At Bezos Academy, we believe all children deserve the great start that excellent early education provides, including in under-resourced communities. Our mission is to nurture the potential in every child to become a creative leader, original thinker, and lifelong learner by inventing the solutions needed to scale early childhood education and motivated to pioneer the space where technology and preschool converge. We are a unique organization that operates a multi-state network of Montessori-inspired preschools in under-resourced communities while also investing in creating tools, products, technology, and other solutions designed to reach children well beyond the walls of our schools. We aspire for profound, large-scale impact on children ages zero to five.

As a Principal Product Designer, you will lead the design of end-to-end experience of new products that support young children, their teachers, and their families. You will lead design from concept to launch, crafting intuitive, responsive experiences grounded in empathy and deep user insight. Your work will nurture early learning and empower teachers and families, while sparking joy and expanding access to high-quality developmental support during the most important years of a child’s growth.

This is an opportunity to help define a product still in its early stages, building with purpose alongside a small, mission-driven team. You will collaborate closely with product managers, engineers, and curriculum experts to bring new ideas to life and influence the strategy behind them. You thrive in a fast-paced, start-up environment where you will focus on creating, improving, inventing, measuring, and innovating on behalf of our students and teachers.

LOCATION

• Washington, Arizona, Florida, Kentucky, or Texas, within two hours’ drive to multiple Bezos Academy preschools (please see our website for-school locations); Seattle, WA preferred
• Relocation support is available for those willing to relocate to Seattle, WA

COMPENSATION & BENEFITS

• This is a full-time, benefits-eligible, salaried position.
• The full salary range for this position, across all United States geographies, is $157,000 - $298,000 per year. The upper portion of the salary range is typically reserved for existing employees who demonstrate strong performance over time. Starting salary will vary by location, qualifications, and prior experience; during the interview process, candidates will learn the starting salary range applicable for their location.
• This role includes 15 paid days of vacation, 4 days of paid personal time off, 9 paid days of sick (care) time, 9 paid holidays, 5 paid days off for an organization-wide winter break, and additional time off if required by applicable law. Benefits for this role include medical, dental, and vision insurance, life insurance, disability insurance, a 401(k) plan with a 4% employer contribution match, paid parental leave, an employer-matched flexible spending account for dependent care, and more. Please see here for details.

MINIMUM QUALIFICATIONS

• Ten or more years of relevant experience in digital product design
• Product design portfolio showcasing measurable external customer and business impact
• Track record of delivering user-centered product designs, from research and initial concept through final implementation, continual improvement and scale
• Expertise in Figma or other design and prototyping tools, as well as UX and visual design standards, front end design systems and component libraries
• Experience leading all phases of experience design, including user research, information architecture, persona and journey mapping, wireframing, prototypes, visual / UI design, style guides, usability, accessibility, and measurement
• Experience collaborating closely with product, engineering, and other partners to solve customer needs while making critical trade-off decisions (e.g., competing customer goals, constraints)
• Superior communication and analytical skills, including strong ability to clarify and solve ambiguous problems and think strategically to contribute to product strategy discussions
• Ability to travel up to 10% of the time

PREFERRED QUALIFICATIONS

• Experience designing educational technology products for children, educators, and/or families
• Background designing AI-powered products and applying AI within the design process
• Experience building design systems to enable efficient development and scale
• Demonstrated ability to engage and influence people and teams at all levels of the organization
• Proven track record creating accessible, responsive designs that allow customers to seamlessly transition devices, activities, or modes
• Ability to lead product discovery and research with a demographically and economically diverse audience

Please click here for a full job description. 

Bezos Academy is an Equal Opportunity Employer. All applicants receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.

Bezos Academy participates in E-Verify and will provide the federal government with employee Form I-9 Information to confirm authorization to work in the U.S. Bezos Academy only uses E-Verify once a candidate has accepted a job offer and completed the Form I-9. If E-Verify cannot confirm that an employee is authorized to work, Bezos Academy will give the employee written instructions and an opportunity to contact the Department of Homeland Security (DHS) or Social Security Administration (SSA) so the employee can begin to resolve the issue before any adverse employment action is taken. For more information about your right to work, please see the Notice of Right to Work.

** This position is not eligible for visa sponsorship. Candidates cannot require sponsorship now or in the future**

Overview

We are seeking a highly skilled Graphic Designer with 5-8 years of professional design experience, ideally within a B2B technology environment, to elevate our brand presence and support global multi-channel marketing and communication initiatives. The ideal candidate blends strong conceptual thinking with deep hands-on execution skills and can translate complex technological concepts into compelling, user-friendly design. This role requires an individual who thrives in a fast-paced environment, collaborates closely with cross-functional teams, and consistently delivers high-quality, on-brand creative. This is a global role and requires ability to collaborate effectively across time zones and cultures.

Responsibilities Graphic designer

Marketing & Communications Collateral

• Own the creative direction and execution of design deliverables including executive keynotes, sales and marketing collateral (pitch decks, one-pagers, briefs, infographics), digital experiences (website visuals, landing pages, digital ads, social assets), and internal communications (visuals, presentations).

Digital Experience & Web

• Produce graphics for ASM.com, microsites, digital experiences and internal communication platforms.

• Optimize visual content for usage and performance across all digital channels.

Product, Event & Campaign Support

• Design creative assets for product launches, external events (industry, technical), brand campaigns and internal communications (CEO company-wide meetings, communications).

• Collaborate with stakeholders to simplify complex technical information visually.

Cross-Functional Collaboration

• Partner with marketing, digital, and comms teams to ensure a cohesive storytelling experience.

• Provide design guidance to internal stakeholders and contribute to creative strategy.

• Demonstrate ability to work with global senior leadership on complex ideas and turn into compelling, visual presentations

Brand Design & Stewardship

• Maintain and evolve the corporate visual identity across external and internal platforms.

• Ensure adherence to brand guidelines across company

• Communicate with and train design agencies around the world

Project & Workflow Management

• Manage multiple projects simultaneously, prioritizing deadlines and quality.

• Work with vendors and agencies when needed to support creative production.

• Develop and maintain process for design requests

Required Qualifications

• 5-8 years of professional graphic design experience, ideally in B2B technology or SaaS environment

• Strong portfolio with demonstrated ability to convert complex ideas into visual storytelling.

• Strong experience in PowerPoint presentation design for executive audiences

• Proficient in Adobe Creative Cloud (Photoshop, Illustrator, InDesign) and/or Figma

• Familiarity with motion graphics, 3D software, or video editing tools (After Effects, Premiere Pro).

• Excellent understanding of typography, color, layout, branding, and composition.

• Proven experience designing for multi-channel marketing (keynotes, digital, print, social, web, events).

• Ability to collaborate in a structured, data-driven, B2B-focused marketing team.

Additional Qualifications

• Knowledge of HTML/CSS is a bonus but not required.

• Bachelor’s degree in graphic design or related field

Key Competencies

• Executive level presence and confidence

• Ability to interpret complex and technical ideas into a visual story

• Ability to take feedback professionally and iterate quickly.

• High level of attention to detail and commitment to design excellence.

• Strong communication and storytelling skills.

• Proactive mindset with the ability to drive creative strategy

• Comfort working in a dynamic, fast-paced, tech-driven environment.

Success Metrics

• Delivery of on-brand, high-quality, innovative designs that enhance brand and technical leadership

• Strong visual consistency across campaigns and product narratives.

• Positive feedback from external agencies, executive leadership, and internal stakeholders

• Contribution to increased brand awareness and engagement through design

About the Role

You own our marketing technology stack — lifecycle infrastructure that powers email and SMS programs, and tracking systems that keep paid media attribution honest.

You'll design and maintain the systems that let a lean, AI-powered marketing team move fast and measure accurately. That means Iterable journeys and CDP audiences that run lifecycle programs on autopilot, a conversion tracking layer that stays clean across every ad platform, and automation that eliminates manual work from campaign launches to performance monitoring. You'll also drive cross-functional initiatives with Engineering, Product, and Growth Science to get critical tracking and infrastructure work prioritized. Senior IC role, no direct reports.

What You'll Do

1. Lifecycle Platform & Campaign Infrastructure

• Own Iterable end-to-end: configuration, journey architecture, lifecycle triggers, and audience management for welcome, nurture, and re-engagement programs.
• Manage our CDP (Segment Personas): define audience segments, maintain governance and naming conventions, and work with Engineering to ensure data flows to Iterable cleanly.
• Build AI-powered email and SMS template systems — modular, dynamic, and populated by AI at scale — so our lifecycle team can ship programs without relying on agencies or one-off builds.
• Train the team on platform capabilities and self-serve campaign creation so the lifecycle lead can focus on strategy, not production.

2. Conversion Tracking & Attribution

• Own Google Tag Manager and our Segment event taxonomy. Partner with Engineering on event tracking implementation, maintain event taxonomy documentation, and troubleshoot conversion data gaps across ad platforms.
• Partner with Engineering to implement and verify CAPI, enhanced conversions, and server-side tracking setups. You drive requirements, validate implementation, and own ongoing QA — Engineering builds it.
• Escalate and drive Engineering/Product prioritization when tracking infrastructure needs investment.

3. Automation, Tooling & Experimentation

• Build automated budget pacing alerts, performance anomaly detection, and campaign QA workflows (broken links, UTM validation, tracking checks) for both paid and lifecycle programs.
• Use Claude, Python, Gumloop and AI tools to build self-serve workflows that eliminate manual operational work across the team. Train team members on AI tools for content generation, analysis, and self-serve campaign creation.
• Partner with Growth Science on budget allocation analysis, channel decisions, measurement planning, and incrementality testing.

What You'll Need

Technical Skills:

• Expert in Iterable, Braze, or comparable ESP at enterprise scale (millions of sends)
• Strong HTML/CSS for responsive email templates; comfortable reading JavaScript
• Experienced with CDP platforms (Segment Personas or similar)
• Working knowledge of GTM, CAPI, enhanced conversions, and server-side tracking
• Proficient with Python scripting and no-code automation tools (Gumloop, Make, Zapier)
• Expert with AI tools (Claude, Cursor) for generating code, templates, and analysis
• Proficient in SQL for campaign analysis and troubleshooting

Experience:

• 5–7+ years in marketing operations, with primary depth in lifecycle/email platform ownership at scale
• Track record building infrastructure — not running campaigns — that measurably increases team velocity
• Proven ability to drive data infrastructure through Engineering and Product without direct authority
• Comfortable spanning acquisition and lifecycle — you understand how performance marketing and lifecycle programs interact

Mindset:

• Infrastructure builder: you design systems that eliminate entire categories of manual work
• AI-native: you use AI tools daily — for coding, content, analysis, and problem-solving
• High-agency IC: you architect solutions, prototype independently, and build them yourself

Bonus Points

• High-consideration, high-value transactional businesses (real estate, automotive, financial services)
• Amplitude or Optimizely experimentation platform experience
• Figma for prototyping templates
• Analytics engineering or data visualization (Looker, Mode, Tableau)
• Segment CDP, mobile push, or in-app messaging experience

Compensation

The base pay range for this position is $172,000–$238,000 Canadian Dollars annually, plus RSUs and bonuses. Pay within this range varies by work location and may also depend on your qualifications, job-related knowledge, skills, and experience. We also offer a comprehensive package of benefits including unlimited PTO, medical/dental/vision insurance, life insurance, and 401(k) to eligible employees.

About the Role

You own our marketing technology stack — lifecycle infrastructure that powers email and SMS programs, and tracking systems that keep paid media attribution honest.

You'll design and maintain the systems that let a lean, AI-powered marketing team move fast and measure accurately. That means Iterable journeys and CDP audiences that run lifecycle programs on autopilot, a conversion tracking layer that stays clean across every ad platform, and automation that eliminates manual work from campaign launches to performance monitoring. You'll also drive cross-functional initiatives with Engineering, Product, and Growth Science to get critical tracking and infrastructure work prioritized. Senior IC role, no direct reports.

What You'll Do

1. Lifecycle Platform & Campaign Infrastructure

• Own Iterable end-to-end: configuration, journey architecture, lifecycle triggers, and audience management for welcome, nurture, and re-engagement programs.
• Manage our CDP (Segment Personas): define audience segments, maintain governance and naming conventions, and work with Engineering to ensure data flows to Iterable cleanly.
• Build AI-powered email and SMS template systems — modular, dynamic, and populated by AI at scale — so our lifecycle team can ship programs without relying on agencies or one-off builds.
• Train the team on platform capabilities and self-serve campaign creation so the lifecycle lead can focus on strategy, not production.

2. Conversion Tracking & Attribution

• Own Google Tag Manager and our Segment event taxonomy. Partner with Engineering on event tracking implementation, maintain event taxonomy documentation, and troubleshoot conversion data gaps across ad platforms.
• Partner with Engineering to implement and verify CAPI, enhanced conversions, and server-side tracking setups. You drive requirements, validate implementation, and own ongoing QA — Engineering builds it.
• Escalate and drive Engineering/Product prioritization when tracking infrastructure needs investment.

3. Automation, Tooling & Experimentation

• Build automated budget pacing alerts, performance anomaly detection, and campaign QA workflows (broken links, UTM validation, tracking checks) for both paid and lifecycle programs.
• Use Claude, Python, Gumloop and AI tools to build self-serve workflows that eliminate manual operational work across the team. Train team members on AI tools for content generation, analysis, and self-serve campaign creation.
• Partner with Growth Science on budget allocation analysis, channel decisions, measurement planning, and incrementality testing.

What You'll Need

Technical Skills:

• Expert in Iterable, Braze, or comparable ESP at enterprise scale (millions of sends)
• Strong HTML/CSS for responsive email templates; comfortable reading JavaScript
• Experienced with CDP platforms (Segment Personas or similar)
• Working knowledge of GTM, CAPI, enhanced conversions, and server-side tracking
• Proficient with Python scripting and no-code automation tools (Gumloop, Make, Zapier)
• Expert with AI tools (Claude, Cursor) for generating code, templates, and analysis
• Proficient in SQL for campaign analysis and troubleshooting

Experience:

• 5–7+ years in marketing operations, with primary depth in lifecycle/email platform ownership at scale
• Track record building infrastructure — not running campaigns — that measurably increases team velocity
• Proven ability to drive data infrastructure through Engineering and Product without direct authority
• Comfortable spanning acquisition and lifecycle — you understand how performance marketing and lifecycle programs interact

Mindset:

• Infrastructure builder: you design systems that eliminate entire categories of manual work
• AI-native: you use AI tools daily — for coding, content, analysis, and problem-solving
• High-agency IC: you architect solutions, prototype independently, and build them yourself

Bonus Points

• High-consideration, high-value transactional businesses (real estate, automotive, financial services)
• Amplitude or Optimizely experimentation platform experience
• Figma for prototyping templates
• Analytics engineering or data visualization (Looker, Mode, Tableau)
• Segment CDP, mobile push, or in-app messaging experience

Compensation

Our compensation plan consists of a base salary, Opendoor equity and a comprehensive package of benefits including paid time off, paid holidays, medical/dental/vision insurance, basic life insurance, and 401(k) to eligible employees.  All compensation parameters are based on experience.