Conduct in-depth research on target accounts across industries (e.g., company background, size, revenue, structure, decision-makers).  

Build and maintain detailed account profiles to support sales outreach. Segment and categorize accounts based on defined criteria (industry, size, potential value, etc.).  

Identify key stakeholders, buying signals, and potential opportunities within assigned accounts.  

Validate and update data in CRM systems.  

Ensure accuracy of contact details (emails, phone numbers, job titles).  

Perform regular data cleansing to remove duplicates and outdated records. Maintain high data quality standards to improve sales efficiency and reporting accuracy.  

Assist in converting data for system upload involves transforming raw information into structured format.  

Maintain and manage CRM/database systems with up-to-date and structured information.  

Ensure proper tagging and documentation in CRM. 

Generate reports on data quality, account coverage, and profiling progress.  

Recommend improvements to data processes, tools, and research methodologies.  

Support automation initiatives to improve efficiency in data handling.  

Manage pre-qualification of leads / partner campaign when assigned. This includes calling leads, gather interest and fix a meeting for Inside Sales Account Managers to follow up.  

Perform any other duties and responsibilities as assigned by the manager from time to time.