A young and research intensive, Nanyang Technological University, Singapore (NTU Singapore) has 33,000 undergraduate and postgraduate students in engineering, business, science, humanities, arts, social sciences, education and medicine. Ranked among the world’s top universities. NTU Entrepreneurship Academy (NTUpreneur) provides entrepreneurship education within the University and the region.

The Senior Assistant Manager is responsible for leading and executing the business development initiatives and overall operation of Master of Science in Technopreneurship and Innovation Programme (MSc TIP) and FlexiMasters in Technopreneurship and Innovation (FM TIP). The incumbent will work closely with the lead of the postgraduate team, Academic Director and Deputy Director of NTU Entrepreneurship Academy (NTUpreneur) for successful delivery of MSc TIP and FM TIP. The incumbent will be driving marketing and outreach, carrying out student recruitment and admission, student and alumni engagement, budgeting and financing, and ensuring all policy and procedures are adhered to.

S/he will provide/present marketing strategy and analysis for information and decision, oversee and track follow up actions, work closely with lead, PG team to ensure quality, quantity and diversity of recruitment. S/he will also work with the various NTUpreneur teams and the various Offices in the university for cross programme promotion and inter-department joint activities. The incumbent will oversee various I&E activities and engagements to enhance the experiential learning. S/he will also support venture internship, expanding the industry network for placement of venture internship. The incumbent is expected to supervise executive / senior executive to ensure strong value proposition and to achieve excellence in administration. 

Key Responsibilities

1. Lead and execute the business development Initiative of the Masters and FlexiMasters in Technopreneurship and Innovation Programme (MSc TIP and FM TIP)

• Conduct market researches, data analysis and organise information for marketing strategy for MSc TIP and FM TIP.

• Organise and coordinate programme outreach in a timely and cost-effective manner.

• Initiate and organise discussion with various partners and stake holders for program outreach.

2. Oversee marketing and recruitment.  Plan and organise programme info sessions and lead the content development for programme publicity.

• Organise and coordinate local and overseas roadshows and info sessions. 

• Prepare programme collaterals

• Oversee digital marketing campaign

• Create social media contents and consolidate alumni success stories

3. Track and follow up on effectiveness of outreach and adjust the marketing approach accordingly

• Follow up on various marketing efforts to track the effectiveness.

• Enhance programme branding.

4. Oversee student management, student wellbeing, alumni engagement and oversee administrative support 

• Attend to student queries, well being and integration.

• Plan and execute student engagement activities.

• Oversee administrative support required for sound implementation of the Programme

5. Oversee experiential learning

• Oversee the experiential learning such as company visit or ecosystem exposure.

• Oversee the Venture Internship elective module to ensure proper running and documentation.

6. Plan and oversee the operating budget and grant of the Programme

• Plan and oversee the operating budget for running both MSc TIP and FM TIP..

• Process claims from grants, where available.

• Attend to audit query and exercise.

Key Competencies & Qualification

• Bachelor degree in any discipline from a recognized university

• Preferably with 3 to 5 years relevant work experience in university environment 

• Knowledge in entrepreneurship and the start-up ecosystem

• Knowledge in marketing, branding and project management

• Demonstrated ability to build and maintain relationships with diverse stakeholders

• Experience in working with professors and students, government agencies and international organisations will be advantageous

• Good verbal and written communication skills