About this Software Engineer, Growth role at Mixpanel
About Mixpanel
Mixpanel is the leading product intelligence and analytics platform, trusted by more than 29,000 companies to help understand how people use the products they build. By combining powerful analytics with AI that knows your business, Mixpanel helps teams see what’s working, diagnose what’s not, and decide what to build next. Learn more at mixpanel.com.
About the Team
The Growth Engineering team at Mixpanel is responsible for increasing user activation and driving self-serve revenue. We work closely with Product, Design, and Marketing to grow the funnel of customers landing on our platform, implementing Mixpanel, and seeing value fast. We move fast, experiment constantly, and measure everything.
Within growth: this role is for the Top of Funnel Pod, a small crew specifically targeting user acquisition and activation. Some examples of what we’ve shipped lately:
- Agentic onboarding
- Experiment: Home page new feature product setup nudges
- Experiment: MCP connection
About the Role
As a Software Engineer on the Growth team, you will build and optimize the experiences that drive user acquisition, activation, and conversion at Mixpanel. A key focus of this role is web experimentation — you'll design, implement, and analyze experiments across our product onboarding flows and other surface areas to improve key growth metrics. You'll work across the full stack, from frontend UI changes to backend data pipelines, and collaborate with Product and Design to turn experiment insights into product improvements. This is a high-impact role where your work directly influences Mixpanel's top-of-funnel growth and self-serve revenue.
Responsibilities
- Design, build, and analyze experiments across Mixpanel's product and onboarding flows to optimize acquisition and activation metrics
- Partner with Product and Design to identify high-impact experiment hypotheses grounded in data and user research
- Instrument tracking and build dashboards (in Mixpanel!) to measure experiment outcomes and inform iteration
- Build and improve onboarding experiences that drive down time to value, and increase activation rates for new Mixpanel users
- Participate in team on-call rotation to improve our systems and keep them healthy
We're Looking For Someone Who Has
- At least 2 years of full-stack software engineering experience
- Excellent debugging and technical investigation skills
- Comfort using modern AI coding tools
- Experience running growth experimentation
- Strong technical communication, ideally with experience collaborating in an asynchronous remote environment
- Ability to move fast and iterate — you take ownership of problems and focus on delivering value to users
- A data-driven mindset
Bonus Points For
- Interest in leveraging AI/GenAI to accelerate experimentation workflows
- Prior experience on a growth engineering team or in a growth-focused role
- React / TypeScript experience
- Django / Python experience
- Experience with experimentation platforms (e.g. Mixpanel, Optimizely, LaunchDarkly, Statsig, or similar)
Benefits and Perks
- Comprehensive Medical, Vision, and Dental Care
- Mental Wellness Benefit
- Generous Vacation Policy & Additional Company Holidays
- Enhanced Parental Leave
- Volunteer Time Off
- Additional US Benefits: Pre-Tax Benefits including 401(K), Wellness Benefit, Holiday Break
*please note that benefits and perks for contract positions will vary*
Culture Values
- Make Bold Bets: We choose courageous action over comfortable progress.
- Innovate with Insight: We tackle decisions with rigor and judgment - combining data, experience and collective wisdom to drive powerful outcomes.
- One Team: We collaborate across boundaries to achieve far greater impact than any of us could accomplish alone.
- Candor with Connection: We build meaningful relationships that enable honest feedback and direct conversations.
- Champion the Customer: We seek to deeply understand our customers’ needs, ensuring their success is our north star.
- Powerful Simplicity: We find elegant solutions to complex problems, making sophisticated things accessible.
Why choose Mixpanel?
We’re a leader in analytics with over 29,000 customers and $277M invested from prominent investors: like Andreessen-Horowitz, Sequoia, YC, and, most recently, Bain Capital. Mixpanel’s pioneering event-based data analytics platform offers a powerful yet simple solution for companies to understand user behaviors and easily track overarching company success metrics. Our accomplished teams continuously facilitate our expansion by tackling the ever-evolving challenges tied to scaling, reliability, design, and service. Choosing to work at Mixpanel means you’ll be helping the world’s most innovative companies learn from their data so they can make better decisions.
Mixpanel is an equal opportunity employer supporting workforce diversity. At Mixpanel, we are focused on things that really matter—our people, our customers, our partners—out of a recognition that those relationships are the most valuable assets we have. We actively encourage women, people with disabilities, veterans, underrepresented minorities, and LGBTQ+ people to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, marital status, veteran status, or disability status. Pursuant to the San Francisco Fair Chance Ordinance or other similar laws that may be applicable, we will consider for employment qualified applicants with arrest and conviction records. We’ve immersed ourselves in our Culture and Values as our guiding principles for the impact we want to have and the future we are building.
