At DraftKings, AI is becoming an integral part of both our present and future, powering how work gets done today, guiding smarter decisions, and sparking bold ideas. It’s transforming how we enhance customer experiences, streamline operations, and unlock new possibilities. Our teams are energized by innovation and readily embrace emerging technology. We’re not waiting for the future to arrive. We’re shaping it, one bold step at a time. To those who see AI as a driver of progress, come build the future together.

The Crown Is Yours

As a Sportsbook Operations Senior Associate, you'll drive the day-to-day execution of operational plans for high-intensity, live-focused sports, ensuring our offerings stay sharp and competitive. Collaborating across teams, you'll support campaign rollouts, monitor real-time performance, and turn data into actionable insights. In this role, you'll shape go-to-market strategies that elevate engagement and impact.

What you'll do

• Own daily merchandising execution across key customer-facing product surfaces.

• Ensure promotions, product updates, events, and site content are accurate, relevant, and launched on schedule.

• Identify merchandising opportunities based on the event calendar, customer behavior, promotional priorities, product releases, and competitor activity.

• Partner with Promotions, Product, Operations, Customer Experience, and Marketing to coordinate launches and resolve customer-facing issues.

• Monitor live experiences and escalate technical or customer-facing issues to the appropriate teams for resolution.

• Use customer feedback, performance data, and competitive insights to recommend merchandising optimizations.

• Maintain clear documentation and communication across workstreams to support consistent execution across the team.

What you'll bring

• At least 2 years of experience in operations, strategy, marketing, or a related field, ideally in a fast-paced, consumer-facing environment.

• A strong understanding of sports and live event dynamics across multiple leagues.

• The ability to thrive in fast-paced, real-time environments while balancing multiple priorities.

• Strong organizational skills with the ability to manage competing workstreams.

• A data-driven mindset and the ability to turn insights into action.

• Excellent communication and collaboration skills across cross-functional teams.

• Provide coverage during major events, evenings, and weekends as required.

Join Our Team

We’re a publicly traded (NASDAQ: DKNG) technology company headquartered in Boston. As a regulated gaming company, you may be required to obtain a gaming license issued by the appropriate state agency as a condition of employment. Don’t worry, we’ll guide you through the process if this is relevant to your role.