About the role
Who we are:
Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation.
WPP (LSE/NYSE: WPP) is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com
For more information visit bursonglobal.com and follow us on LinkedIn and Instagram.
More about the role:
Burson Malaysia is looking for a Public Relations Intern who is eager to learn and gain hands-on experience in a fast-paced communications environment.
In this role, you will support our teams working on a diverse portfolio of local, regional, and global clients. You’ll be exposed to real client work across media relations, events, and digital communications, while building foundational skills in public relations.
This internship is designed to provide practical learning opportunities, mentorship, and exposure to industry best practices—including the evolving role of AI and data in communications.
What you'll do:
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Assist with research and information gathering to support client projects
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Support the preparation of media materials and basic content drafting
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Help maintain and update media lists and contact databases
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Provide support for media outreach activities (with guidance from the team)
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Assist in organising and coordinating events (media briefings, launches, internal events)
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Support social media content updates and digital communication tasks
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Help compile media monitoring reports and summaries
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Collaborate with different team members and learn from ongoing client work
Experience that contributes to success:
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Currently pursuing or recently completed a degree/diploma in Communications, Public Relations, Media, or a related field
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Strong interest in communications, media, and storytelling
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Good written and spoken English communication skills
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Willingness to learn and contribute in a team environment
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Basic research and organisational skills
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Interest in digital platforms and social media trends
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Exposure (academic or personal) to using AI tools (e.g. generative AI for research or content drafting) is an advantage
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Willingness to learn how to use AI responsibly to support content development, research, and insights
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Ability to review and refine content (including AI-assisted output) to ensure clarity and accuracy
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Curious mindset and openness to learning new technologies and tools
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Detail-oriented and able to manage multiple tasks
You belong at Burson:
Our vision is for Burson to be the leading ‘academy company’ for creative communications professionals and emerging leaders. We provide a dynamic environment where ambitious colleagues come to elevate their skills, expand their networks, and ultimately, produce the best solutions for today’s leading brands. Our commitment to your growth is reflected in our robust benefits and people programs, which include professional development opportunities, mentorship programs with industry leaders, a vibrant and inclusive company culture fostering collaboration and innovation and packages designed to reward and retain top talent. We invest in our people because we believe their success is our success.
At Burson, we’re an agency of learn-it-alls. We recognize that the things we do best, creativity and communications, require a level of nuanced understanding. That’s why it’s imperative for us to hire extraordinarily talented people of all backgrounds and identities. Without that we can’t do the essential work of inspiring bold ideas, fostering constructive dialogue, cultivating meaningful experiences, and driving innovation and creativity for our partners. Your unique point of view—your talent—is what makes you a #BursonPerson, and it’s how we deliver exceptional results for our clients, together.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
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