Jobs Companies Altera Wireline Marketing Manager (Routing/Switching, Security)

About this Wireline Marketing Manager (Routing/Switching, Security) role at Altera

Altera · Onsite · San Jose, California, United States

Job Details:

Job Description:

Altera is the standalone FPGA business whose FPGAs and SoC FPGAs empower equipment makers to build differentiated networking and security platforms: production grade routers, switches, firewalls, and security appliances deployed across carrier and data center infrastructure.

We are seeking a Wireline Marketing Manager to lead marketing and technical positioning for Altera's FPGA and SoC FPGA portfolio in Routing/Switching and Security! This role bridges deep technical understanding of packet processing, traffic management, and security appliance architectures with the ability to craft compelling technical content and messaging for both internal and external audiences, while owning the business metrics that track market opportunity and performance.

As a subject matter expert and technical storyteller, you will translate complex networking and security concepts, spanning ASIC/ASSP replacement and augmentation, high speed Ethernet switching, and hardware offload for security workloads, into clear, differentiated marketing narratives that support sales enablement, customer engagement, and market positioning. This role works closely with Sales, Field Applications Engineers, Product Planning, and Engineering teams to shape go to market strategy for Altera's Wireline portfolio, and partners with peer vertical marketing managers covering Transmission and Access to keep messaging consistent across the full Wireline story.

Key Responsibilities

Market Sizing & Business KPIs

  • Build and maintain TAM/SAM models for Altera's Routing/Switching and Security sub-segments

  • Own Wireline KPI targets for these segments, including design wins, pipeline, and market share

  • Report market sizing and KPI trends to leadership to guide investment priorities

Technical Marketing & Content Creation

  • Develop white papers, solution briefs, blogs, and technical presentations covering Altera's Agilex based routing, switching, and security solutions

  • Translate complex packet processing, ASIC/ASSP replacement and augmentation, and hardware offload concepts into clear messaging for technical and business audiences

  • Create sales enablement collateral and competitive positioning materials highlighting Altera's FPGA performance per watt, features, and time to market advantages

  • Ensure technical accuracy across published content, aligned with Altera's product and IP roadmap

Market & Customer Engagement

  • Partner with Sales and FAEs on RFIs, RFPs, and technical evaluations for complex networking and security engagements

  • Support customer opportunities worldwide, becoming the sales and field go to partner for Routing/Switching and Security

  • Represent Altera at industry events, standards forums, customer briefings, and trade shows

  • Support customer facing presentations, workshops, and architecture discussions on networking and security systems

  • Gather voice of customer insights to inform messaging and go to market priorities

Internal & Cross-Functional Communications

  • Translate Altera's FPGA/IP capabilities into market relevant narratives for Sales, Engineering, Product Marketing, and Planning

  • Develop competitive analyses and market landscape updates on Routing/Switching and Security

  • Contribute to product launch planning and messaging frameworks

  • Feed field and customer intelligence into product roadmap discussions

Cross-Functional Collaboration

  • Support press releases, analyst briefings, and joint marketing with ecosystem and partners

  • Contribute to developer and ecosystem marketing, demand generation, and digital marketing orchestration for the Wireline vertical

  • Share insights on regulatory trends, standards evolution, and emerging technologies with internal stakeholders

The pay range below is for Bay Area California only. Actual salary may vary based on a number of factors including job location, job-related knowledge, skills, experiences, trainings, etc. We also offer incentive opportunities that reward employees based on individual and company performance.  

 

$149.1K - $215.9K USD 

 

We use artificial intelligence to screen, assess, or select applicants for the position. Applicants must be eligible for any required U.S. export authorizations. 

 

Qualifications:

  • 10+ years in networking and/or security infrastructure, with hands on experience in routing, switching, or security appliance architectures

  • Working knowledge of ASIC/ASSP replacement and augmentation (I/O expansion, feature addition), traffic management, and hardware offload for CPU intensive security functions

  • Working knowledge of security and crypto standards such as MACsec, IPsec, AES-GCM, and post quantum cryptography

  • Familiarity with relevant IEEE Ethernet standards (e.g., 100GE, 400GE, 800GE)

  • Experience with FPGA based development for networking or security platforms

  • Experience with TAM/SAM analysis and business KPI tracking in a technology or semiconductor market

  • Demonstrated ability creating technical marketing content for technical and executive audiences

  • Strong written and verbal communication skills, able to simplify complex concepts without losing accuracy

  • Experience engaging customers, partners, or industry forums in a technical marketing or field facing role

  • Comfortable operating cross functionally across Engineering, Product Planning, and Sales

  • Nice to have: working knowledge of OTN/Transmission (framing, FEC, DCI) and/or PON/Access (XGS-PON, NG-PON2, Cable/DOCSIS), useful for candidates who may grow into broader Wireline scope over time

  • Bachelor's degree in Electrical Engineering, Computer Engineering, or related field (advanced degree a plus)

Job Type:

Regular

Shift:

Shift 1 (United States of America)

Primary Location:

San Jose, California, United States

Additional Locations:

Posting Statement:

All qualified applicants will receive consideration for employment without regard to race, color, religion, religious creed, sex, national origin, ancestry, age, physical or mental disability, medical condition, genetic information, military and veteran status, marital status, pregnancy, gender, gender expression, gender identity, sexual orientation, or any other characteristic protected by local law, regulation, or ordinance.
Ready to apply to Altera?
Apply to Altera

About Altera

About Altera Altera: Accelerating Innovators Altera provides leadership programmable solutions that are easy-to-use and deploy in applications from cloud to edge, offering limitless AI possibilities. Our end-to-end broad portfolio of products including FPGAs, CPLDs, Intellectual Property, development tools, System on Modules, SmartNICs and IPUs provide the flexibility to accelerate innovation. Altera is helping to shape the future through pioneering innovation that unlocks extraordinary possibilities for everyone on the planet.

See all jobs at Altera →

Similar jobs

Hippo Insurance
Lifecycle Marketing Operations Manager
Hippo Insurance
⚡ Apply early Austin, Texas, United States;... Onsite $150,000–$180,000
● New 👁 Seen ✓ Applied 1d ago
Samsung Semiconductor
Sr Product Marketing Manager, DRAM
Samsung Semiconductor
⚡ Apply early San Jose, California, United S... Onsite $176,000–$280,000
● New 👁 Seen ✓ Applied 2w ago
Samsung Semiconductor
Product Marketing Manager
Samsung Semiconductor
⚡ Apply early San Jose, California, United S... Onsite $163,000–$253,000
● New 👁 Seen ✓ Applied 2w ago
Hewlett Packard Enterprise
Technical Marketing Lead, HPE Cloud Software
Hewlett Packard Enterprise
⚡ Apply early Andover, Massachusetts, United... Hybrid $179,500–$358,500
● New 👁 Seen ✓ Applied 2w ago
Hewlett Packard Enterprise
Product Marketing Manager HPE Private Cloud
Hewlett Packard Enterprise
⚡ Apply early San Jose, California, United S... Onsite $135,500–$258,500
● New 👁 Seen ✓ Applied 3w ago
Altera
Digital Marketing Manager
Altera
⚡ Apply early San Jose, California, United S... Onsite
● New 👁 Seen ✓ Applied 1mo ago
Altera
Security Product Marketing Manager
Altera
⚡ Apply early San Jose, California, United S... Onsite
● New 👁 Seen ✓ Applied 2mos ago
Hewlett Packard Enterprise
Manager, Marketing Automation Super Admin (Marketo)
Hewlett Packard Enterprise
⚡ Apply early Spring, Texas, United States o... Onsite $120,000–$243,000
● New 👁 Seen ✓ Applied 2mos ago
Somnia
Head of Marketing
Somnia
⚡ Apply early Remote · location restricted
● New 👁 Seen ✓ Applied 6h ago

Sign up for suggestions tailored to the jobs you open and the searches you save.

More jobs at Altera

See all jobs at Altera →

Apply now
🤖

Whoa — hold up

JobsRadar was built for real people having a rough time in their job search — not for automated requests. You're clicking way too fast and you're now temporarily blocked.

Come back later. If you're genuinely job hunting, we've got your back — just act like a human.

Catch your next role the second it’s posted.

Create a free account and we’ll watch the boards for you — the instant a job matches your search, it lands in your inbox or Telegram. No digging, no refreshing.

Create free account

Free forever · takes 30 seconds · already have one?

Get an edge on your job hunt.

Join our Telegram channel for the stuff that helps you land the role — salary benchmarks, the weekly market pulse, and new-feature drops. No spam, just signal.

Join the channel — it's free