About this [WEBTOON] Associate Visual Designer role at Wattpad
We're looking for an exceptional Associate Visual Designer to join our international creative team, helping shape how audiences discover and engage with WEBTOON across platform, social, paid media, and real-world touchpoints. This role owns IP branding and key visual assets — including Key Visual, Cover, Title Artwork, and Logo — across our WEBTOON services (Global WEBTOON, NAVER WEBTOON, Series, and more), while also driving high-impact, performance-driven design for marketing campaigns that attract new audiences and deepen engagement with existing fans across channels.
We're seeking a detail-oriented, trend-aware designer who is a strong problem solver and can operate both autonomously and collaboratively. The ideal candidate brings strong visual fundamentals and understands how to translate creative concepts and series IP into compelling, audience-first design that performs. They are able to balance regional nuance with global appeal, ensuring work resonates across diverse markets while contributing to scalable creative output.
REQUIRED: A portfolio and cover letter are required to be considered for this role.
What You'll Be Doing
Design IP branding and key visual assets — including Key Visual, Cover, Title Artwork, and Logo — across WEBTOON services
Create high-impact creative across channels (platform, social, paid media) and campaigns that drive audience acquisition, engagement, and retention
Develop branding and design assets needed for title marketing
Continuously improve and test designs based on performance metrics
What We're Looking For
Experience & Portfolio
1+ years of experience in visual design for digital platforms at a creative agency, production company, or in-house team
Strong portfolio demonstrating IP branding / key visual work (Key Visual, Cover, Title Artwork)
Design Skills
Foundational branding and BX (Brand Experience) capabilities
Advanced proficiency across design tools (Photoshop, Illustrator, etc.)
Strong ability to compose and retouch 2D IP imagery (webtoons, animation), including retouching, effects, and illustration
Excellent typography and lettering skills
Understanding of how design impacts user behavior, engagement, and marketing performance, with the ability to design for diverse audiences by balancing regional nuance with global appeal
Collaboration & Mindset
Experience collaborating cross-functionally with marketing, product, and other creative teams
Deep passion for and understanding of webtoon and comics content, and broader entertainment / pop culture (games, film, TV, animation)
Strong sense of ownership and accountability in a fast-paced environment
Nice to Have
Prior experience in cover or title artwork design
3D or motion design skills
Korean language proficiency
Location
Local to the Los Angeles metropolitan area. Position will be a hybrid role with in-office work 2-3 days a week.
