At AKQA (part of WPP), we imaginatively apply art and science to create transformative experiences, accelerate growth and future-proof organisations. AKQA Performance designs every touchpoint along the customer journey with unmatched native ability to define, find, connect, and inspire audiences across all brand interactions.

At AKQA, our Data Analysts have an innate passion for crafting clear and compelling responses to briefs through paid media insight and expertise.

At AKQA you'll work in a meritocratic culture, surrounded by some of the brightest minds in their fields. You'll have the opportunity to learn and grow within a creative and technically-advanced team and have access to ongoing personal and professional development.

ROLE REQUIREMENTS

• Maintain accurate and timely output and delivery.
• Help to strengthen the profile of the Data & Analytics team and drive team progression.
• Assess client commercial realities to deliver the most relevant and effective data solutions.
• Ability to analyse data, create reports, provide insights and recommendations.
• Proactively seek out testing and tactical opportunities to recommend to clients.
• Deliver remarkable client service to become a go-to specialist in analytics and agency partner.
• Contribute to product innovation in the performance and data space.
• Deliver strategic opportunities to all teams and clients based on analysis coupled with keen marketing intelligence.
• Work with creative and strategy teams to deliver performance improving insights to teams and clients

QUALITIES AND CHARACTERISTICS

• Strong attention to detail
• Demonstrable experience in a hands-on role in Data with expertise in consumer data analysis, web analytics, digital marketing performance metrics, and marketing intelligence
• Demonstrable experience in tagging design, setting up analytics or data pipelines, and analysing performance
• Proof of analytics certifications/training are advantageous
• Collaborate with Data Engineers to build tools, dashboards and automate processes or tasks
• Work with key stakeholders to align business goals with marketing objectives, focussing on a strategic approach to data
• Analyse toolsets and provide recommendations
• Assist with new business pitches and business development initiatives within the scope of data
• Advanced MS Office Suite skills (especially Excel) and Google product suite
• Demonstrable experience with Google Data Studio or Tableau
• Experience with SQL, JavaScript, and Python advantageous
• Strong aptitude for mathematics

 Explore our extensive range of benefits here.

Within AKQA (part of WPP), Data & Analytics is one of the fastest growing disciplines that is integral to delivering value for our clients and positive impact for their customers. As part of a multi-disciplinary approach to problem solving  our team provide a wide range of capabilities including user experience (UX) analytics, consumer research, and applied data science. Our clients are building the future of their business and, more than ever, data is at the heart of making this future a reality.

As a Senior Analyst at AKQA, you should be passionate about using data to derive insights and provide optimization recommendations that create better connections with consumers. You will be responsible for defining measurement and testing frameworks to business results for our clients.

At AKQA you will have access to world-renowned thought leadership from influential authors, athletes, artists and entrepreneurs. You will work in an environment which fosters a meritocratic culture and encourages ownership, and you will be surrounded by some of the brightest minds in their fields. 

 ROLE REQUIREMENTS

• Experience in digital analytics, UX/funnel optimisation, and A/B testing.
• Knowledge and mastery of relevant analytics systems and data sources such as: web analytics (Google Analytics), funnel / flow analysis (Content Square), CRM, Survey (Usabilia), BI tools (Tableau, PowerBI), other 3^rdparty sources, etc.
• Ability to connect a client’s business goals to a complete measurement plan that defines the metrics, systems, and methodologies needed to meet those objectives.
• Strong background in data analysis and insight generation, using statistically sound analytical techniques to provide robust descriptive data sets that inform, shape, and defend a business/brand/experience strategy.
• Highly developed communication and story-telling skills, to be able to connect those insights in a way that tells a clear story and leads to clear action – across a variety of formats (reports, presentations, interactive dashboards).
• Experience in designing a detailed tracking strategy and ensuring rich data capture, as part of tag management (GTM), QA, and implementation guidance to dev team/partners.
• Familiarity with creating strategic testing frameworks, learning agendas and associated tools and methodologies, like using Google Optimise and analysing statistical significance.

QUALITIES AND CHARACTERISTICS

• Proactive mindset, able to execute a hypothesis-driven, data-first approach with light guidance from an Analytics Manager
• Skilled storyteller, able to effectively communicate analysis, identify key takeaways, and quantify opportunities.  
• Team player, able to integrate into a project and team environment as a thought leader, seamlessly connecting analytics to actionable strategic goals.

 Explore our extensive range of benefits here.

At AKQA (part of WPP) we believe in the imaginative application of art and science to create beautiful ideas, products and services. With an entrepreneurial and collaborative approach, we design adaptive digital services and applications that capture the imagination, delivering impressive returns for our clients.

As a member of the AKQA client services department, you will influence changes in consumer behaviour through ideas, creativity and the use of interactive media. You will make a difference in digital communications, marketing, and advertising, and inspire the best global brands.

As an Account Director, you will develop strong senior client relationships and be committed to driving their business forward through innovative work that inspires and motivates consumers. You will also be vital in generating profit for AKQA and lead internal teams to deliver projects that achieve excellent results for the client and the agency. Account Directors must also develop a unique understanding of the digital arena and how new and emerging developments can be exploited to add value to a client's business.

Contributing to AKQA’s founding values: innovation, service, quality and thought; you will be excited about being part of our success. You will thrive when faced with new challenges and will continuously strive to improve the way things are done for our clients.

ROLE REQUIREMENTS

• Operate as the go-to resource for the team’s concerns, point of view and recommendations, checks in regularly with all team members on a 1:1 basis for ad hoc feedback, and schedules regular program leadership meetings to ensure constant alignment.
• Partner with the Program, Creative, UX, Strategy and Analytic leads on the account to have a cohesive and strong leadership team.
• Establishes and executes client business plans that align with the goals of AKQA, the goals of the overall account and communicates plan with the working team to give context on key decisions.
• Create high-impact client presentations and is comfortable presenting to large cross functional groups.
• Successfully grows long-term, trusted relationships with senior level clients (Directors and below) and plays a lead role in securing incremental revenue.
• Proven ability to present persuasive new business opportunities in organic and/or pitch capacity.
• Responsible for driving the quality of the agency’s work, on-going client and internal communication, organic business growth, program P+L, and financial management and reporting.
• Demonstrate strong fiscal management skills, understanding/respecting the economics of our business and contributing in a way that supports the financial model.
• Proactively searches out best practices to strengthen team delivery.
• Identify resource gaps and works with Resourcing and Leadership to fill them.
• Responsible for briefing internal teams and managing the end‑to‑end delivery of client campaigns.
• Accountable for the project management of campaigns, working with the delivery team for support, and ensuring all campaigns are delivered on time, within scope, and to the required standards.

QUALITIES AND CHARACTERISTICS

• Demonstrated interactive/digital experience required.
• Excellent leadership and mentoring skills managing other account staff.
• Strategic understanding of all disciplines of marketing.
• Experience working with service design or start-up clients a plus.

 Explore our extensive range of benefits here.

Within AKQA (part of WPP), Data & Analytics is one of the fastest growing disciplines that is integral to delivering value for our clients and positive impact for their customers. As part of a multi-disciplinary approach to problem solving  our team provide a wide range of capabilities including user experience (UX) analytics, consumer research, and applied data science. Our clients are building the future of their business and, more than ever, data is at the heart of making this future a reality.

As a Senior Analyst at AKQA, you should be passionate about using data to derive insights and provide optimization recommendations that create better connections with consumers. You will be responsible for defining measurement and testing frameworks to business results for our clients.

At AKQA you will have access to world-renowned thought leadership from influential authors, athletes, artists and entrepreneurs. You will work in an environment which fosters a meritocratic culture and encourages ownership, and you will be surrounded by some of the brightest minds in their fields. 

 ROLE REQUIREMENTS

• Experience in digital analytics, UX/funnel optimisation, and A/B testing.
• Knowledge and mastery of relevant analytics systems and data sources such as: web analytics (Google Analytics), funnel / flow analysis (Content Square), CRM, Survey (Usabilia), BI tools (Tableau, PowerBI), other 3^rdparty sources, etc.
• Ability to connect a client’s business goals to a complete measurement plan that defines the metrics, systems, and methodologies needed to meet those objectives.
• Strong background in data analysis and insight generation, using statistically sound analytical techniques to provide robust descriptive data sets that inform, shape, and defend a business/brand/experience strategy.
• Highly developed communication and story-telling skills, to be able to connect those insights in a way that tells a clear story and leads to clear action – across a variety of formats (reports, presentations, interactive dashboards).
• Experience in designing a detailed tracking strategy and ensuring rich data capture, as part of tag management (GTM), QA, and implementation guidance to dev team/partners.
• Familiarity with creating strategic testing frameworks, learning agendas and associated tools and methodologies, like using Google Optimise and analysing statistical significance.

QUALITIES AND CHARACTERISTICS

• Proactive mindset, able to execute a hypothesis-driven, data-first approach with light guidance from an Analytics Manager
• Skilled storyteller, able to effectively communicate analysis, identify key takeaways, and quantify opportunities.  
• Team player, able to integrate into a project and team environment as a thought leader, seamlessly connecting analytics to actionable strategic goals.

 Explore our extensive range of benefits here.