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About this Video Designer (Performance Marketing) role at Happy Hour Games

Happy Hour Games · Onsite · Singapore, Singapore, Singapore

We are looking for a Video Designer to create engaging video ads that drive downloads across our mobile game user acquisition (UA) campaigns. You will work closely with our User Acquisition team to turn game concepts and footage into attention-grabbing creatives, continuously iterating based on campaign performance to improve engagement, conversion, and downloads.

What You'll Be Doing

  • Create, edit, and iterate on video advertising creatives for mobile games.
  • Turn game footage, in-game assets, and creative concepts into compelling ads with strong hooks and clear visual storytelling.
  • Add animation, motion graphics, visual effects, sound effects, and music to capture and hold target audience’s attention.
  • Work closely with the User Acquisition team to test different concepts, openings, and gameplay variations, improving creatives based on campaign results and A/B testing.
  • Research mobile game advertising trends and competitor creatives to develop new ideas.
  • Adapt videos to different ad platforms, formats, and technical requirements.
  • Explore AI tools and new workflows to improve the speed and quality of creative production.

What We're Looking For

  • Fresh graduates are welcome to apply.
  • A strong portfolio demonstrating video editing, animation, visual storytelling, and a good sense of timing.
  • Proficiency in video editing and animation tools, such as Adobe Premiere Pro and After Effects.
  • A strong portfolio demonstrating video editing, animation, visual storytelling, and a good sense of timing.
  • Ability to communicate a game’s appeal through engaging, easy-to-understand videos.
  • A keen eye for detail, composition, colour, and sound.
  • Interest in performance marketing and willingness to use campaign results to improve creative work.
  • Initiative, strong problem-solving skills, and the determination to keep testing and improving ideas.
  • Willingness to learn and experiment with AI tools and new production techniques.
  • Passion for mobile games, especially casual puzzle games.

Benefits

  • Supportive Learning Environment.
  • Well-being and Personal Growth.
  • Impactful Work in a Growing Industry.
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