Strategy & Operations Manager, Ads & Promotions

Wolt is building one of the most dynamic local commerce platforms in Europe and beyond, and Ads & Promotions are an increasingly important growth lever for our merchants, customers, and business. We’re looking for a Strategy & Operations Manager, Ads & Promotions to drive performance, measurement, and commercial strategy across 37 DoorDash International markets.You’ll join a highly collaborative team of Wolt and Deliveroo professionals whose scope has recently expanded to cover Ads & Promotions across DoorDash EMEA markets — an opportunity to join at a formative stage and help define both our strategy and how we operate at scale. The role combines strategy, analytics, financial modelling, and hands-on execution: identifying opportunities to grow merchant revenue, translating data into actionable recommendations, and working across commercial, product, analytics, and country teams to turn those recommendations into measurable impact.

What you’ll be doing

• Develop and drive Ads & Promotions strategy across 37 markets — identifying growth opportunities, performance gaps, and the key levers that move the business.
• Turn performance and incrementality insights into action — building country- and segment-specific recommendations, then working with commercial, country, and regional teams to execute and scale what works.
• Build financial models, business cases, and measurement frameworks to support strategic and commercial decision-making.
• Partner with Product & Engineering and Analytics/Data Science to shape Ads & Promotions tooling, design experiments, and build the measurement approaches that tell us what’s working.
• Support target-setting, forecasting, gap-to-plan analysis, and performance reviews across Ads & Promotions.
• Partner with sales, commercial, and regional/market teams to build frameworks and best practices that increase merchant participation and revenue across countries.
• Build and improve dashboards and recurring reporting — and help shape the scalable processes and ways of working the team needs as it grows.
• Manage and prioritize incoming requests in a fast-moving environment where priorities can shift quickly.

What we’re looking for

• Strong experience in strategy, business operations, growth, analytics, commercial strategy, business development, consulting, or a similarly analytical role.
• Excellent analytical skills — comfortable with complex datasets, financial modelling, and performance analysis to diagnose issues and spot opportunities.
• A track record of turning analysis into measurable business outcomes, with strong commercial judgment about how marketplace levers drive growth and revenue.
• Strong communication and stakeholder management skills — able to turn complex analysis into clear recommendations for audiences from product teams to senior leadership.
• Comfort working with imperfect data, making pragmatic calls while measurement capabilities keep evolving.
• High ownership and independence — comfortable prioritizing across multiple initiatives in a fast-changing, sometimes ambiguous environment.
• A collaborative, team-first mindset, able to work effectively across functions, countries, and organizational boundaries.
• Experience in technology, digital platforms, marketplaces, or e-commerce.
• Excellent written and verbal communication skills in English.

It’s a plus if you have

• Direct experience with Ads, Promotions, pricing, incentives, or marketplace monetization — including developing or optimizing Partner Investments strategy specifically.
• Experience working with merchant, sales, commercial, or go-to-market organizations.
• Experience partnering with Product & Engineering on commercial or marketplace products.
• Experience designing experiments, measurement frameworks, or recurring performance reporting.
• Familiarity with SQL, Python, or R, alongside strong Excel/spreadsheet modelling.
• Experience operating across multiple countries or regions, with exposure to unit economics and revenue optimization.

Direct Ads & Promotions experience is not mandatory. We’re open to candidates with strong analytical capabilities and relevant experience in strategy, growth, commercial performance, financial analysis, or marketplace businesses who are excited to build deep expertise in Ads & Promotions.

What we offer

The chance to shape how Ads & Promotions are measured, prioritized, and scaled across 37 international markets.

• High-impact commercial work with direct influence on merchant revenue and growth — and a real say in shaping the team’s operating model as it evolves.
• The opportunity to develop deep expertise in an increasingly important strategic and commercial area for Wolt and Deliveroo.
• An international, ownership-driven environment that values agility, analytical rigor, and practical execution.

Next steps

The hiring process is expected to include:

1. Recruiter screening
2. Hiring manager interview
3. Assignment presentation
4. Competency interview with a cross-functional stakeholder
5. Optional final interview depending on the process and stakeholders involved

We’ll keep the process transparent and share clear expectations for the assignment in advance, including the expected format and maximum number of slides.

Internal candidates may apply from any Wolt market; external candidates will be considered based on hiring location and applicable eligibility requirements.