcare space through conferences, association involvement, and thought leadership.
• Identify and support M&A opportunities that expand IMA’s healthcare capabilities or geographic reach.

Required Experience & Skills

• Extensive healthcare‑related brokerage, underwriting, or risk‑management experience, with deep technical mastery of healthcare exposures.
• Strong knowledge across key healthcare verticals such as hospitals, senior living, behavioral health, physician groups, ambulatory surgery centers, managed care organizations, and social services.
• Demonstrated excellence in developing and maintaining senior‑level relationships with healthcare executives, carrier leaders, and strategic partners.
• Proven ability to lead national pursuits, design complex insurance programs, and support sales initiatives.
• Experience managing or advising on large healthcare books of business, including loss‑sensitive and alternative risk structures.

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