Jobs Companies GROWE Head of Influence Marketing

Sobre este puesto de Head of Influence Marketing en GROWE

GROWE · 🌍 Remoto en todo el mundo · Anywhere
Growe welcomes those who are excited to:
  • Define, develop, and execute the global influencer and creator marketing strategy to drive brand awareness, engagement, and measurable revenue growth;

  • Create and own global/regional Influence Marketing strategy, aligning it directly with overall brand goals, product launches, and key performance indicators;
  • Manage and optimize the influencer marketing budget, ensuring a high return on investment (ROI) and providing transparent forecasting and allocation reports to the executive team;

  • Stay ahead of emerging social platforms, content formats, technology, and competitor influence strategies to maintain a competitive advantage;

  • Establish and enforce best practices for influencer vetting, contract negotiation, content disclosure, and regulatory compliance;

  • Hire, train, mentor, and manage a high-performing team of Influence Marketing Managers, fostering a culture of creativity, accountability, and innovation.
We need your professional experience:
  • 5+ years of experience in Influencer Marketing, including 2+ years in a leadership role;

  • Experience working in iGaming;

  • Proven experience developing and executing influencer marketing strategies;

  • Experience managing influencer campaigns across global markets;

  • Strong understanding of marketing metrics (ROI, CPA, CAC, engagement, conversions);

  • Experience managing budgets and optimizing campaign performance;

  • Experience hiring, mentoring, and leading a team;

  • Ability to identify new trends, platforms, and growth opportunities;

  • English level - at least Upper-Intermediate;

  • Spanish - will be a plus.

We appreciate if you have those personal features:
  • Strong ownership and accountability;

  • Proactive mindset with a hands-on approach;

  • Results-oriented and data-driven;

  • Strategic thinking with the ability to turn ideas into action;
  • Strong leadership and people management skills;

  • Adaptable and comfortable working in a fast-paced environment.
We are seeking those who align with our core values:
  • GROWE TOGETHER: Our team is our main asset. We work together and support each other to achieve our common goals;

  • DRIVE RESULT OVER PROCESS: We set ambitious, clear, measurable goals in line with our strategy and driving Growe to success;

  • BE READY FOR CHANGE: We see challenges as opportunities to grow and evolve. We adapt today to win tomorrow.

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Here at GROWE, we operate boldly in the iGaming and Entertainment industries, uniting brands worldwide and gathering expertise from diverse markets.

 

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