About the role
Position: SOCIAL MEDIA AND E-COMMERCE MANAGER
Salary range: 70,000 Philippine Peso (The final amount will be at the client's discretion based on the candidate’s skills and experience)
Working Hours: TBD
Work set-up: 100% Remote work under Independent Contractor Agreement
Holidays: TBD
Target Start Date: TBD
About the Company
This company is a pet wellness brand that specializes in vet-formulated supplements and interactive enrichment products designed to support canine health and behavior. Their primary focus is on addressing day-to-day stress and anxiety in dogs through science-backed calming chews, drops, and spreads.
Role Overview
We are looking for an all-round Social Media and E-Commerce Manager with generalist skills to support the day-to-day business operations. This role is primarily focused on delivering Social Media Management across e-commerce channels and Customer Engagement by providing excellent customer service, while also assisting with marketing activities.
RESPONSIBILITIES:
Social Media Management & Content Creation (Primary Focus)
- Content Calendar Execution: Plan, schedule, and maintain a consistent content calendar across key social platforms, specifically Meta (Facebook and Instagram).
- Asset Creation: Design and develop basic marketing content, including posts, captions, and visual assets, while maintaining absolute brand consistency.
- Community Management: Drive page strategy and engagement by monitoring social channels, responding promptly to comments, and interacting with direct messages.
- Performance Analytics: Track, analyze, and report on social media performance metrics to continually optimize engagement and growth.
- Marketing Support: Contribute creative inputs to general marketing initiatives, blog posts, and overarching brand campaigns.
Customer Experience & E-Commerce Support (Secondary Focus)
- Customer Support: Manage inbound customer inquiries across email, chat, and social helpdesks, ensuring professional, timely resolutions for order queries and product questions.
- Shopify Store Maintenance: Assist with the day-to-day management, health, and hygiene of the Shopify e-commerce platform, including supporting accurate order processing.
- Email Marketing: Create customer email content and build communication flows to enhance retention and customer lifetime value.
- SEO & Insights: Support search engine optimization (SEO) initiatives and actively monitor customer feedback trends to report recurring platform or product issues.
- Administrative Management: Maintain a calendar of major promotional dates, product launches, and seasonal campaigns.
Requirements
QUALIFICATIONS
- DTC Experience: Proven experience working within a Direct-to-Consumer (DTC) e-commerce environment.
- Social Media Proficiency: Demonstrated success managing and executing content strategies across Instagram, Facebook, TikTok, and LinkedIn.
- E-Commerce Platforms: Solid working knowledge of Shopify (or a similar e-commerce ecosystem) for storefront and order management.
- Customer Service Excellence: Strong background in e-commerce customer support with a track record of upholding high standards of customer experience.
- Communication Skills: Exceptional written and verbal communication skills with a sharp eye for detail, copy editing, and brand voice.
- Organizational Agility: Highly organized, proactive self-starter capable of managing multiple tasks simultaneously in a fast-paced environment.
Preferred Skills (Nice-To-Have)
- Design & Content Tools: Practical graphic design skills utilizing basic creative software or AI-driven content tools.
- CRM & Helpdesk Tools: Familiarity with e-commerce customer relationship management platforms, with a strong preference for Gorgias.
- Email Automation: Working knowledge of Klaviyo or similar customer communication and email marketing automation platforms.
- Amazon Ecosystem: Experience or familiarity with Creator Connections on Amazon.
- Strategic Insights: A strong foundational understanding of e-commerce customer journeys and optimization pathways.