About the Opportunity

We are hiring a Senior Personalization Solution Architect with deep domain expertise in personalization and experimentation to join Contentful’s Professional Services team. This role is designed for a practitioner who has built, operated, and scaled personalization programs in production, and who also brings the hands-on technical skills required to implement those programs in modern, composable architectures.

This is not a generalist Solution Architect role with light exposure to personalization. Success in this role requires strong opinions and real-world experience across audience strategy, decisioning, experimentation, and measurement—paired with the ability to design and deliver high-quality technical implementations using Contentful Personalization.

You will work directly with customer engineering, product, and marketing teams to design and implement advanced personalization and experimentation solutions, while also serving as a customer-facing extension of Contentful’s Product and Engineering teams. Your work will help reduce implementation risk, accelerate time to value, and create tighter feedback loops into product development—specifically for complex personalization use cases.

What to expect? 

Personalization & Experimentation Domain Leadership 

• Own the end-to-end design of personalization and experimentation programs, including:
• audience and segmentation strategies grounded in behavioral, contextual, and first-party data
• experience decisioning models that balance relevance, performance, and governance
• experimentation frameworks (A/B, multivariate, holdouts) with clear hypotheses and success criteria
  
  
• Design personalization strategies that scale responsibly, including:
• guardrails to prevent over-personalization, bias, and degraded user experience
• approaches for global, multi-brand, or multi-region deployments
• tradeoffs between targeting precision, latency, and operational complexity
  
  
• Define measurement approaches that connect:
• user behavior → decisioning logic → exposure → business outcomes
  
  
• Act as a domain authority for personalization and experimentation in customer engagements, confidently guiding technical and non-technical stakeholders through best practices, limitations, and tradeoffs.

Technical Solution Architecture & Hands-On Delivery

• Architect and implement end-to-end personalization solutions using Contentful Personalization, including:
• user identification and profile stitching
• audience evaluation and decisioning
• personalized content and experience delivery
  experimentation and uplift measurement
  
  
• Lead hands-on implementation activities such as:
• building proof-of-concepts and reference implementations
• configuring personalization models and decision logic
• developing integration services and APIs
• supporting production deployments and performance optimization
  
  
• Integrate personalization solutions with enterprise platforms including:
• CDPs (Segment, Tealium, mParticle, etc.)
• CRMs (Salesforce, Dynamics)
• analytics platforms (GA4, Adobe Analytics, Snowplow)
• identity, consent, and privacy tooling
  
  
• Design personalization delivery patterns across modern rendering strategies:
• SSR, CSR, SSG, ISR
• edge and CDN-based personalization
• hybrid static + runtime personalization approaches
  
  
• Ensure solutions meet enterprise requirements for:
• performance and scalability
• reliability and fallback behavior
• security and privacy compliance

Technical Discovery & Customer Enablement

• Lead technical discovery sessions to assess customer readiness across:
• data quality, identity maturity, and event instrumentation
• architectural constraints (latency, caching, edge delivery)
• content model alignment and operational workflows
  
  
• Translate personalization requirements into detailed technical designs, including:
• integration patterns and API contracts
• data and event schemas
• deployment and observability considerations
  
  
• Enable customer teams through:
• implementation workshops and pair-programming
• architecture and code reviews
• developer documentation and operational runbooks

Cross-Functional Collaboration & Feedback Loops

• Partner closely with Contentful Product and Engineering teams to:
• surface implementation challenges and recurring customer pain points
• provide feedback that influences roadmap, developer experience, and documentation
• validate new personalization capabilities against real customer use cases
  
  
• Contribute to internal enablement by:
• mentoring Solution Architects and delivery team members
• developing reusable accelerators, patterns, and reference architectures
• supporting Sales and Solution Engineering with technical expertise in complex personalization opportunities

What you need to be successful?

Required: Personalization & Experimentation Domain Expertise

• Demonstrated, hands-on experience designing and operating personalization and experimentation programs in production, including:
• ownership of audience strategy and decisioning logic
• designing and running A/B or multivariate experiments beyond basic UI testing
• interpreting experiment results and translating them into iterative improvements
  
  
• Strong understanding of personalization challenges such as:
• identity resolution and anonymous vs known users
• data sparsity and cold-start scenarios
• experimentation validity, bias, and statistical tradeoffs
• privacy, consent, and regulatory constraints

Required: Technical & Architectural Skills

• Advanced proficiency with modern web technologies:
  • JavaScript / TypeScript
  • React with Next.js (preferred), or Vue/Nuxt, Angular
  • REST and GraphQL APIs
    
    
• Deep understanding of web rendering and delivery patterns:
  • SSR, CSR, SSG, ISR
  • caching strategies and personalization at scale
• Strong experience integrating SaaS platforms and enterprise systems via APIs
• Experience designing or implementing cloud-native architectures (AWS, Azure, or GCP), including:
  • serverless or microservices-based systems
  • event-driven or streaming architectures

Professional Services & Collaboration Skills

• Experience delivering customer-facing technical engagements in a consulting or professional services context
• Comfortable leading technical deep dives with engineering teams and explaining experimentation concepts to non-technical stakeholders
• Strong written communication skills, especially technical documentation

Nice to Have

• Experience with CDPs, tag management systems, and event pipelines
• Familiarity with ML-driven personalization approaches (e.g., propensity models, recommenders), even if models are externally managed
• Experience working in composable DXP ecosystems (CMS, personalization, experimentation, commerce)

What Success Looks Like

• Customers successfully deploy production-grade personalization and experimentation programs using Contentful Personalization.
• Personalization solutions you design are:
• measurable and outcome-driven
• performant at enterprise scale
• governed and extensible over time
• Customer engineering teams trust your guidance because you bring deep personalization domain expertise backed by hands-on implementation experience.
• Product and Engineering teams benefit from clear, actionable feedback rooted in real customer implementations.
• Contentful is consistently seen as a credible personalization partner, not just a technology vendor.

What's in it for you?

• Join an ambitious tech company reshaping the way people build digital experiences
• Full-time employees receive Stock Options for the opportunity to share in the success of our company
• Comprehensive healthcare package covering 100% of monthly health premiums for employees  and 85% of costs for your dependents. 
• Fertility and family building benefits, including a lifetime reimbursable wallet to support your growing family.
• We value Work-Life balance and You Time! A generous amount of paid time off, including vacation days, sick days, compassion days for loss,  education days, and volunteer days
• Company paid parental leave to care for and focus on your growing family 
• Use your personal annual education budget to improve your skills and grow in your career
• Enjoy a full range of virtual and in-person events, including workshops, guest speakers, and fun team activities, supporting learning and networking exchange beyond the usual work duties 
• An annual wellbeing stipend to care for your physical, financial, or emotional health
• A monthly communication stipend and phone hardware upgrade reimbursement.
• New hire office equipment stipend for hybrid or distributed employees. Get the gear you need to work at your best.

This role will need to be conducted in a state in which we are currently registered to do business. In addition, this position is not eligible for visa sponsorship. Applicants must be authorized to work without the need for visa sponsorship by the start date of employment.

This position is eligible for equity awards in accordance with the terms of Contentful’s equity plans.

About the Team:

As part of the Sports Core team, you will be working with a group of talented and friendly individuals. Our team builds and operates the platform foundations that power live sports and wagering experiences at scale. We own mission-critical core services and APIs that distribute real-time sports data and event state, enabling downstream teams to ship first-class fan experiences across our Media and Sports Betting products. Importantly, we take great pride in delivering highly reliable and scalable solutions.

About the Work:

• Manage the day-to-day activities of one or more software development teams, providing goal setting, mentorship, coaching, leadership, guidance and performance management and feedback. 
• Collaborate closely with the Product Manager on the team to build the roadmap, flesh out requirements, and ensure the team executes.
• Ensure development deliverables are documented and key decisions are recorded in accordance with the design and development process.
• Help with hiring initiatives across the engineering department.
• Assist in identifying process problems and contribute to the continual enhancement of the design, development processes and system architecture.
• Ensure development follows the development process throughout the development lifecycle.
• Establish success metrics (KPIs and SLAs) and monitor team and system performance.
• Collaborate with the team to meet performance, scalability, and reliability goals.
• Stay current with trends, techniques, technology and other factors impacting the job incorporating as deemed necessary.
• Other duties as required. 

About You:

• Known as being a kind person, who prioritizes the team’s outcomes over ego and leads with empathy, trust, and accountability
• Motivate the people around you, pushing them to achieve more than expected through execution excellence, clear goals, and continuous coaching
• Minimum 3–5 years in a leadership or management role combined with at least 8 years of experience in software development of consumer-facing, high-scale systems
• Experience leading teams of 10+ engineers, including hiring, onboarding, performance management, and career development
• Strong program and delivery management skills in managing scope tradeoffs and delivering predictably across overlapping initiatives and tight deadlines
• Demonstrated problem-solving skills and strong operational judgment to manage risk, unblock teams, and make high-quality decisions under pressure
• Ability to communicate complex technical information to various stakeholders, including non-technical members of the organization
• Excellent presentation and communication skills, including writing crisp technical narratives for decision records, incident reviews, executive updates
• Demonstrated collaborative work style with the ability to effectively collaborate and work with all levels of the organization
• Platform mindset building and operating reliable, scalable, secure services for high-traffic, latency-sensitive experiences
• High level of critical and logical thinking, analysis, and reasoning to identify underlying causes
• Passionate about clean architecture, software craftsmanship, automated testing, CI/CD, and progressive delivery practices
• Practical experience using AI developer tooling to improve throughput and quality with sensible guardrails
• Able to evaluate and integrate AI capabilities into products to drive personalization, amplify feature enhancements, and support automation
• Comfortable operating in regulated environments and embedding secure SDLC practices
• Data-driven mindset leveraging product and engineering metrics to experiment and guide prioritization
• A drive for finding simple solutions to complex problems, balancing speed, quality, and long-term maintainability
• Passion for sports and fan culture, with an understanding of what fuels audience engagement and live event moments
• NICE TO HAVE: Elixir, building GraphQL APIs (Absinthe), GraphQL schema stitching & subscriptions, GCP, Kubernetes, contribution to open source software

What We Offer:

• Ship features that impact millions of users.
• Work on large distributed systems spanning public cloud and on-prem locations.
• Learn how to manage workloads, at scale, running on Kubernetes
• Competitive compensation and comprehensive Benefits package.
• Education and conference reimbursement.

#LI-REMOTE

About the Team:

As part of the Sports Core team, you will be working with a group of talented and friendly individuals. Our team builds and operates the platform foundations that power live sports and wagering experiences at scale. We own mission-critical core services and APIs that distribute real-time sports data and event state, enabling downstream teams to ship first-class fan experiences across our Media and Sports Betting products. Importantly, we take great pride in delivering highly reliable and scalable solutions.

About the Work:

• Manage the day-to-day activities of one or more software development teams, providing goal setting, mentorship, coaching, leadership, guidance and performance management and feedback. 
• Collaborate closely with the Product Manager on the team to build the roadmap, flesh out requirements, and ensure the team executes.
• Ensure development deliverables are documented and key decisions are recorded in accordance with the design and development process.
• Help with hiring initiatives across the engineering department.
• Assist in identifying process problems and contribute to the continual enhancement of the design, development processes and system architecture.
• Ensure development follows the development process throughout the development lifecycle.
• Establish success metrics (KPIs and SLAs) and monitor team and system performance.
• Collaborate with the team to meet performance, scalability, and reliability goals.
• Stay current with trends, techniques, technology and other factors impacting the job incorporating as deemed necessary.
• Other duties as required. 

About You:

• Known as being a kind person, who prioritizes the team’s outcomes over ego and leads with empathy, trust, and accountability
• Motivate the people around you, pushing them to achieve more than expected through execution excellence, clear goals, and continuous coaching
• Minimum 3–5 years in a leadership or management role combined with at least 8 years of experience in software development of consumer-facing, high-scale systems
• Experience leading teams of 10+ engineers, including hiring, onboarding, performance management, and career development
• Strong program and delivery management skills in managing scope tradeoffs and delivering predictably across overlapping initiatives and tight deadlines
• Demonstrated problem-solving skills and strong operational judgment to manage risk, unblock teams, and make high-quality decisions under pressure
• Ability to communicate complex technical information to various stakeholders, including non-technical members of the organization
• Excellent presentation and communication skills, including writing crisp technical narratives for decision records, incident reviews, executive updates
• Demonstrated collaborative work style with the ability to effectively collaborate and work with all levels of the organization
• Platform mindset building and operating reliable, scalable, secure services for high-traffic, latency-sensitive experiences
• High level of critical and logical thinking, analysis, and reasoning to identify underlying causes
• Passionate about clean architecture, software craftsmanship, automated testing, CI/CD, and progressive delivery practices
• Practical experience using AI developer tooling to improve throughput and quality with sensible guardrails
• Able to evaluate and integrate AI capabilities into products to drive personalization, amplify feature enhancements, and support automation
• Comfortable operating in regulated environments and embedding secure SDLC practices
• Data-driven mindset leveraging product and engineering metrics to experiment and guide prioritization
• A drive for finding simple solutions to complex problems, balancing speed, quality, and long-term maintainability
• Passion for sports and fan culture, with an understanding of what fuels audience engagement and live event moments
• NICE TO HAVE: Elixir, building GraphQL APIs (Absinthe), GraphQL schema stitching & subscriptions, GCP, Kubernetes, contribution to open source software

What We Offer:

• Ship features that impact millions of users.
• Work on large distributed systems spanning public cloud and on-prem locations.
• Learn how to manage workloads, at scale, running on Kubernetes
• Competitive compensation and comprehensive Benefits package.
• Education and conference reimbursement.

#LI-REMOTE