About this Senior Marketing Manager, Baby & Child Care role at Kimberly-Clark
Job Description
Join the team behind iconic brands like Huggies®, Kotex®, Poise®, Depend® At Kimberly-Clark, it’s all here for you—innovation, growth, and the chance to make a real impact.
You’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you’ll help us deliver better care for billions of people around the world. It starts with YOU.
About You
You perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring. You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development.
The Senior Marketing Manager leads the overall marketing strategy and innovation and contributes to the growth and operating results of the company by providing leadership and direction on the Baby & Child Care category. Responsible for delivering topline growth, accretive margins, market shares, and brand equity. The role reports to the Baby & Child Care Brand & Innovation Director who leads the overall marketing for APAC Baby & Child Care.
- Own the regional marketing strategy for Baby & Child Care. Drive clarity on brand fundamentals: brand vision, segmentation, architecture, idea, and positioning.
- Elevate brand story telling, creative content quality to drive richer consumer engagement
- Define robust 3-year innovation pipeline rooted in local consumer needs and aligned with brand architecture.
- Act as the connective tissue between the global marketing/growth organizations and the local markets
- Ensure best in class commercial execution in the market (communication, activation programs) by collaborating with local partners, translating the brand fundamentals into well-defined and executable frameworks
To succeed in this role, you will need the following qualifications:
Required Qualifications
- Be a change agent while building strong relationships
- Minimum 10-12 years of experience in FMCG Marketing roles in the region and country
- Brand building experience specifically in consumer insights, new product development, communication, campaign development
- Global/Regional Innovation experience including Front End Innovation, new product development, domain expansions
- Led Digital acceleration programs and experienced in digital analytics
- Strong strategic thinking and skill to influence broad multifunctional team
Preferred Qualifications
- Bachelor's Degree in relevant discipline; Marketing, Business, Advertising, Communications
- Past experience in any of these markets is preferred (but not mandatory): China, Korea, Indonesia and Australia
Led by Purpose. Driven by You.
Total Benefits
We believe that our employees are our greatest asset, and we're committed to providing them with the resources they need to be successful. If you're looking for a rewarding career with a company that cares about its employees, then Kimberly-Clark is the place for you.
Flex That Works at Kimberly-Clark
We believe great work happens when people come together with purpose. That’s why we offer a flexible work model that blends remote work with intentional in-person collaboration — helping you connect, grow, and innovate while maintaining the balance you value.
To Be Considered
Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role.
In the meantime, please check out the careers website.
And finally, the fine print….
For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world, which is why we seek to build a workforce that encompasses the experiences of our consumers. When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law.
The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position.
Employment is subject to verification of local policies.
No Relocation:
This role is available for local candidates already authorized to work in the role’s country only. Kimberly-Clark will not provide relocation support for this role.
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