Role: GenAI Senior Integrated Designer with Motion 

Location: Remote working until further notice 

A little bit about the role: 

GenAI technology is reshaping creative production, offering creatives new tools to ideate, adapt, and deliver content faster and smarter. We’re looking for a creative, detail-oriented GenAI Integrated Designer with motion skills to join our growing team. The ideal candidate has an expert grasp of digital, social, and motion design, is eager to embrace GenAI workflows, and enjoys hands-on creation across all phases of a project. 

You’ll be trained on our proprietary AI platform, Pencil, and use this alongside other GenAI tools to produce creative solutions that stand out in the market. You’ll work collaboratively from brief to delivery on a range of assets - adapting, optimizing, and evolving content for digital marketing, social media, e-commerce, and brand campaigns. You’ll blend classic design and motion skills with GenAI-powered techniques, helping us produce scalable, standout content for high-profile brands. 

What you'll be doing: 

• Work as part of a multi-disciplinary team to ideate, create, and deliver integrated design assets across digital and social. 

• Design, layout, animate and refine digital marketing assets (static, animated, and video formats), e-commerce content, and social-first visuals - directly leveraging GenAI tools to accelerate, enhance, or transform ideation and production processes. 

• Develop assets for Facebook, Instagram, TikTok, YouTube, Google Display using the Pencil platform in response to client briefs. 

• Take client briefs through all steps including insight, concept, copy, image & video generation and final creative assembly using different GenAI models and techniques. 

• Optimize and adapt assets for multi-channel rollouts, ensuring best practices for web, mobile, and social distribution. 

• Implement brand guidelines, ensuring visual quality and cohesion throughout every project. 

• Respond constructively to feedback, using GenAI capabilities to rapidly iterate and improve designs as needed. 

• Present your work to internal teams, confidently explaining how GenAI has contributed to ideation or execution. 

• Stay up-to-date with the latest design and GenAI trends, proactively suggesting new tools and features for creative experimentation. 

• Oversee the quality and consistency of creative output of your work to ensure alignment with brand guidelines, client objectives, and evolving best practices in AI-powered content. 

• Continuously research, evaluate, and experiment with new GenAI tools, staying at the forefront of what’s possible and sharing insights with the broader team. 

• Ensure the timely, efficient, and effective delivery of finished assets across multiple projects. 

As a business we're committed to ensuring everyone on our team is fully trained and confident in using Pencil AI and other approved AI tools. You’ll have access to a wide range of internal resources to help stay ahead of the curve. 

You are expected to maintain active AI proficiency by: 

• Completing ongoing, structured internal AI training, including Pencil. 

• Continuously upskilling with our approved AI tools, including Pencil. 

• Staying up to date with evolving AI trends through internal resources. 

• Collaborating and contributing to AI knowledge-sharing sessions, embracing our culture of learning. 

What you'll need: 

• Experience  as an Integrated Designer with motion skills in an advertising agency, in-house creative team, or design studio, delivering motion and integrated digital campaigns. 

• Proven Integrated Designer with motion portfolio that demonstrates hands-on creation of both traditional and AI-assisted projects (AI can be personal or client-related work). 

• Working knowledge of GenAI tools such as ChatGPT, Midjourney, Adobe Firefly, Veo3 etc. (Training on our specific platform, Pencil, will be provided.) 

• A critical eye for detail - able to analyse GenAI-generated outputs, quickly spot subtle errors or inconsistencies, and correct them via prompt refinement or additional editing tools to achieve polished results. 

• Strong judgment in evaluating briefs and strategically identifying where and how GenAI can be integrated into the creative workflow for maximum efficiency and impact. 

• Hands-on experience with GenAI-driven ideation, prompt creation, and static and video asset generation, with a strategic understanding of AI’s creative applications. 

• Advanced skills in Adobe Creative Cloud (Photoshop, Illustrator, After Effects, Premiere Pro, InDesign, Figma a plus). 

• Strong retouching skills. 

• Strong awareness of digital, social, and e-commerce design standards (e.g., mobile-first best practices, asset adaptation for different channels). 

• Attention to detail, resourcefulness, and the ability to manage projects efficiently from brief to delivery. 

• Excellent collaboration and communication skills - a true team player, open to feedback and new ways of working. 

• Enthusiasm for learning, experimenting, and adapting to evolving creative technologies. 

• Strong written and verbal English communication skills. 

• Optimistic, adaptable mindset regarding the opportunities and ethical considerations of GenAI in the creative industries. 

17374

#L1-DJ1 #BTG+

Role: GenAI Senior Integrated Designer (Digital + Motions)

Location: India (Remote working until further notice)

A little bit about the role: 

GenAI technology is reshaping creative production, offering creatives new tools to ideate, adapt, and deliver content faster and smarter. We’re looking for a creative, detail-oriented GenAI Integrated Designer with motion skills to join our growing team. The ideal candidate has an expert grasp of digital, social, and motion design, is eager to embrace GenAI workflows, and enjoys hands-on creation across all phases of a project. 

You’ll be trained on our proprietary AI platform, Pencil, and use this alongside other GenAI tools to produce creative solutions that stand out in the market. You’ll work collaboratively from brief to delivery on a range of assets - adapting, optimizing, and evolving content for digital marketing, social media, e-commerce, and brand campaigns. You’ll blend classic design and motion skills with GenAI-powered techniques, helping us produce scalable, standout content for high-profile brands. 

What you'll be doing: 

• Work as part of a multi-disciplinary team to ideate, create, and deliver integrated design assets across digital and social. 

• Design, layout, animate and refine digital marketing assets (static, animated, and video formats), e-commerce content, and social-first visuals - directly leveraging GenAI tools to accelerate, enhance, or transform ideation and production processes. 

• Develop assets for Facebook, Instagram, TikTok, YouTube, Google Display using the Pencil platform in response to client briefs. 

• Take client briefs through all steps including insight, concept, copy, image & video generation and final creative assembly using different GenAI models and techniques. 

• Optimize and adapt assets for multi-channel rollouts, ensuring best practices for web, mobile, and social distribution. 

• Implement brand guidelines, ensuring visual quality and cohesion throughout every project. 

• Respond constructively to feedback, using GenAI capabilities to rapidly iterate and improve designs as needed. 

• Present your work to internal teams, confidently explaining how GenAI has contributed to ideation or execution. 

• Stay up-to-date with the latest design and GenAI trends, proactively suggesting new tools and features for creative experimentation. 

• Oversee the quality and consistency of creative output of your work to ensure alignment with brand guidelines, client objectives, and evolving best practices in AI-powered content. 

• Continuously research, evaluate, and experiment with new GenAI tools, staying at the forefront of what’s possible and sharing insights with the broader team. 

• Ensure the timely, efficient, and effective delivery of finished assets across multiple projects. 

As a business we're committed to ensuring everyone on our team is fully trained and confident in using Pencil AI and other approved AI tools. You’ll have access to a wide range of internal resources to help stay ahead of the curve. 

You are expected to maintain active AI proficiency by: 

• Completing ongoing, structured internal AI training, including Pencil. 

• Continuously upskilling with our approved AI tools, including Pencil. 

• Staying up to date with evolving AI trends through internal resources. 

• Collaborating and contributing to AI knowledge-sharing sessions, embracing our culture of learning. 

What you'll need: 

• Experience  as an Integrated Designer with motion skills in an advertising agency, in-house creative team, or design studio, delivering motion and integrated digital campaigns. 

• Proven Integrated Designer with motion portfolio that demonstrates hands-on creation of both traditional and AI-assisted projects (AI can be personal or client-related work). 

• Working knowledge of GenAI tools such as ChatGPT, Midjourney, Adobe Firefly, Veo3 etc. (Training on our specific platform, Pencil, will be provided.) 

• A critical eye for detail - able to analyse GenAI-generated outputs, quickly spot subtle errors or inconsistencies, and correct them via prompt refinement or additional editing tools to achieve polished results. 

• Strong judgment in evaluating briefs and strategically identifying where and how GenAI can be integrated into the creative workflow for maximum efficiency and impact. 

• Hands-on experience with GenAI-driven ideation, prompt creation, and static and video asset generation, with a strategic understanding of AI’s creative applications. 

• Advanced skills in Adobe Creative Cloud (Photoshop, Illustrator, After Effects, Premiere Pro, InDesign, Figma a plus). 

• Strong retouching skills. 

• Strong awareness of digital, social, and e-commerce design standards (e.g., mobile-first best practices, asset adaptation for different channels). 

• Attention to detail, resourcefulness, and the ability to manage projects efficiently from brief to delivery. 

• Excellent collaboration and communication skills - a true team player, open to feedback and new ways of working. 

• Enthusiasm for learning, experimenting, and adapting to evolving creative technologies. 

• Strong written and verbal English communication skills. 

• Optimistic, adaptable mindset regarding the opportunities and ethical considerations of GenAI in the creative industries.

Req ID - 16741

#LI-SK1 #BTG+

Role: GenAI Creative Director 
Location: Remote working until further notice 

A little bit about the role: 

Awareness and adoption of GenAI technology has transformed advertising, creating entirely new opportunities, and challenges for creative teams. We’re looking for a GenAI Creative Director to lead a team of GenAI Art Directors and Creators. You will be trained on our AI platform, Pencil, and will be using Pencil along with a full range of other AI tools to ensure you and the team deliver high-performing, innovative ads. Looking for someone who has global beauty brand exposure.

You’ll be the go-to leader for creative problem-solving, guiding your team to push the boundaries of GenAI’s potential, overcoming current limitations, and constantly evolving our creative approach as the technology advances. 

We need a multi-skilled CD who will direct, inspire, and uplift creative talent at every level, while driving a culture of innovation, positivity, and excellence in GenAI-powered advertising for Brandtech+. 

What you'll be doing: 

• Lead GenAI-Driven creative excellence. 

• Set the standard for quality and originality in GenAI-powered advertising, personally guiding the creative process from brief to delivery. 

• Oversee the end-to-end creation of GenAI content - providing direction on concept, copy, design, image/video generation, and final assembly - ensuring all work meets the highest creative and client standards. 

• Foster a culture of experimentation and learning, keeping the team informed and inspired by emerging GenAI trends and best practices. 

Inspire, Mentor, and Develop Teams 

• Lead, support, and elevate a team of GenAI Art Directors and Creators by offering mentorship and technical insight. 

• Champion knowledge sharing, facilitate regular reviews, and drive growth at every level, ensuring a positive, collaborative culture. 

• Conduct ongoing evaluations to identify development needs, boost staff morale, and enhance creative capabilities across the team. 

Client Partnership & Business Impact 

• Collaborate with Account teams to interpret client briefs, present GenAI-driven solutions, and manage expectations, educating stakeholders on GenAI’s potential and current limitations. 

• Showcase BRANDTECH+ expertise through clear process transparency and successful case presentations to clients and the wider business. 

• Contribute to business growth by sharing GenAI’s creative potential with clients and identifying opportunities for expanded engagement. 

Shape Workflow & Brand Integrity 

• Work closely with resourcing teams to allocate resources efficiently, ensuring the right expertise is applied to each project and deadlines are met. 

• Uphold client brand standards across all creative output, acting as a vigilant brand guardian and maintaining consistency at every touchpoint. 

Drive Continuous Innovation 

• Where needed, collaborate with Product and Training teams to explore, pilot, and refine new GenAI tools, workflows, and features. 

• Provide actionable feedback, champion responsible GenAI deployment, and support the roll-out of new techniques and innovations across the team and business. 

What you'll need: 

• Experience working with Global Beauty or personal care brand.
• Be highly creative with a strong background in traditional (non AI) advertising.  
• Track record of delivering real-world digital advertising. 
• Proven expertise and hands-on experience with GenAI tools (e.g., ChatGPT, Midjourney, Adobe Firefly etc). 
• Deep knowledge of GenAI techniques: prompting, model selection, multi-stage workflow integration, and creative fine-tuning. 
• A critical eye for detail - able to analyse GenAI-generated outputs, quickly spot subtle errors or inconsistencies, and correct them via prompt refinement or additional editing tools to achieve polished results. 
• Strong judgment in evaluating briefs and strategically identifying where and how GenAI can be integrated into the creative workflow for maximum efficiency and impact. 
• Passion for AI and new technology 
• Proficiency in Adobe Creative Cloud and related creative software. 
• Outstanding leadership and team-management skills; ability to motivate, influence, and develop multidisciplinary teams. 
• Prior agency experience preferred; comfortable directing complex, cross-functional creative projects. 
• Excellent written and spoken English, with public speaking, presentation, and client-facing communication abilities. 
• Collaborative, solution-oriented mindset with a positive attitude towards GenAI’s creative potential. 
• Strong commercial acumen; able to balance creative ambition with business objectives. 
• Up-to-date understanding of the ethical and legal implications of GenAI in advertising to ensure responsible usage and outputs. 
• Willingness to be hands-on and detail-oriented while also operating at a strategic level. 
• Competency in Microsoft Office and other business tools. 

Req ID - 17022

#BTG+ #LI-PG1