About the role
Hophr · Onsite
To further strengthen our Automotive Digital Product Marketing Team (Automotive MCU) at our Düsseldorf location we are looking for a pro-active and results-oriented Product Marketing Engineer (f/m/d) to drive the growth of our next Generation Automotive MCU Products. We are open to candidates with 5- 10 years of experience up to staff level.
What you'll do
• Support of the company's Automotive Microcontrollers
• Collection, definition, and close follow-up on Global customer requirements
• Coordination of projects with dedicated major automotive customers
• Work with internal marketing teams and design section to define and follow-up on roadmaps for Renesas microcontroller products
• Work with internal 1st and 2nd level support teams for the company's products
• Work with internal sales teams to support customer promotion strategy and execution
• Coordination and effective information exchange with the company's location in Japan
• Reporting of performance indicators (KPI) to upper management
• Develop and drive market introduction plan (e.g., lead customers, lead market segment/application, etc.) worldwide
• Ensure availability and drive responsible departments for the complete “product package (documentation, starter kits, flyer, software) for market introduction including training of the sales force for assigned products
• Produce public marketing materials such as whitepapers, press releases, webinars, etc.
• Collection, definition, and close follow-up on Global customer requirements
• Coordination of projects with dedicated major automotive customers
• Work with internal marketing teams and design section to define and follow-up on roadmaps for Renesas microcontroller products
• Work with internal 1st and 2nd level support teams for the company's products
• Work with internal sales teams to support customer promotion strategy and execution
• Coordination and effective information exchange with the company's location in Japan
• Reporting of performance indicators (KPI) to upper management
• Develop and drive market introduction plan (e.g., lead customers, lead market segment/application, etc.) worldwide
• Ensure availability and drive responsible departments for the complete “product package (documentation, starter kits, flyer, software) for market introduction including training of the sales force for assigned products
• Produce public marketing materials such as whitepapers, press releases, webinars, etc.
What we require
Qualifications
• Graduate in electronic engineering
• 5-10 years of experience in relevant product marketing in semiconductor industry
• Experience in the automotive market, good understanding of Carmakers and Tier 1 requirements
• Comprehensive knowledge of embedded Microcontrollers and Eco-systems
• Proven track record of Product definition and requirement management
• Good understanding of relevant marketing concepts (Go-To-Market plans) and customer expectations
• Strong communication skills, team-oriented and ability to work in a multicultural and agile environment
• Fluent in English (written and spoken) and German (preferable)
• Work with software IT infrastructure and standard PC tools (MS-Office)
• Graduate in electronic engineering
• 5-10 years of experience in relevant product marketing in semiconductor industry
• Experience in the automotive market, good understanding of Carmakers and Tier 1 requirements
• Comprehensive knowledge of embedded Microcontrollers and Eco-systems
• Proven track record of Product definition and requirement management
• Good understanding of relevant marketing concepts (Go-To-Market plans) and customer expectations
• Strong communication skills, team-oriented and ability to work in a multicultural and agile environment
• Fluent in English (written and spoken) and German (preferable)
• Work with software IT infrastructure and standard PC tools (MS-Office)
Ideal Experience
• Automotive system design, E/E architecture, Artificial Intelligence
• Customer negotiations
• Handling of complex technical RFQ’s in collaboration with key customers
• MCU architecture / Networking
• Functional Safety / Security
• Embedded Software
• Automotive system design, E/E architecture, Artificial Intelligence
• Customer negotiations
• Handling of complex technical RFQ’s in collaboration with key customers
• MCU architecture / Networking
• Functional Safety / Security
• Embedded Software
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