Role Summary and Impact

EssenceMediacom, part of WPP, is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.

The Implementation & Activation Director plays a pivotal role in delivering best-in-class implementation planning and buying across Social, Search, Programmatic, and E-Commerce channels. This role ensures client campaigns are executed and amplified effectively, efficiently, and with a future-facing approach, powered by data, technology, and automation. You will cultivate strong, trusted relationships with clients, providing strategic guidance and leading activation efforts to achieve client objectives. As a leader, you will also be responsible for motivating and empowering your direct reports, fostering a culture of continuous learning and growth.

Core Responsibilities

• Cultivate strong, trusted relationships with clients at intermediate to senior levels.
• Maintain an in-depth understanding of client challenges, objectives, and initiatives, clearly articulating these to your team and media partners.
• Proactively recommend tactics and opportunities that resolve client challenges and objectives.
• Ensure strict adherence to activation commitments and client contractual obligations.
• Construct and present effective, future-facing Implementation plans grounded in strategic priorities and data-led optimization recommendations.
• Maintain an in-depth knowledge of the media landscape, confidently articulating core media principles and how each touchpoint fuels client growth.
• Collaborate closely with internal product teams, including GroupM proprietary offerings, to clearly articulate benefits and identify growth opportunities.
• Seek, communicate, and implement continuous improvements across all aspects of the role.
• Lead client media audits, media negotiations, and billings forecasting.
• Motivate and empower direct reports to achieve individual, team, and organizational goals.
• Conduct regular 1:1 check-ins, annual career conversations, and performance reviews with direct reports.
• Champion company values, fostering strong connections, solution-oriented perspectives, and collective team success.

Skills and Experience

What Makes You Great

• Significant experience in performance channels within a media or marketing environment.
• Proven stakeholder management experience.
• Passion for the industry, with robust craft and leadership experience.
• Strong, up-to-date media landscape knowledge, able to confidently articulate macro consumer trends and their challenges/opportunities.
• Problem-solving mentality.
• Clear communicator with strong presentation skills.
• Highly collaborative, with the ability to unite diverse teams and perspectives.
• Results-driven, with the ability to identify and clearly articulate successes and their drivers.
• You feel empowered to bring your authentic self to work and contribute to great teamwork, knowing your individual ideas and thoughts will be welcome.

Life at WPP Media & Benefits

Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising.

We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

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About this opportunity:

At Freenome, we are seeking a Senior Manager, Product Marketing - Blood Testing Portfolio to help grow the Freenome Marketing team. In this role, you will be instrumental in helping us launch our first products and driving adoption in the clinic. This position is responsible for architecting and executing marketing strategies that resonate across a complex healthcare ecosystem, inspiring action among providers and the patients they serve. The work centers on championing our pipeline of blood-based screening tests—including our lung cancer screening solution and future indications—ensuring our customers are empowered and informed by the next generation of early detection technology. This role is a vital pillar in Freenome’s mission to redefine the patient-provider experience and fundamentally shift the landscape of cancer through the power of multi-cancer screening.

The role reports to the Director, Product Marketing. This role will be a Remote role.

What you’ll do:

• You’ll be the Marketing lead for Freenome’s portfolio of cancer screening blood tests, developing and leading marketing strategies that ensure our tests are effectively communicated and resonate with providers and patients.
• Leverage voice of customer to develop and optimize the core value proposition and messaging for Freenome’s blood tests and ensure messaging, creative and tactics are maximized for impact.
• Collaborate cross-functionally with team members, including our our Product team on defining the patient experience for pipeline and in-market tests, and our sales teams as they engage directly with customers.
• Develop high-impact sales enablement resources to prepare field teams for upcoming product introductions.
• Drive customer insights through KOLs and advisory board meetings.
• Monitor the landscape of cancer screening blood test competitors and industry trends to ensure Freenome’s positioning remains differentiated in the space.
• Manage external creative and digital agencies to deliver compelling, differentiated, and on-brand marketing campaigns.
• Analyze market trends and campaign performance data to refine marketing strategies and drive future product growth.
  

Must haves:

• 7+ years of relevant experience and Bachelor’s degree in an analytical, technical, or scientific field; MBA strongly preferred.
• Experience marketing to providers and patients, ideally with a focus on primary care, preventative health and/or oncology.
• Experience marketing regulated or centralized laboratory-developed products and leveraging Med-Legal-Regulatory review process.
• Deep understanding of diagnostics and healthcare technology markets.
• Exceptional storyteller and communicator capable of explaining complex data science, machine learning, and clinical concepts in simple terms.
• Strong cross-functional leadership skills with proven experience managing complex projects through influence.
• An entrepreneurial mindset; comfortable with ambiguity, takes initiative, and possesses strong problem-solving skills.
• Experience building marketing collateral from scratch with little to no existing materials.
  

Nice to haves:

• Experience in marketing cancer screening, primary care, or preventive health products.
• Experience with CRM and digital marketing tools to enhance customer engagement.
  

Benefits and additional information:

The US target range of our base salary for new hires is $161,925 - $232,575. You will also be eligible to receive equity, cash bonuses, and a full range of medical, financial, and other benefits depending on the position offered.  Please note that individual total compensation for this position will be determined at the Company’s sole discretion and may vary based on several factors, including but not limited to, location, skill level, years and depth of relevant experience, and education. We invite you to check out our career page @ freenome.com/job-openings/ for additional company information.  

Freenome is proud to be an equal-opportunity employer, and we value diversity. Freenome does not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.

Applicants have rights under Federal Employment Laws.  

• Family & Medical Leave Act (FMLA)
• Equal Employment Opportunity (EEO)
• Employee Polygraph Protection Act (EPPA)

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 Implementation & Activation Manager

 A Leading WPP Media Brand, Wavemaker positively provokes growth for clients by reshaping consumer decision-making and experiences through media, content, and technology. Our name is both our mission and our method. We do our best work for brave brands and people who relish being challenged to go further and faster, together.

The Role The Implementation & Activation Manager is an important role, ensuring operational excellence and responsible for driving day-to-day work that delivers effective campaigns, ensuring best-in-class consistent implementation, optimisation, and reporting. Working very closely with your Director, you will produce best-in-class solutions, offer unparalleled service and deliver against targets. The role involves the development and application of specialist technical skills, as well as solid people management.

Your Primary Responsibilities:

• Cultivate strong, trusted relationships with clients at an intermediate level, as it relates to implementation planning & activation.

• Proactively recommend tactics and opportunities that resolve client challenges and objectives.

• Ownership of the media plan, including reconciliation, and the update of plan changes, with detailed updates for internal stakeholders.

• Able to construct and present robust Implementation plans, that are grounded in strategic priorities.

• Oversee workflow of direct reports, swiftly escalating issues as they arise.

• Conduct fortnightly 1:1s, annual Career Conversations and Performance Reviews with direct reports.

What Makes You Great:

• You feel empowered to bring your authentic self to work, and contribute to great teamwork, knowing your individual ideas and thoughts will be welcome.

• Keen interest in our industry and excited to work with market leading partners & technologies.

• Inquisitive and demonstrates desire to understand and know more.

• Ability to prioritise tasks effectively, ensuring that the most important and urgent ones are identified and addressed first.

• Results driven with the ability to identify and clearly articulate what’s working and why.

• Problem solving mentality.

• Attention to detail.

• Clear communicator.

Research shows that candidates from underrepresented backgrounds often don't apply for roles if they don't meet all the criteria. At WPP Media, we strongly encourage you to apply if you’re interested: we'd love to know how you can positively impact our team with your experience!

Apply now and share your CV via the link! 

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SLSQ127R124

As we continue to increase our presence in the world of Unified Data Analytics and AI, we're looking for a creative, driven, and execution-oriented Start-up Account Executive to sell to the ANZ market and maximise the huge market opportunity that exists for Databricks today.

As a Start-up Account Executive reporting to the Senior Sales Director, you will have experience selling in the ANZ market. Your informed point of view on Big Data and Advanced Analytics will guide your successful sales strategy together with our teams and partners, allowing you to provide value to our biggest and most valued customers.

The impact you will have:

• Evangelise Databricks' Unified Analytics Platform powered by Spark and launch the Databricks brand in Enterprise Accounts across all industries
• Prospect, identify and source new sales opportunities, building pipeline individually and with the Databricks SDR team
• Engage with business and technical decision-makers and lead them through the evaluation and buying process
• Exceed individual activity, pipeline and annual revenue targets
• Engage with and drive business through local partners (technology partners, ISVs, SIs and GSIs)
• Drive customer success and upsell existing customers
• Create a Territory Strategy focused on ANZ across all industries

What we look for:

• 2+ years of experience selling SaaS solutions to Enterprise and/or Digital Native Customers in ANZ
• Proven success in Enterprise Sales roles, ideally in Big Data, Cloud, or SaaS technology
• Demonstrable experience in selling innovation, ideally in Big Data, Cloud, or SaaS technology
• Solution and business-outcomes focused sales approach (Command of the Message, MEDDPIC, Challenger Sale)
• Ability to simply articulate intricate cloud & big data technologies and their business value for the customer